
Digital Marketer. Social Media Maven. Virtual World Enthusiast. Laptop Bag Aficionado.
Vancouver, Canada Area

Digital Marketer. Social Media Maven. Virtual World Enthusiast. Laptop Bag Aficionado.
Vancouver, Canada Area
An Internet trailblazer from pre-Web days, Kate Trgovac started her digital marketing career when plain text email was the marketing tool of choice. Over her 17-year career, she has worked for several clients, including Nike, Molson, Nabisco, Procter and Gamble, Fido and Petro-Canada. In 2007, Kate founded LintBucket Media, a boutique marketing agency headquartered in Vancouver that focuses on social media, community building and co-creation between companies and their customers.
She is a leading authority in Canada on social media and is often quoted in mainstream media, including CBC, the National Post and Marketing Magazine. In addition to speaking at a number of professional conferences, Kate writes about the intersection of marketing and technology on her blog MyNameIsKate.ca; Kate’s blog is regularly listed on AdAge Magazine's Power 150, has been designated a "Must Read Blog" by Marketing Magazine and, most recently, has been named a Top 10 Technology Blog in Canada by ITWorld Canada.
Kate also publishes OneDegree.ca, an online magazine that provides the inside scoop on Internet marketing and social media for Canadian marketers.
branding, design, experience marketing, user experience design, Second Life (Katicus Sparrow), social media, co-creation, information architecture, new technology, playwriting, blogging, knowledge management