Strategic Communications and Marketing
Eau Claire, Wisconsin Area
Strategic Communications and Marketing
Eau Claire, Wisconsin Area
2 more...
• Communications development
• online strategy
• brand strategy
• word of mouth
• brand zealotry
• partnering
• targeting
• writing
• SEO/SEM/SES
• keyword optimization
• graphic, motion and web design.
MA , Strategic Communications , 2006 — 2008
Coursework included Psychology of Advertising, Brand Strategy, Group Communications, Public Relations, Organizational Communications, and Research. Skills learned included EFAS/IFAS/SFAS, SWOT, SPSS, Brand Architecture, and SEO.
BA , Major - Journalism; Minor - History , 1994 — 1998