Media Strategy, RSS, Podcasting
Greater Chicago Area
- Current
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- VP, Product Development at BlogTalkRadio
- Founder at Palegroove.com (Sole Proprietorship)
- Exec Producer/Co-host at Croncast.com
- Past
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- VP, New Media at Room 214
- Associate Director, eLearning at Joint Commission Resources/Joint Commission
- Distance Learning Technical Support Specialist at Waubonsee Community College
- Recommended
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Kris Smith’s Summary
My typical role is to be the colleague that works in the gap between the IT department and the rest of the organization to foster implementation of innovative technologies and strategies through research, development, testing and implementation. I have successfully served in this capacity in the higher education, health care and new media sectors.
I am an expert in RSS and content syndication and the developer of Castlock, a robust new media management and RSS metrics platform that enables users to manage large libraries of content and maintain statistics privately.
I have a demonstrated history of success integrating new and emerging media technologies into existing platforms and campaigns for Fortune 500 companies.
This experience combined with a degree in digital design makes me a valuable asset to any organization looking for an individual to lead their new and emerging media strategies.
Kris Smith’s Specialties:
podcasting and new media production, web design, web application development, individualized RSS, authenticated RSS, technology analysis, audio recording and post-production, podcast production, podcasting strategy
Kris Smith’s Experience
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VP, Product Development
BlogTalkRadio
(Privately Held; 11-50 employees; Broadcast Media industry)
February 2008 — Present (9 months)
Recently joined Blog Talk Radio as VP, Product Development. My responsibilities include product dev, UX and UI.
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Founder
Palegroove.com (Sole Proprietorship)
(Sole Proprietorship; Myself Only; Internet industry)
February 2005 — Present (3 years 9 months)
Pioneered the start-up and development of the world's first podcast production company. Advised Fortune 500 clients on utilizing this medium to extend their brands. Developed podcasts from conception to deliverables which includes consulting with client on: show content, format, script writing, text-to-speech, transcripts and creation of royalty free musical intros,outros and sweepers. Developed and licensed Castlock, a robust new media management and RSS metrics platform. Produced over 700 podcasts since 2005.
Podcasts Produced:
MasterCard, The Home Depot, Abbot Laboratories (2007)
Nascar Alltel Racing Podcast (2006 & 2007) produced podcasts in conjunction with XM Satellite Radio
NFL Alltel My Circle Podcast (2006 season) produced with 4 NFL Pro Bowl Players and nationally recognized radio talent from official team media outlets
Nascar Coors Light Racing Podcast for Coors Light (2006)
Fab 5 Summer '05 Podcasts produced for MTV Networks Affiliate Marketing (2005) -
Exec Producer/Co-host
Croncast.com
(Privately Held; 1-10 employees; Entertainment industry)
November 2004 — Present (4 years)
I have been independently producing and co-hosting this podcast three times a week (M-W-F) since November of 2004 with my hilarious and talented best friend, Betsy Smith.
- 400+ shows
- Average podcast length 32 minutes
- Total run time played end to end: 232 hours (as of 10/24/07)
Recognized by a number of media outlets including: The New York Times, Detroit Free Press, FOX News, and NBC (Chicago)
Description: Once cool, Kris and Betsy are now living on a cul de sac and breeding. This is not your typical husband and wife podcast. Betsy should really be on the road making mad cash, but that would interfere with breastfeeding.
Site: http://www.croncast.com
RSS feed: http://www.croncast.com/all.rss -
VP, New Media
Room 214
(Privately Held; 1-10 employees; Internet industry)
January 2007 — November 2007 (11 months)
Developed moderated media RSS feeds (mmRSS) for episodic content delivery via RSS
Orchestrated integration of emerging technologies such as Twitter and other social media API’s into Castlock, a robust new media management and RSS metrics platform
Created and delivered new products from the Castlock code base, RSSignite and Episodr
Initiated research and development for RSS strategies and effective RSS search engine optimization
Spearheaded integration of new media including podcasting and RSS into new client product offerings and marketing campaigns
Invigorated existing client marketing campaigns with new media elements
Directed digital media production from concepts to final deliverables
Served as company spokesperson at industry and new media events around the country -
Associate Director, eLearning
Joint Commission Resources/Joint Commission
(Non-Profit; 51-200 employees; Hospital & Health Care industry)
May 2005 — January 2007 (1 year 9 months)
Led innovations in delivery of information required to comply with the accreditation standards of the Joint Commission on Accredited Healthcare Organizations (JCAHO). JCAHO accreditation and certification is the standard of excellence in health care organizations. Promoted to direct eLearning digital product development for Joint Commission Resources.
Major Contributions:
Identified opportunities for new revenue streams utilizing innovative content delivery systems
Evangelized blogging and podcast initiatives to integrate new media technologies within the enterprise
Directed a division to develop digital products and manage legacy products focusing on increasing sales
Engineered courseware implementation, software, coding and course development for field cadre and central office employees
Disseminated educational training information to 400 global field staff via a custom RSS application -
Distance Learning Technical Support Specialist
Waubonsee Community College
(Educational Institution; 201-500 employees; E-Learning industry)
May 2000 — May 2005 (5 years 1 month)
Recognized as innovator within organization promoted four times in five years
Trained and supported university and college faculty throughout Illinois on the integration of technology in the classroom as part of ILLCO, a state funded initiative
Designed and developed all graphics, wrote code, recorded, edited and encoded all audio for a Flash virtual tour of the college campus for use online, CD-ROM and hybrid DVD
Developed and authored multiple DVDs and CD-ROMs as supplemental learning collateral for online and face to face courses
Additional Information
Kris Smith’s Websites:
Kris Smith’s Interests:
podcasting, rss, rss management, secure rss, audio production, distance education, elearning, php, mysql, blogging
Kris Smith’s Honors:
2004 Paragon Awards Silver for Government/Community Relations Program (web design)
Speaking/Presentations
Podcast & New Media Expo (Sep. 2007) Ontario, CA.“Compression Killed the Video Star”
PodCamp NYC (Apr. 2007) New York, New York. Panel “Podcast Open Metrics Initiative.”
E-Learning 2007 (Mar. 2007) Chicago, IL. “Using RSS Feeds, Podcasts to Deliver Distance Education”
Podcast Academy 5 (Feb. 2007) Duke
University. “Understanding Authenticated and Personalized RSS Feeds”
PodCamp West (Nov. 2006) San Francisco, CA. Keynote panel “The Future of New Media”
Portable Media Expo (Sep. 2006) Ontario, CA.“Leveraging Your Knowledge as a Successful Podcasting Consultant”
Podcast Academy 4 (Sep. 2006) Ontario, CA. “Web Design for Corporate
Podcasting”
IOC (Apr. 2005) Online. “The Portable Prof: Creating Podcasts to Enhance Learning”
Kris Smith’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- expertise requests
- business deals
- reference requests
- getting back in touch
