
CEO/Consultant at SitesWithoutWalls.com specializing in SEO (M), Accessibility, Website Design & Usability | Las Vegas
Las Vegas, Nevada Area

CEO/Consultant at SitesWithoutWalls.com specializing in SEO (M), Accessibility, Website Design & Usability | Las Vegas
Las Vegas, Nevada Area
What's NEW!
Just returned from China. Training Chinese province officials on the WCAG 2.0 as part of the UN G3ICT team led by Axel LeBlois.
PubCon Speaker | Usability & Design
"Get Your Site on the Road"
Hear me on WebmasterRadio.FM!
Twitter & the Iran Election.
http://bit.ly/2xzQem
Extras!
- Front-End Recode for SuperPages.com (SEO Focused)
- My work helped a previous employer win Webby Award recognition for setting standards on the internet
- Have been trained, one-on-one, by Jim Thatcher (2008) in WCAG accessibility compliance.
A little about myself -
Currently residing in Las Vegas, I have eleven years experience in the creation, development, implementation & maintenance of websites in all areas including government, academia, entertainment & ecommerce w/ a focus on usability, architecture, human factors & W3C & 508/WCAG accessibility compliance. I have designed & implemented websites for entities such as AOL, Department of Homeland Security, Reba McEntire & Ulla Popken.
My most recent responsibilities included developing new XHTML/CSS cross-browser/cross-platform SEO friendly page templates for SuperPages.com.
Responsibilities included: site design, architecture, usability, *accessibility, standards compliance, (X)HTML/CSS implementations, code review & documentation.
Also, I was responsible for the management of outside resources, project requirements documentation, business development solutions & development of all search engine optimization (SEO) strategies on & off-site.
In addition, I also am a subject matter expert in site architecture, web usability, WCAG accessibility, human factors engineering, UI/UX, site design, code implementation & search engine optimization (SEO). Plus experience w/ the following languages: (X)HTML, CSS, Javascript, .Net & ASP as well as all the essentials of dynamic site creation & full life cycle development.
Internet Marketing & Technology
Full life cycle website design & development, human factors, UI/UX, search engine optimization (SEO), 508 & WCAG accessibility, brand strategies, guerrilla marketing, benchmarking, W3C standards documentation, information architecture & (X)HTML, CSS (and more). Trained by Jim Thatcher on WCAG 2.0 Levels A, AA, AAA
(Internet industry)
November 2008 — Present (1 year 1 month)
EMAIL ME! :) unless you are soliciting me to buy your newest, greatest whatever.
New! Front-End Recode | SuperPages.com
Overview: Completed SuperPages.com new XHTML/CSS driven compliant page templates.
Goal: Provide "pristine" WC3 compliant, SEO friendly page templates that render in 85 browser-platform combinations. Also, assisted w/ SuperPages.com move towards 508 accessibility.
NOTE: SitesWithoutWalls.com provided page templates & not the final code. While much of the original template code remains, the developers made modifications that may not be reflective of the templates given.
We are dedicated to making your sites better by making them work. Whether conversion rates are low, the SEO is not performing the way you had hoped or you are working for 508/WCAG accessibility; SWOW is here to help you make it better, make it work.
SEO, Accessibility (WCAG/508), Usability, Website Design (UI/UX), Monetization Strategies, Training, Consulting.
Las Vegas, NV
(Internet industry)
November 2007 — November 2008 (1 year 1 month)
Successfully developed monetization strategies
Successfully implemented site design
Successful on-site/off-site SEO strategies
- Achieved long tail rankings two weeks from launch
- Achieved competitive rankings six weeks from launch
Developed site architecture
Implemented site usability
Successfully implemented new technologies
Wrote & implemented project requirements
Oversaw full site W3C compliance
Oversaw full site 508/WCAG compliance
Implementation & oversight of white label solutions
Manage third party technology partnerships.
Provided graphic design/illustration
Provided art & technology direction to team
Skills/Standards Utilized:
SEO (search engine optimization)
Human Factors Enginering
UI/UX centered design
Site Design
Site Architecture
Usability
Standards Compliance (W3C)
Accessibility Compliance (WCAG, 508)
Project Requirements Documentation
(X)HTML/CSS Driven Design
AJAX
.Net Framework (with accessibility)
Hitwise
Google Analytics
(Privately Held; 51-200 employees; Leisure, Travel & Tourism industry)
February 2005 — November 2007 (2 years 10 months)
Assisted in increasing traffic growth from 250k to 650k monthly uniques over twelve months & oversaw SEO efforts, site standards, UI development, white label solutions, code improvements & guerrilla marketing strategies. Also responsible for ancillary site creation, development & maintenance.
Identified spend waste & reduced overall costs by 250k USD.
Skills used:
Project management
Site design w/ cross browser / cross platform compatibility
UI design & implementation
Third party site integration
Site analysis & recommendations
Site optimization for SEO
Monitored SEO placements & made required changes
Project requirements documentation
W3C & 508 accessibility compliance recommendations
White Label CSS solutions
Google Analytics
Google Sitemaps
PhotoShop/Illustrator/Flash/Swish
Guerilla Marketing strategies
Social network marketing
RegEx
HTML/XHTML/XML/CSS
JavaScript
.Net 1.0
XML
Copywriting
On Consultant status as of 11/2007.
(Internet industry)
May 2003 — February 2005 (1 year 10 months)
-- Wrote XHTML/CSS W3C/508 compliant site templates for FEMA (not implemented at this time), Citizen Corps, FireSafety.gov and the United States Fire Administration.
-- Reviewed and corrected legacy issues of 508 accessibility.
-- Implemented W3C and 508 compliant pages.
-- Created and corrected pages to work with accessibility technology.
-- Implemented new W3C and 508 compliant site templates on Citizen Corps, United States Fire Administration (2000 pages) and FireSafety.gov.
--- Also, created W3C and 508 compliant templates for FEMA (not implemented at this time), Citizen Corps, FireSafety.gov and the United States Fire Administration
-- Created XML site maps using XSLT/XML/DTD and CSS for the style guides of USFA and FireSafety.gov.
-- Responsible for daily updates to the USFA and FireSafety.gov websites.
-- USFA site won a 2005 webby award for setting standards on the internet.
(Internet industry)
1998 — 2000 (2 years )
PhD , Sociology (Political) , 2004 — 2009
SES, Web Standards, Accessibility, Habitat for Humanity, Acts of Kindness, Mensa