
Marketing Manager: Performing Arts & Entertainment
Greater New York City Area

Marketing Manager: Performing Arts & Entertainment
Greater New York City Area
Most recently, I facilitated all aspects of an integrated B2B marketing mix for Visible World (cable advertising service). Throughout 2007, I developed partnerships, managed vendors, and created marketing materials for McMahon Jazz Medicine music therapy store and magazine.
Online Social Marketing, Event Planning, Print & Web Graphics, Industry Networking, Sales Presentations, Advertising Campaigns, Contract Negotiation, Public Relations, Email/Web Marketing, Project Coordination, Analytics, Targeting/Positioning, Recruitment/Talent Management, Cross-functional Relationship Building
(Music industry)
April 2009 — Present (4 months)
Teaching on Saturdays in Edgewater and Hoboken, NJ.
(Religious Institutions industry)
September 2008 — Present (11 months)
Developing social-networking platforms to support non-profits.
(Marketing and Advertising industry)
June 2002 — Present (7 years 2 months)
Contract and Part-time work concurrent with a career in Music Performance – 2002-2007
- Guided clients through all stages of a marketing plan and related materials—such as
identifying targets and establishing a consistent image and message across all advertising
vehicles —including press and promotional kits, websites, online communities, and videos.
- For five years, I managed all stages of development including marketing, sales,
project management, accounting, creative integration, affiliations, and technology.
- Previous clients include ad agencies, retailers, independents, non-profits, and corporations.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
March 2008 — December 2008 (10 months)
Project Manager and Designer: Communications, PR, Events, Brochures, Microsites, Video, VO. "intelliSpot" solutions are evolutionary! Check it out www.visibleworld.com
(Marketing and Advertising industry)
May 2007 — January 2008 (9 months)
- Research/Define strategy for an entrepreneurial division of a 35 year-old company
- Create custom publications to support existing pharmaceutical advertising campaigns
- Plan booth promotions and track inventory sales/expenses for medical industry trade shows
- Design/Edit promotional materials including posters, email blasts, proposals, and website
- Traffic projects through the print design, production, sales, editorial, and Internet teams
(Privately Held; 201-500 employees; Financial Services industry)
February 2007 — April 2007 (3 months)
Hired temporarily in the Internet Services Dept for online brand consolidation. Dreamweaver, HTML, CSS, Photoshop.
(Privately Held; Entertainment industry)
1990 — 2004 (14 years)
Contracts have led me to reside in many cities, towns and tourism areas across the country including Denali (Alaska), Sanibel Island / Orlando (Florida), Oakland (Maine), and Beckley (West Virginia).
Favorite roles include Reno (Anything Goes), Audrey (Little Shop), Cha-Cha (Grease), Stepmother (Into the Woods) and Edith (Pirates of Pinzance).
(Marketing and Advertising industry)
1999 — 2001 (2 years)
(Educational Institution; Higher Education industry)
1999 — 2001 (2 years)
* Course Director of "Computers, Media, and the Internet"
* Lab Instructor for "Graphic Design" and "3D Animation" (Photoshop, Illustrator, AfterEffects, Maya)
(Marketing and Advertising industry)
1997 — 1998 (1 year)
Certificate , Digital Media Marketing , 2006 — 2007
No Degree , Graphics, Animation, Video , 1999 — 2001
My position as a lab instructor gave me unlimited access to courses campus-wide. Attending this courses and founding a student organization led to my promotion as Course Director.
1994 — 1998
marketing, advertising, videography, personal promotions, theater and jazz music, broadway and ballroom dance, karaoke, sailing, volleyball, camping, travel, movies, animation