Audience Marketing Director at Reed Business
Greater Denver Area
- Current
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- Audience Marketing Director at Reed Business
- Consultant at Circulation Management Consultant
- Past
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- Subscription & Merchandise Director at Beckett Media
- Senior Circulation Manager at BowTie, Inc.
- Circulation Manager at Werner Publishing
- Billing & Renewal Manager at Future US
- Education
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- Colorado State University
- Recommended
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9 people have recommended Kristi - Connections
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54
connections
- Industry
- Publishing
- Websites
Kristi Dougherty’s Summary
12 years circulation & corporate management for small to midsize niche publications. My goal is to fuse cost management, revenue growth and brand building to create successful publications for print and online audiences.
Kristi Dougherty’s Specialties:
Operations and fulfillment management, marketing campaign oversight, accounting & finance planning, corporate strategic planning, staff management.
Kristi Dougherty’s Experience
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Audience Marketing Director
Reed Business
(Public Company; Publishing industry)
June 2009 — Present (2 months)
Director of subscriptions, circulation and brand strategies for Variety and Tradeshow Week magazines.
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Consultant
Circulation Management Consultant
(Publishing industry)
February 2009 — Present (6 months)
Available for any circulation project, large or small! Specializing in department set up, fulfillment conversions, report building, postal issues and strategy.
Clients: BowTie, Inc., Auto Trader Classics -
Subscription & Merchandise Director
Beckett Media
(Privately Held; Publishing industry)
March 2006 — February 2009 (3 years)
Subscription management of 22 consumer niche magazines. Revenue responsibility for Direct Dealer Division, incorporating over 400 dealer outlets, and Merchandise Division (book and DVD products), and list rental broker oversight. (Formerly Action Pursuit Group, merged with sister company Beckett Media in Oct 2008)
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Senior Circulation Manager
BowTie, Inc.
(Privately Held; Publishing industry)
February 2002 — March 2006 (4 years 2 months)
Liaison between Circulation Director and Circulation Department, including department planning, and corporate committee representation. Led circulation of six magazines including budgeting, retention and acquisition campaigns, and fulfillment. Project leader for vendor conversions, multiple-magazine promotions, and documentation of procedures. Knowledge and decision resource for other Circulation Managers.
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Circulation Manager
Werner Publishing
(Privately Held; Publishing industry)
August 2000 — February 2002 (1 year 7 months)
Retention and acquisition planning for five magazines, including extensive testing campaigns and reporting, creation of an e-mail database, and mergers and acquisitions of outside properties.
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Billing & Renewal Manager
Future US
(Public Company; Publishing industry)
June 1998 — August 2000 (2 years 3 months)
Media fulfillment tasks for six magazines. Development of retention testing, including art design, copy writing, and results reports, supervision of mailings, inventory levels and print buys.
Kristi Dougherty’s Education
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Colorado State University
BA , History , 1986 — 1991
- Activities and Societies:
- Student Teacher for History Department on Middle Eastern topics
Additional Information
Kristi Dougherty’s Websites:
Kristi Dougherty’s Interests:
Community Service, Reading, Travel, Running (half marathons and under), Gardening
Kristi Dougherty’s Groups:
CircDayLA - www.circday.org
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Colorado State University Alumni Association -
Reed Business Information -
ThoseinMedia -
FOLIO: MediaPRO -- Magazine & eMedia Publishing Professionals -
Niche Media Network -
Circulation/Fulfillment Specialists -
Direct Marketing Lounge -
WFMA | Western Fulfillment Management Association | CircDayLA
Kristi Dougherty’s Honors:
2007 - Speaker - Fulfillment Conversions - WPA Annual Seminar
2007 - Featured in Oct 2007 CM Magazine article Leading Edge Fulfillment
2008 - Speaker - BtoC Conversions – CM Annual Conference
2008 - Speaker – Circulation Basics – CircDayLA Annual Seminar
Kristi Dougherty’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- expertise requests
- reference requests
- getting back in touch
