Kate Rasnick

Current

President at k8 Mobile, LLC - Mobile Marketing Consultants

Past

Project Manager at Air2Web
Project Manager at uVuMobile
Network Sales Temporary Employee at Turner Broadcasting Systems

College Program at Walt Disney World

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Education

Western Kentucky University

Recommended

3 people have recommended Kate

Connections

287 connections

Industry

Wireless

Websites

Kate Rasnick’s Summary

Based in Atlanta, Kate Rasnick has more than five years of project management and client relations experience as well as broad technical and wireless industry knowledge. In these five years Kate has been able to successfully establish and maintain strong relationships with strategic partners, cable networks, multimillion dollar accounts, wireless carriers, Fortune 500 companies, and small businesses. Kate has provided exceptional customer services and lead successful program implementations by leveraging my positive attitude, attention to detail, and pro-active communication.

Kate Rasnick’s Experience

President

k8 Mobile, LLC - Mobile Marketing Consultants

(Wireless industry)

August 2009 — Present (5 months)

k8 Mobile brings more than five years of Mobile Industry experience to the table. During this time, relationships were garnered with multiple aggregators, application developers, mobile carriers and industry organizations. k8 Mobile has extensive experience with a variety of mobile campaigns, including: financial, entertainment, interactive television, food service, utilities, health care, sports, sweepstakes, premium messaging, Free to End User and content delivery.

k8 Mobile is available for contract employment. Please contact for more information.
Project Manager

Air2Web

(Privately Held; Information Technology and Services industry)

September 2007 — July 2009 (1 year 11 months)

Managed high-profile strategic accounts and projects including: Discover Card, 2008 US Open, 2009 Masters, Cox News as well as multi-national direct-to-consumer marketing partners. Managed development of the 2008 US Open Mobile program, including development of the US Open WAP site and more than 45 different SMS alert campaigns. Designed campaign messaging templates to streamline the pre-carrier submission process for clients. Managed client migrations to accommodate new products and services. Assisted clients with application, message testing and facilitated any support requests. Managed multiple US domestic and international campaigns in Canada and India. Created customer-focused PowerPoint presentations and documentation outlining interactive user-flow diagrams, campaign processes, project timelines, training materials and carrier requirements.
Project Manager

uVuMobile

(Public Company; 11-50 employees; Wireless industry)

March 2004 — August 2007 (3 years 6 months)

•Manage day-to-day operations of mobile video content providers including: ABC, The Weather Channel, MSNBC.COM, Fox Sports, Discovery Mobile and Court TV.
•Manage implementation of mobile video channels once contracts are finalized; ensuring digital video content is received in the appropriate format for mobile broadcast i.e. WMV, AVI, MPG2, MPEG4, MOV
•Manage mobile account with Vibe Magazine brand including day-to-day operations of account, promotional offers, and development of application.
•Facilitate modifications, report generation and liaise between Vibe and all third party contractors and mobile carriers including: Qualcomm, Sprint, Cingular, Verizon, Alltel and 9Squared.
•Nurture long-term relationships with partners to provide support and ensure all content is refreshed in a timely manner.
•Provide voiceover for phone auto-attendant and in-house voice talent for all vocal promotional material.
Network Sales Temporary Employee

Turner Broadcasting Systems

(Public Company; Entertainment industry)

February 2003 — January 2004 (1 year )

•Fielded calls and scheduled meetings for senior executives at TBS and TNT.
•Conducted nation-wide market analysis of high profile accounts, including: Comcast, Charter Media, Dish Network, Direct TV and Time Warner Cable.
•Managed reorganization of new filing system and database.
•Guided tours at CNN.
College Program

Walt Disney World

(Public Company; Entertainment industry)

May 1999 — August 1999 (4 months)

•Developed programs for guest participation.
•Provided improvisational entertainment.
•Scripted skits for guest interaction.