CMO InsideView
San Francisco Bay Area
- Current
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- Board Advisor at ViralHeat
- CMO at InsideView
- Board Advisor at XIFIN
- Past
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- General Manager at Unica Corporation
- CMO at WebSideStory
- Strategy and Products at WebTrends NetIQ
- EVP at Software Publishing/Harvard Graphics
- CEO at Keylime Software
- EVP/ VP Marketing at TriTeal Corp
- VP Sales/Marketing at Pages Software
- GM & Vice President at Island Graphics/Dainippon Screen
- Education
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- University of the Pacific
- Recommended
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16 people have recommended Rand - Connections
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387
connections
- Industry
- Internet
- Websites
Rand Schulman’s Summary
Impact-
Founding team and executive officer for 2 IPOs, and 2 acquisitions.
Rand Schulman’s Specialties:
Social Media, Digital Marketing, SaaS and Internet Executive
Rand Schulman’s Experience
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Board Advisor
ViralHeat
(Internet industry)
January 2008 — Present (1 year 7 months)
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CMO
InsideView
(Privately Held; 11-50 employees; Internet industry)
October 2007 — Present (1 year 10 months)
Responsible for directing InsideView’s marketing strategy and positioning, in addition to leading the company’s efforts in gaining increased acceptance in the CRM and emerging socialprise sector. VC backed by Emergence, and Rembrandt.
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Board Advisor
XIFIN
(Internet industry)
2006 — Present (3 years)
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General Manager
Unica Corporation
(Public Company; 201-500 employees; UNCA; Internet industry)
February 2007 — October 2007 (9 months)
Headed Internet Division with sales, development, marketing and pro services responsilities.
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CMO
WebSideStory
(Public Company; 201-500 employees; WSSI; Internet industry)
May 2003 — February 2007 (3 years 10 months)
Responsible for Product Management, Product Marketing, Business Development. IPO
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Strategy and Products
WebTrends NetIQ
(Public Company; 1001-5000 employees; NTIQ; Computer Software industry)
2001 — 2003 (2 years)
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EVP
Software Publishing/Harvard Graphics
(Public Company; 201-500 employees; VIZY; Computer Software industry)
2000 — 2001 (1 year)
Holding company: Software Publishing; Vizy Interactive Visual Cities.
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CEO
Keylime Software
(Privately Held; 51-200 employees; Internet industry)
January 1997 — December 2000 (4 years)
Founder. VC funding, product, sales, marketing. One of the first ASPs. One of the first Web Analytic firms. Strategic investment-HNC. Acquired by Yahoo.
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EVP/ VP Marketing
TriTeal Corp
(Public Company; 201-500 employees; Computer Software industry)
January 1994 — September 1997 (3 years 9 months)
UNIX Desktop. Responsible for product managment, marketing and corp. development. Founding team. IPO
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VP Sales/Marketing
Pages Software
(Privately Held; 11-50 employees; Computer Software industry)
January 1990 — January 1993 (3 years 1 month)
NextStep document management application. Responsible for marketing and sales.
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GM & Vice President
Island Graphics/Dainippon Screen
(Public Company; 1001-5000 employees; Computer Software industry)
1983 — 1989 (6 years)
Built Island Graphics, first PC-based paint, draw , DTP and animaiton software. IslandWrite, IslandPaint, IslandDraw (UNIX). Company was bought by Screen, Japan, and I was a GM for Screen
Rand Schulman’s Education
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University of the Pacific
English/Journalism , 1970 — 1974
- Activities and Societies:
- Swimmer, ASUOP Director, Editor Pacifican,
Additional Information
Rand Schulman’s Websites:
Rand Schulman’s Interests:
Most anything outside. Long distance bycicle riding. Sailing. Surfing.
Rand Schulman’s Honors:
BtoB Magizne 100 Top Marketers Award, 2005
Rand Schulman’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- reference requests
- getting back in touch
