Greg Kostello

Greg Kostello

Technologist, Entrepreneur

Del Mar, California (Greater San Diego Area)

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Greg Kostello's Overview

  • Founder/CTO at VMIX
  • SVP Product Management at Kintera
  • Owner - Technology and Business Consultant at Private Strategic Technical Consulting
  • President, VU Net Technologies at VU Net Usa
  • EVP Engineering, at
  • Engineering Manager, Netscape at Netscape Communications
  • Founder, Engineering Manager at DigitalStyle
  • Sr. Software Engineer at Pages Software
  • Software Engineer at Claris

500+ connections


Greg Kostello's Summary

I love building products that people love using. Nothing is more satisfying than working with a team to create something that is new, impactful and serves the need of people to create and express themselves.

I strive to create an environment where brilliant people can achieve their goals and build products that are elegant and efficient in form and function.

Specialties: - Individual contributor, manager or executive officer at seven start-ups and early stage organizations.
- Worked for Apple (Claris), Netscape, AOL,, Vivendi/Universal, Kintera, VMIX and Givit.
- Consulted with various media, Internet and non-profit organizations on media, information security and internet strategy.

Greg Kostello's Experience

Strategic Advisor

QuickFire Networks

Privately Held; 11-50 employees; Media Production industry

June 2014Present (4 months) Greater San Diego Area

QuickFire enables cloud-based transcoding that radically speeds the delivery of digital video to “Any Screen” devices.

Incremental speed improvements for video transcoding are not sufficient to address the "perfect storm" of exploding video traffic colliding with new processor-intensive encoding solutions exacerbated by the rapid proliferation of new mobile, home and office device profiles to support.



Privately Held; 1-10 employees; Internet industry

August 2011Present (3 years 2 months) San Diego, CA

Givit is the easiest, most powerful way to create mobile videos.

What Problem Does Givit Solve?

- Shooting video is easy and on every device.
- But creating good video is hard.
- Givit makes it easy to create video highlights right from your smartphone

The Givit App makes it easy for anyone to turn their unedited clips into a polished video that they want to share. Givit turns hours of work into minutes of creative fun. Quickly pick the best parts from your videos, add music, special effects, filters and transitions all on your iPhone or iPad and then share privately or with the world.

Givit is built on the VMIX SaaS video platform.

VMIX provides a SaaS platform for mobile and online media management and delivery. Developed with high-volume content producers in mind, the VMIX Media Management Platform powers the online video offerings of top online publishers in media, entertainment and enterprise.

As a founder of VMIX and Givit, I’ve been responsible for the direction of the company and overseeing the operational success of the VMIX platform and the Givit product. I greatly enjoy developing products that exceed people's expectations, giving them new ways to communicate using video.

Givit Technology: IOS, AWS, Open Source



Privately Held; 11-50 employees; Online Media industry

October 2005September 2011 (6 years) San Diego

Started SaaS video platform company. Wrote business plan, raised VC capital and hired engineering and product team and lead the team through all phases of development. Worked closely with sales and customers throughout the lifecycle of the product. We created a video platform used by hundreds of media companies, Flip and NASA. The VMIX platform which at one point managed 23 millions and 750TB of media, allowed the company to pivot to Givit.

SVP Product Management


Public Company; 201-500 employees; KNTA; Computer Software industry

January 2005August 2005 (8 months)

Responsible for managing and developing sales driven and strategic product goals.

Kintera is the leading provider of "software as a service" solutions for the non-profit sector. Our product line includes an integrated hosted solution that enables non-profits to manage their organizational life cycle.

The product offering includes integrated CMS, CRM, opportunity management, product support, accounting, workplace giving, fund management and membership management.

Kintera also provides consumer facing offerings such as and Kintera GiftCard.

Owner - Technology and Business Consultant

Private Strategic Technical Consulting

January 2003December 2004 (2 years)

President, VU Net Technologies

VU Net Usa

August 2001August 2002 (1 year 1 month)

Post-merger with Vivendi/Universal, my responsibilities included integrating the organization within the parent company. Oversaw technology and business development of new entity.

Key Accomplishments
- Within six months of joining V/U, our team migrated the V/U European and US Internet entertainment sites to a single technology platform reducing overall expenses in bandwidth, licensing and overhead and at the same time increasing the features, capabilities and capacity of the platform.
- Successful completed and deployed Pressplay backend system. Division acquired by Napster in 2003.
- Enhanced eCRM system according to Universal Music and Universal Group customer requirements. The system was found to be extremely cost effective compared to similar products on the market.
- Working with UMG, the team extended the content management system and created a general repository for UMG digital masters. System is presently in use.

[Joined V/U through acquistion of]

EVP Engineering,

Public Company; 201-500 employees; MPPP; Internet industry

June 1999July 2001 (2 years 2 months)

Key Accomplishments
- Worked closely with sales and marketing to maximize business opportunities.
- Developed business processes and innovative in-house technology that was instrumental in rapidly producing high quality products.
- Worked closely with V/U business and technology leaders on the acquisition of
- Managed patent portfolio.
- Developed in-house e-mail marketing system capable of delivering over 120 million custom e-mails per month.
- Migrated technology platform to an ASP model allowing sales and marketing to manage, develop, deploy and analyze all campaigns without dependencies on any technical staff.
- Responsible for technology strategy and development of Combined Open Source technology (Linux, Apache, Perl, MySql, XML) with proprietary technology (Microsoft, Sybase, Oracle) to minimize development expenses and maximize strategic opportunities.
- Managed organization during times of crisis and growth.

Engineering Manager, Netscape

Netscape Communications

Public Company; 1001-5000 employees; NSCP; Computer Software industry

October 1997June 1999 (1 year 9 months)

Managed technology team co-located in San Diego and Mountain View, CA.

Key Accomplishments
- Responsible for product plan, development schedule and engineering plan for Composer module.
- Developed system using a platform neutral approach -- 95% of code was shared between the Linux, Windows and Mac versions. The core engine was a extension of the Gecko layout engine.

[Joined Netscape through acquistion of DigitalStyle]

Founder, Engineering Manager


May 1995October 1997 (2 years 6 months)

Co-founded web software development company. Netscape acquired company in June of 1997.

Key Accomplishments
- Worked with team to develop initial product plan.
- Developed editing modules for first product, WebSuite.
- Engineering manager for all further phases of the product.

Sr. Software Engineer

Pages Software

April 1991April 1995 (4 years 1 month)

Worked with team to develop rules-based, page layout and word processing program for NeXTStep OS. Engineering lead for Web Pages in 1994, one of the world's first WYSIWYG web page editors.

Software Engineer


June 1988May 1991 (3 years)

Software engineer on MacWrite IIJ (Japanese). The MacWrite IIJ product became the number one selling Macintosh product in Japan upon release. Developed software style sheet engine for MacWrite Pro. Primary engineer on the editor for unreleased e-mail product.

Greg Kostello's Patents

  • Video editing, enhancement and distribution platform for touch screen computing devices

    • United States Patent 8,745,500
    • Issued June 3, 2014

    A window displaying at least one video clip and at least one highlight element is presented in a graphical user interface on a mobile device having a touch screen interface. Thereafter, user-generated input is received via the graphical user interface selecting one of the at least one highlight element during display of the at least one video clip. In response to the user-generated input, at least one thumbnail is displayed (concurrently with the window in the graphical user interface) that corresponds to a segment of the video clip being displayed. A video file is then generated or modified that includes for at least one thumbnail, the corresponding segment of the video clip. Related apparatus, systems, techniques and articles are also described.

Greg Kostello's Skills & Expertise

  1. Start-ups
  2. SaaS
  3. Mobile Devices
  4. Entrepreneurship
  5. E-commerce
  6. Enterprise Software
  7. Strategy
  8. IT Strategy
  9. Video
  10. Product Management
  11. Mobile Applications
  12. Software Development
  13. Strategic Partnerships
  14. Business Development
  15. Web Video
  16. Venture Capital
  17. Cloud Computing
  18. Product Development
  19. Leadership
  20. Fundraising
  21. Email Marketing
  22. CRM
  23. Management
  24. Strategic Leadership
  25. Online Marketing
  26. Scalability
  27. Mobile Internet
  28. Startup Development
  29. Turn Around Management
  30. Mergers & Acquisitions
  31. Integrated Marketing
  32. Media Technology
  33. Mobile Marketing
  34. Product Marketing
  35. Linux
  36. MySQL
  37. Go-to-market Strategy
  38. Online Advertising
  39. Amazon Web Services (AWS)
  40. Social Media Marketing

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Greg Kostello's Education

University of California, Irvine

Bachelor's Degree, Information and Computer Science


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