Web Analytics, Data Mining, SQL, Java, and Rails
Redding, California Area
Web Analytics, Data Mining, SQL, Java, and Rails
Redding, California Area
Over the last few years, I have gained great experience applying my technical and liberal arts background to online retailing.
As a programmer, I built many web services and interfaces, back office solutions(HTML, XML, and EDI) , created automated email marketing solutions, created a data driven cross selling engine, integrated with many 3rd party vendors, and worked with other departments to solve company problems.
As a web analyst, I managed the selection of vendors, tagging of pages, creation of reports, training of staff in the use of tools, verified data results, built custom reports, and created many SQL queries to answer my own questions and to provide useful insights on a day to day basis.
Two years ago, I started the Evening MBA program at the University of Washington. My MBA goal has been to build my decision making skills and expand my skills in managing, strategy, data mining, web analytics and online marketing.
I enjoy being a key contributor at the nexus of marketing strategy and measurable results.
Web Analytics(Coremetrics, FireClick, GoogleAnalytics, AdSense), Email Marketing, Internet marketing, Managing 3rd party vendor relationships, Technology Negotiations, Project Management, Web development, Java Servlets, HTML, Javascript, Lucene, Integrating Open Source software. Lots and lots of SQL writing experience. Web site and email personalization. Internet merchandising, Direct Marketing, RFM analysis, Spreadsheet modelling, Data mining
(Public Safety industry)
2009 — Present (less than a year)
(Privately Held; 11-50 employees; Retail industry)
March 2006 — November 2007 (1 year 9 months)
(Privately Held; 11-50 employees; Sporting Goods industry)
January 2003 — March 2006 (3 years 3 months)
(Privately Held; 11-50 employees; Retail industry)
March 2000 — March 2003 (3 years 1 month)
MBA , Business , 2006 — 2009
1992 — 1996
web analytics, email marketing, data mining, working remotely, ultra running, fly fishing, rock climbing, backcountry skiing
web analytics association, University of Washington MBAA, Philmont Staff Association, EmailRoundTable Member, Troop 55
MBAA Class Rep for UW MBA Evening Class of 2009