
Sales and Marketing Professional ( kokasexton (at) hotmail.com)
San Francisco Bay Area

Sales and Marketing Professional ( kokasexton (at) hotmail.com)
San Francisco Bay Area
I have been privileged to be a part of successful companies selling and promoting developed products/services within growing and competitive business markets. I can operate as an individual contributor hitting revenue targets or lead a team of sales people to success.
My professional experience is enhanced by my time in the United States Army as a Sergeant in the Military Police Corp. Mission planning and leadership skills were developed during deployments all over the world. I believe that most of my military experience can be translated directly into my professional life.
"Lead follow or get out of the way." Thomas Paine
- Channel Sales
- Sales process mapping
- Channel Marketing
- Direct Marketing Resellers(DMRs)
- Value Added Resellers (VARs)
- Inside Sales
- Enterprise Sales
- Sales Managment
- Salesorce CRM
- E-Commerce
(Privately Held; 201-500 employees; Computer Software industry)
2007 — Present (1 year)
I locate and recruit tier 1 partners for our reseller channel. The Acronis partner program is designed to empower VARs to build profitable services around our solutions by offering a family of products that scale to any business type.
Helped design recruitment strategy focusing on VAR Business 500 and VARs that focus on virtualization, disaster recovery and server consolidation.
* Increased VAR recruitment 121% over last year.
* Implemented metrics for accountability.
* Automated administrative tasks so focus could remain on business development.
* Increased product awareness through VAR channel.
* Identified initial revenue opportunities through recruitment.
(Privately Held; 201-500 employees; Computer Software industry)
2006 — 2007 (1 year)
Prospected and closed new business for a hosted on-demand software application (SaaS). Northwest territory focusing on medium to enterprise companies that had over 5 Million in revenue, targeting the CFO and CEO level. Delivering solutions (CRM/ERP and E-Commerce) that drove out the competition and made NetSuite the solution of choice.
I helped develop training tools for the internal sales teams to help understand specific e-commerce vertical needs.
(Public Company; 201-500 employees; PTEC; Computer Software industry)
2005 — 2006 (1 year)
Prospected enterprise customers at a CEO or CIO level to handle as a direct sale or hand into the channel based on revenue events needed. Developed strategic plans to bring new security and recovery applications to enterprise customers. Consistently grew revenue from my personal accounts quarter over quarter.
I recruited and managed 200 VARs in my region to generate revenue. Helping to design onsite training events to educate IT and Sales people on Phoenix security solutions. Initial response won us an award at CMP X-CHANGE for most innovative solution in 2006.
Managed inside sales and outsourced lead generation company to insure steady stream of qualified buyers that could hit revenue goals.
I took ownership of the Synnex distribution account promoting applications, training sales people and managing the pipeline to increase revenue.
(Government Agency; 10,001 or more employees; Law Enforcement industry)
1998 — 2006 (8 years)
Honorable discharge in 2006.
Designed tactical operations and procedures for team and squad size elements to promote mission success and insure safety. Unit focus was specifically positioned around three man team or squad sized field operations outside of secured areas.
I managed a team of three soldiers providing leadership and motivation.Maintaining accountability for their actions through high tempo activities with strict deadlines and no room for error.
- Panama 1999
- Bosnia 2001
- Iraq 2003-2004.
(Public Company; 5001-10,000 employees; EMC; Computer Software industry)
2002 — 2005 (3 years)
Managed backup application sales for Channel Sales and Direct Market Resellers including CDW, Insight, PC Mall and SHI. Training and activating over 1,500 DMR account managers in backup software applications. Primarily an inside sales role with outside responsibilities, providing on site training to resellers and brought in deals on a monthly basis to reach my quarterly goals.
Educated and got accounts to recommend “Retrospect” as the solution of choice to their customer base. Increased awareness of “Retrospect” backup software through outbound call campaigns, on site trainings, weekly communications and distribution of sales tools made specifically for resellers.
Excellent communicator and motivator for both channel partners and internal team members.
(Privately Held; 51-200 employees; Computer Software industry)
1999 — 2002 (3 years)
Prospected new business for OEM sales team by cold calling hardware companies and through lead generation. Assisted in account management for current customers including HP, LaCie and Sony. Attended industry tradeshows and events to stay current with new businesses and initiate contact with new vendors. Helped develop the initial channel plan that grew to a large source of revenue.
I am interested in anything related to technology and making money. Currently I focus on social media trends and sales development.
Miller Heiman Stategic Selling, Huthwaite, US Army