Koen Buyst

Current

Marketing Director Netherlands at Euromaster

Past

Regional Marketing Director at Esselte
European Director of Promotions, Pr & Web at Esselte
Marketing Manager Benelux at Esselte

Business Trade Account Manager Benelux at 20th Century Fox Home Entertainment
Marketing Manager Benelux at 20th Century Fox Home entertainment
Senior Product Manager BNLX at 20th Century Fox Home Entertainment
Brand Manager Belgium at Wilkinson Sword
New Product Development Manager Belgium at Schweppes
Research Assistant / Program coordinator at Vlerick Leuven Gent Management School

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Education

Universiteit Gent
Vlerick Leuven-Gent Management School
Universiteit Antwerpen

Sint-Hendrikscollege Deinze

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1 more...

Recommended

6 people have recommended Koen

Connections

217 connections

Industry

Automotive

Websites

Koen Buyst’s Summary

Marketing generalist with academic and market research background. Over 10 years of marketing experience in different Benelux functions in a variety of industries (soft drinks, personal care, entertainment, office supplies and automotive). Last 6 years (international) people management experience. Perfectly trilingual (Dutch-French-English).

Koen Buyst’s Specialties:

Marketing organisation, Marketing communications, PR and Promotions, Trade marketing and POS development, Market Analysis, Sales Forecasting, People management, New product launches, Event organisation, Direct Marketing

Koen Buyst’s Experience

Marketing Director Netherlands

Euromaster

(Privately Held; Automotive industry)

February 2009 — Present (11 months)
Regional Marketing Director

Esselte

(Privately Held; Consumer Goods industry)

November 2006 — November 2008 (2 years 1 month)

Head of marketing for UK, Ireland, France and Benelux.
European Director of Promotions, Pr & Web

Esselte

(Privately Held; 5001-10,000 employees; Consumer Goods industry)

October 2005 — February 2007 (1 year 5 months)

Responsible for development and coordination of European support programs
Marketing Manager Benelux

Esselte

(Privately Held; 5001-10,000 employees; Consumer Goods industry)

March 2005 — February 2006 (1 year )
Business Trade Account Manager Benelux

20th Century Fox Home Entertainment

(Public Company; 201-500 employees; Entertainment industry)

October 2003 — February 2005 (1 year 5 months)
Marketing Manager Benelux

20th Century Fox Home entertainment

(Public Company; 11-50 employees; Entertainment industry)

January 2001 — September 2003 (2 years 9 months)
Senior Product Manager BNLX

20th Century Fox Home Entertainment

(Public Company; 11-50 employees; Entertainment industry)

January 1999 — December 2000 (2 years )
Brand Manager Belgium

Wilkinson Sword

(Public Company; 201-500 employees; Consumer Goods industry)

November 1996 — December 1998 (2 years 2 months)
New Product Development Manager Belgium

Schweppes

(Public Company; 201-500 employees; Consumer Goods industry)

September 1995 — November 1996 (1 year 3 months)
Research Assistant / Program coordinator

Vlerick Leuven Gent Management School

(Educational Institution; 201-500 employees; Education Management industry)

July 1993 — August 1995 (2 years 2 months)

Koen Buyst’s Education

Universiteit Gent

1992 — 1993
Vlerick Leuven-Gent Management School

Master in Marketing Management , Marketing , 1992 — 1993

cum Laude, winner Alumni prize (First of class)
Universiteit Antwerpen

Master , Economics , 1988 — 1992

Magna cum Laude
Sint-Hendrikscollege Deinze

Magna cum Laude , Latin-Greek , 1982 — 1988