Kirsten McKinney

Web and Graphic Coordinator at University of Richmond - School of Arts & Sciences

Richmond, Virginia Area

Current
  • Web and Graphic Coordinator at University of Richmond - School of Arts & Sciences
Past
  • Freelance at Kirsten McKinney
  • Web/Graphic Designer at the State Council of Higher Education for Virginia
  • Marketing & Communications Director at YMCA of Greater Richmond
  • Volunteer Coordinator at Richmond Moving Image Co-Op
  • Assistant Director for Public Relations at Virginia Commonwealth University
  • Designer at The Community Shopper
Education
  • Especially for Nonprofits Program
  • Virginia Commonwealth University
  • Jackson Community College
  • Lumen Christi High School
Connections
76 connections
Industry
Education Management
Websites

Kirsten McKinney’s Summary

Communications and marketing to college students and professionals using print and electronic media.

Kirsten McKinney’s Specialties:

Project management, event planning, branding and identity, advertising, website design and maintence, print publication design and production.


Kirsten McKinney’s Experience

  • Web and Graphic Coordinator

    University of Richmond - School of Arts & Sciences

    (Graphic Design industry)

    October 2009Present (2 months)

  • Freelance

    Kirsten McKinney

    (Design industry)

    June 2008October 2009 (1 year 5 months)

    Freelance, affordable design solutions for small business and nonprofits.

  • Web/Graphic Designer

    the State Council of Higher Education for Virginia

    (Education Management industry)

    July 2007September 2009 (2 years 3 months)

  • Marketing & Communications Director

    YMCA of Greater Richmond

    (Non-Profit; 1001-5000 employees; Non-Profit Organization Management industry)

    March 2006July 2007 (1 year 5 months)

    Created branding and publicity plans for all 14 branch programs and services, as well as Association Office initiatives.

    Organized and implemented direct mail promotional pieces.

    Directed creation of annual report including design, photography, and coordination with Development department.

    Planned and managed major Association events including the annual meeting and promotional events such as the 10K Training Team Race Day event, Waterpalooza, Healthy Kids Day, Love Your Heart Week and YMCA Move It.

    Assisted branch Development staff with communications including newsletters, direct mail, event materials, and donor gifts.

    Designed and managed production of Association newsletter, branch Program Guides, and mailing to all registered YMCA members.

    Designed and implemented Membership Matters, first e-marketing campaign for the YMCA of Greater Richmond.

  • Volunteer Coordinator

    Richmond Moving Image Co-Op

    (Non-Profit Organization Management industry)

    20022007 (5 years )

    Managed event volunteers for RMIC, the independent film organization in Richmond, Virginia. Coordinated volunteers for annual events, including the week long James River Film Festival. During my tenure, volunteers logged over 900 hours per year for this organization.

  • Assistant Director for Public Relations

    Virginia Commonwealth University

    (Educational Institution; 10,001 or more employees; Higher Education industry)

    May 1993March 2006 (12 years 11 months)

    Responsible for design, copy writing, proofreading and editing of all departmental publicity and public relations materials.

    Acted as Interim Web Manager for the Division of Student Affairs and Enrollment Services, August 2003 - July 2004.

    Organized and implemented direct mail promotional pieces, direct mail surveys, intercept surveys and web surveys.

    Created branding and publicity plans for programs and services.

    Guided three redesigns of the departmental website.

    Chair of University Student Commons Grand Opening ? Phase 3. Managed program planning, publicity and event implementation for three days of Grand Opening related activities including Silent Auction and Grand Opening Gala.

    Presented sessions on student leadership, off-campus student populations and publicity tactics at regional and national conferences.

  • Designer

    The Community Shopper

    (Media Production industry)

    June 1998August 1998 (3 months)


Kirsten McKinney’s Education

  • Especially for Nonprofits Program

    Certificate , Nonprofit Management , 20042007

  • Virginia Commonwealth University

    BFA, Magna Cum Laude , Theater Performance , 19901993

  • Jackson Community College

    Theater 19881990

  • Lumen Christi High School

    19841988


Additional Information

Kirsten McKinney’s Websites:


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