
Marketing Strategist
San Francisco Bay Area

Marketing Strategist
San Francisco Bay Area
Dynamic, hands-on professional providing entrepreneurial and intrapreneurial leadership and strategic business skills in repositioning and rebuilding existing enterprises, as well as positioning and supporting initiatives of VC-backed startup companies. Provide executive leadership in building strong infrastructures and motivating top-performing teams that consistently produce quantifiable results in highly competitive markets. Perceptive in identifying and proactively adjusting to changing market conditions to improve marketing campaigns. Skilled in executive-level presentations, negotiations, and consensus building with key decision makers.
Demonstrate broad-based cross-functional strengths in:
Corporate Communications
Branding & Positioning
Organization Building
Strategic Planning
IPOs / Mergers & Acquisitions
Staff Management & Development
Public Relations
Wall Street / Analyst Relations
Lead Generation
Channel & Integrated Marketing
Creative Services
Budgeting - P&L
Executive Coaching / Presentation
Strategic Alliances
• Twenty (20) years of corporate and agency experience, including Microsoft, Novell, Nokia, Xerox, and Hill & Knowlton.
• Expert in partnering with C-level executives to understand and establish corporate and product position in marketplace.
• Launched more than 300 companies and products worldwide, across multiple industries and channels of distribution, including: e-commerce services, enterprise software, healthcare, imaging, networking (hardware and software), network security, semiconductors, storage, telecommunications (unified communications), wireless (Bluetooth, 3G, Wi-Fi), and consumer products (building products, online services, and retail).
Marketing analysis and identification, public relations, branding, social media, marketing communications, speaker training, business plan writing, sales collateral development, company and product launches