Visionary Creative, Internet Entrepreneur, Digital Strategist
London, United Kingdom
- Current
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- Digital Director at Creative Network Platform
- Digital Director at ThePlayers.fm
- Director at Raw Nerve Ltd
- Past
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- Digital Designer at Digital Arts
- Education
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- London Metropolitan University
- Recommended
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2 people have recommended Kieran - Connections
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100
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- Industry
- Online Media
- Websites
Kieran McMillan’s Summary
During my formative years, my toys were an art box, tape recorder, synthesisers and cameras. During my teens I experimented with musical composition and sampling, jamming with bands to improve my improvisational skills. Over the years I explored different aspects of creative process, combining analogue techniques with digital technologies.
By the mid 90s I was sharing experiences with people I had never met from across the globe. The Internet, with speed and software limitations, encouraged me to find innovative ways to push the boundaries. I embarked on a Fine Art degree where I specialised in interactivity. In my final year I played an key role in a series of live events with Musashino Art University in Japan. We harnessed video conferencing software with an ISDN line to facilitate a two-way live audio-visual art collaboration. This experience opened my eyes to the possibilities for creative and cultural exchange via the internet.
After graduating with a 1st, I honed my media production and design skills with freelance work, then became an interactive designer with a small Soho design agency Digital Arts. £4.8 million worth of investment later, we headed to plush Regent Street offices, where I became the technical lead for an online lifestyle venture Ammo City. By the time I quit, the dotcom bubble was bursting, and realisation that this was totally unsustainable was sinking in (a little too late for DA).
In 2002, I combined forces with Rebecca Molina, united by a vision of how we would do things differently. Key specialists with a diverse skill-set were invited to collaborate under the Raw Nerve umbrella. Over the past 5 years, we have built on a word-of-mouth reputation as a leading creative solutions agency. At the heart of the business is a management structure, with an in-house production team, pulling modular resources according to the nature of each project undertaken.
http://www.raw-nerve.co.uk
Kieran McMillan’s Specialties:
Digital planning and strategy
Directing production of motion graphics for web and broadcast
Social media and online trend research and development
Extensive knowledge of user experience and devising interactive brand experience solutions
Excellent at distilling software requirements from conflicting and complex business requirements.
Hands on experience across the spectrum of digital production (audio/visual, design, interaction, photography)
Kieran McMillan’s Experience
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Digital Director
Creative Network Platform
(Information Technology and Services industry)
March 2005 — Present (3 years 7 months)
The Creative Network Platform aims to strengthen the competitive advantage of the creative industries by growing constructive links, conversations and relationships between organisations, businesses, practitioners and buyers by offering a powerful marketing and business development tool.
In 2007, a trial version of the Creative Network Platform was launched called RSVP, a social network for London's creative industries sector. Since launch, growth has been at a steady 20% each month. This has proven that there is a market for such a platform. We have recently we have attracted a partnership proposition from London Design Festival.
The Creative Network Platform has been developed into a package designed specifically for the creative industries and will be targeted at partners who wish to utilise the technology to support their own creative networks. We are currently seeking support to develop our investment proposition.
http://www.rsvplondon.co.uk -
Digital Director
ThePlayers.fm
(Privately Held; 1-10 employees; Music industry)
February 2005 — Present (3 years 8 months)
We have been running a trial social network platform for 800 international DJs. The concept has proven to be very successful, with 80,000 unique visitors per month thanks to the mix sharing widget which can be embedded on third party social networks and websites including Myspace.
We are currently seeking digital distribution partners so users of the platform can buy any track from DJ's mixes.
http://theplayers.fm -
Director
Raw Nerve Ltd
(Partnership; 11-50 employees; Online Media industry)
September 2002 — Present (6 years 1 month)
Raw Nerve is a creative consultancy whose expertise includes brand strategy, digital media, social networking, and motion graphics. We provide bespoke, relevant, creative and intelligent solutions and match our approach to the unique demands of each platform.
Clients include: ITV, Sony, FilmFlex, Endemol, Siemens, Camden Lock, Tent London, Diesel, London Design Festival, NHS, Viacom, Channel 4, The Princes Trust, Quebec Government, DJ History, BBE Music
http://www.raw-nerve.co.uk -
Digital Designer
Digital Arts
(Privately Held; 51-200 employees; Online Media industry)
June 1999 — June 2001 (2 years 1 month)
Digital Arts was one of London's leading digital design agencies, which offered innovative interactive media solutions for fashion, lifestyle and entertainment industries. Kieran's position involved design of Brand Identity, Interactive, Print, User Experience, and Motion Graphics for clients including Virgin Interactive, Sega and Jade Jagger.
During his second year he became the design and technical lead on an internal project called Ammo City, an online lifestyle and radio magazine at the forefront of contemporary culture. The concept was highly acclaimed in the media, and attracted over 120,000 members within a few months. As a team, we devised long-term strategies for viral marketing and offline events. The project attracted high profile DJs such as Coldcut, David Holmes, Chemical Brothers and James Lavelle, who all recorded sessions in the studio. Unfortunately this project was drastically scaled back during the dotcom crash, and now exists as the former director's hobby.
Kieran McMillan’s Education
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London Metropolitan University
BA, Fine Art, Interactivity, Digital Media, 1994 — 1998
In my final year I was involved in a series of innovative live collaborations between Musashino Art University in Japan and Metropolitan University (at the time known as London Guildhall University). We harnessed some primitive video conferencing technology provided by Sony on an ISDN line to generate a two way live feed of visual art and sound. This highly experimental experience really opened my eyes to the possibilities for creative and cultural exchange via the internet.
Additional Information
Kieran McMillan’s Websites:
Kieran McMillan’s Interests:
creative and technical conceptual development, culture, internet, research, international travel, music, the arts.
Kieran McMillan’s Contact Settings
Interested In:
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
