Creative Director/Writer Founder of The Gravy Factory Apparel Company
Sacramento, California Area
- Current
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- Creative Director/Writer at kevinandcarl.com
- Past
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- Freelance Creative Consulant/Writer at MeringCarson
- Freelance Creative Consultant/Writer at Runyon Saltzman & Einhorn
- Freelance Creative Consulant/Writer at Ogilvy & Mather
- Associate Creative Director at Glass McClure Advertising
- Freelance Creative Consulant/Writer at UniWorld Group, Inc.
- Freelance Creative Consulant/Writer at Rocket Science Creative
- Senior Writer at BC-F / Barker Campbell Farley
- Creative Director at T.W.I.S.T.
- Freelance Creative Consulant/Writer at Rush Media
- Freelance Writer at Deutsch
- Senior Writer at Bates Worldwide
- Creative Director at AfterSeven Advertising
- Freelance Creative Consulant/Writer at Mesner Vetere Berger McNamee Schmetterer/Euro RSCG
- Copywriter at DMB&B St. Louis
- Copywriter at D'Arcy
- Copywriter at D'Arcy Masius Benton & Bowles
- Education
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- Christopher Newport University
- Southern Illinois University, Edwardsville
- Florida State University
- New School University
- Recommended
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9 people have recommended Kevin - Connections
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200
connections
- Industry
- Marketing and Advertising
- Websites
Kevin Miles’s Summary
EXPERIENCE: TV, Print, Radio, Interactive, Direct, Direct Response, Outdoor, Guerilla
I make my living as a creative director/writer, working mainly in advertising, where I have been fortunate enough to work on many of the world's biggest brands. Brands including Coke, Pepsi, Gatorade, McDonald's, Burger King, Wendy's, Budweiser, Miller Genuine Draft, Coors Light, Lexus, Cadillac, Chevrolet, Ford Motor Company, Skittles, Twix, and too many more to name here. I think you get the idea.
I am also a published journalist, award-winning screenwriter and television writer, as well as a children's book author, poet, award-winning lyricist, songwriter and musician.
Kevin Miles’s Specialties:
As I writer, I'm proficient in every medium, from Print, Television, Radio, Internet, Corporate Films, Interactive, and Direct Mail.
Kevin Miles’s Experience
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Creative Director/Writer
kevinandcarl.com
(Marketing and Advertising industry)
1991 — Present (18 years )
I'm Co-Creative Director of kevinandcarl.com along with my business partner Carl Koestner.
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Freelance Creative Consulant/Writer
MeringCarson
(Privately Held; 11-50 employees; Marketing and Advertising industry)
2007 — 2008 (1 year )
This is the best agency in Sacramento by far, so I feel honored to have been offered to work here as a freelancer after having been offered a job to work here last year.
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Freelance Creative Consultant/Writer
Runyon Saltzman & Einhorn
(Privately Held; 11-50 employees; Marketing and Advertising industry)
2006 — 2007 (1 year )
At RS&E, Sacramento's biggest agency, I have worked on the following accounts: Sprint, NorthBay Healthcare, Calgrant, The California Department of Conservation, California Network for Healthy Active Families.
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Freelance Creative Consulant/Writer
Ogilvy & Mather
(Public Company; 1001-5000 employees; WPP; Marketing and Advertising industry)
2006 — 2006 (less than a year)
For Ogilvy & Mather, I worked on a print campaign on The Economist Magazine creating work that was presented to RedCard, a subsidiary of Ogilvy, based in SIngapore.
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Associate Creative Director
Glass McClure Advertising
(Privately Held; 11-50 employees; Marketing and Advertising industry)
2000 — 2006 (6 years )
When I started working at this tiny agency as associate creative director, along with my partner and creative director Bill D'Ambrosio, it was a $12 million company with a local presence. 18 months later, it was a $36 million company with the potential to become a strong regional agency.
My responsibilities included managing other creatives, brand development, new business development, recruitment, interviewing, hiring and firing employees, and creating award-winning, powerfully effective work. -
Freelance Creative Consulant/Writer
UniWorld Group, Inc.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
1994 — 2006 (12 years )
As a freelancer at Uniworld, I've worked on the following accounts, The U.S. Marines, Reebok, Three Musketeers, AT&T, Coors Light, Ford Motor Company, Gatorade, Nutrament, Pepsi, Burger King.
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Freelance Creative Consulant/Writer
Rocket Science Creative
(Internet industry)
1998 — 1999 (1 year )
At Rocket Science Creative (aka Ubiquity Design), I wrote web content for clients including Rocket Science, eClassic.com, FutureOne (which ironically aquired Rocket Science Creative), and Interactive Marketing Consultants.
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Senior Writer
BC-F / Barker Campbell Farley
(Marketing and Advertising industry)
1996 — 1998 (2 years )
I worked on the following accounts; The American Red Cross, Sentara Hospital, Southeast Public Service Authority, United Way, Valley Hospital, Virginia Beach Tourism, Virginia Lottery, Virginia Marine Products Board, Virginia Tourism. I supervised and managed the United Way, Southeast Public Service Authority, and Virginia Marine Products Board accoounts, dealing directly with its clients and supervising creatives.
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Creative Director
T.W.I.S.T.
(Marketing and Advertising industry)
1994 — 1997 (3 years )
My partner Carl Koestner and I founded this ad agency to serve as a freelance consultancy for companies who couldn't afford to hire an ad agency on Madison Avenue. We offered these clients the same kind of strategic thinking and creativity available on Madison Avenue without the attitude that so often came with it.
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Freelance Creative Consulant/Writer
Rush Media
(Marketing and Advertising industry)
1994 — 1996 (2 years )
At Rush Media, I had the great fortune of working with Russell Simmons, founder of Def Jam Records and Phat Farm clothing, amongst his many other endeavors. I worked on the Coke and Sprite accounts, as well as President Clinton's re-election campaign in 1996.
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Freelance Writer
Deutsch
(Public Company; 201-500 employees; IPG; Marketing and Advertising industry)
1995 — 1995 (less than a year)
I worked on the HBO campaign for Deutsch.
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Senior Writer
Bates Worldwide
(Marketing and Advertising industry)
1992 — 1994 (2 years )
At Bates, I work on Miller Genuine Draft, Miller Genuine Draft Lite, New York Racing Association, Campbell's Soups. In addition, my partner Doreen Fox and I headed up new business pitches.
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Creative Director
AfterSeven Advertising
(Marketing and Advertising industry)
1991 — 1994 (3 years )
AfterSeven Advertising served as a creative outlet with my partner Carl Koestner. AfterSeven created work on a pro bono basis for clients without budgets to get their message out to consumers and citizens whom would benefit from their products, services and mission. In most cases these clients served the public good.
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Freelance Creative Consulant/Writer
Mesner Vetere Berger McNamee Schmetterer/Euro RSCG
(Marketing and Advertising industry)
1993 — 1993 (less than a year)
For Mesner Vetere Berger McNamee Schmetterer/Euro RSCG, I worked on the MCI 1-800-Collect account.
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Copywriter
DMB&B St. Louis
(Public Company; Marketing and Advertising industry)
March 1987 — September 1992 (5 years 7 months)
This was my first job right out of college. It was a great place to learn with lots of opportunities to get great work produced. I worked with some of the best people in the business here, many of whom are now at some of the top creative shops in the business. I won lots of awards and was recognized at Cannes, The Clios and had my work featured in Business Week, The Wall Street Journal, The New York Times, Adweek, Advertising Age, Art Direction, The Print Design Annual, the St. Louis Post Dispatch and The St. Louis Journalism Revue. My biggest claim to fame however was, along with my partner at the time, Terry Taylor, conceiving the idea that won the Burger King Business for the New York Office of DMB&B. This accounted for $120 million in new business (the account as split between DMB&B and another agency so the account actually totaled $240 million) which was at the time the biggest account shift in the history of advertising. I was smart enough to keep all proof of this (in writing) evidence and would be more than happy to provide said evidence for anyone who wishes to challenge the validity of this claim or whom remembers things differently.
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Copywriter
D'Arcy
(Marketing and Advertising industry)
1987 — 1992 (5 years )
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Copywriter
D'Arcy Masius Benton & Bowles
(Marketing and Advertising industry)
1987 — 1992 (5 years )
Kevin Miles’s Education
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Christopher Newport University
Biology 1997 — 1997
- Activities and Societies:
- After being out of school for 10 years, I unknowingly signed up for a senior level vertebrate biology class where all tests were essay and 5 research papers were required. Needless to say I was scared out of my wits. Lucky me, I earned an A to complete my science requirement and FINALLY graduate from Southern Illinois University.
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Southern Illinois University, Edwardsville
B.S. , Mass Communications , 1983 — 1997
Southern Illinois University is the best thing that ever happened to me as a writer. The requirements for Mass Communications and Journalism at this school are some of the most demanding of any in the country. So demanding that if you failed a class twice, you had to change your major. Period. Needless to say, after making it through this program, the dog eat dog world of advertising has been a piece of cake.
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Florida State University
Marine Biology 1982 — 1983
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New School University
Screenwriting
- Activities and Societies:
- I took several screenwriting classes here.
Additional Information
Kevin Miles’s Websites:
Kevin Miles’s Interests:
My Wife, My Kids, Fishing, Video Games, Movies, Sushi, Books, Writing.
Kevin Miles’s Groups:
http://www.kevinandcarl.com/
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International Game Developers Association -
Inbound Marketers - For Marketing Professionals -
Advertising Professional -
Entertainment Consumers Association (ECA) -
Game Republic -
Writing Mafia -
Game Industry PR and Marketing -
ADCOLOR® -
Communication Arts -
David Perry's Game Industry Map Group. -
BLACK BRICK -
Hooray for Hollyworld! -
Electronic Entertainment Industry Network -
Rock Star Designers™ -
Gaming: Passion and Profession -
Video Games PR and Journalists -
DMB&B Alumni -
Creative Intensive Network - For All Advertising Creatives -
Global Fishing -
Creative Freelancers. The Copywriters. -
Black Creatives: The Premier Network for Multicultural Talent
Kevin Miles’s Honors:
Recognition at Communication Arts, Cannes, The Clios, The One Show Creative Showcase, Webbys, Best Of Show Louisville ADDYs, Print’s Design Annual, ADDYs, New York International Festivals
Kevin Miles’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
