
Marketing and Advertising
Greater Seattle Area

Marketing and Advertising
Greater Seattle Area
(Public Company; AMZN; Internet industry)
2009 — Present (less than a year)
(Internet industry)
2007 — 2009 (2 years)
Oversee marcom, brand management, sales training and readiness, collateral/media kit development, promotions, event marketing, public relations, and industry outreach for CNET Networks’ business and technology media properties – BNET, TechRepublic and ZDNet.
(Partnership; Newspapers industry)
2006 — 2007 (1 year)
Provide product and advertising marketing and development, including comprehensive oversight of online and print classified and regional retail advertising products. Develop promotions and presentations for delivery company wide; provide sales support and product development.
(Partnership; Newspapers industry)
2004 — 2006 (2 years)
Led marketing managers in advertiser marketing group to oversee real estate, recruitment, automotive and general merchandise online and print advertising products in management of product, price, distribution, and promotion strategies for each vertical. Provided product management, and led advertiser and brand marketing activities.
(Partnership; Newspapers industry)
2001 — 2004 (3 years)
Provided marketing and product management oversight for dealer, national, and private party automotive and general merchandise advertising categories with budget responsibility for both online and print venues. Supervised trade and consumer marketing activities, including event marketing planning, collateral and sales support and advertising communications. Led print and online rate structure development, product and category development, and strategic planning efforts within each vertical.
(Online Media industry)
1999 — 2001 (2 years)
Led core team of Sales, Customer Service, Operations and Engineering resources in the development and day-to-day operation of classified advertising startup.
(Online Media industry)
1997 — 1999 (2 years)