Kevin Haughwout
Marketing Strategist and Product Developer with Experience in Client-Facing Creative Management Roles
- Location
- Greater New York City Area
- Industry
- Marketing and Advertising
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Kevin Haughwout's Overview
- Current
-
- Owner, Digital Marketing Strategist at the freedmarketer (Self-employed)
- Past
-
- Design Manager at Acme Plastics, Inc
- Design Engineer at Acme Plastics, Inc
- Education
-
- New York University - Leonard N. Stern School of Business
- Carnegie Mellon University
- Carnegie Mellon University
- Recommendations
-
7 people have recommended Kevin
- Connections
-
500+ connections
- Websites
Kevin Haughwout's Summary
Experienced marketer, manager, and product developer with focuses on digital and retail strategies:
• 2+ years of experience with social media channels and marketing tools; blogger and event organizer
• 3+ years of experience managing a design team, hiring and training employees, and developing company-wide strategy
• 5+ years of experience in client-facing creative roles, providing physical and graphical collateral to Fortune 500 retail clients for use in point-of-purchase marketing
World-class educational experience demonstrating analytical and quantitative skills:
• Graduate of “Top 10” MBA program with specializations in Marketing & Strategy
• Undergraduate and graduate degrees in Mechanical Engineering and Robotics
Specialties
Social Media, Digital Marketing, Branding and Identity, Mobile Marketing, Mobile Applications, Location-Based Services, Blogging, Wordpress, SMB, Point-of-Purchase, Visual Merchandising, Product Development, Manufacturing
Kevin Haughwout's Experience
Owner, Digital Marketing Strategist
the freedmarketer (Self-employed)
Self-Employed; Myself Only; Marketing and Advertising industry
August 2009 – Present (2 years 6 months)
Develop and execute social media strategy for small and medium business clients
• Analyze current traditional and digital marketing activities and implement new digital strategies in line with client branding (e.g., Facebook pages, Wordpress deployments)
• Organize networking events and lecture on best practices
Design Manager
Acme Plastics, Inc
June 2006 – June 2009 (3 years 1 month)
Managed design team and scheduled projects; served as Senior Design Engineer
• Reorganized account assignments based on designers’ skills to improve service to clients, shortening lead time on design work and improving quality of deliverables
• Standardized and documented design practices, resulting in decreases in numbers of production errors and faster turnaround in prototyping
• Led inter-departmental management team to recommend company restructuring plan, eliminated repeated tasks and centralized project communications
Design Engineer
Acme Plastics, Inc
December 2004 – June 2006 (1 year 7 months)
Designed point-of-purchase displays for Fortune-500 retail clients (e.g., Bath & Body Works, Gap, Starbucks, Victoria’s Secret) to support product launches and marketing programs
• Operated as part of cross-functional team, coordinating development with Sales, Project Management and Fabrication Units (domestic and international)
• Managed development and sampling of new products to meet critical deadlines for multiple projects (across multiple clients) on a daily basis.
• Communicated daily with client design teams; participated in sales meetings and site visits
Kevin Haughwout's Skills
- Social Media
- Digital Marketing
- Blogging
- Wordpress
- Location Based Services
- Mobile Marketing
- Mobile Applications
- Branding Development
- Company Branding
- Brand Communication
- Retail Industry
- Product Development
- Product Marketing
- Small Business
- Networking Events
- Event Planning
- MBA
- Marketing Strategy
- Product Strategy
- Digital Strategy
- Business Strategy
Kevin Haughwout's Education
New York University - Leonard N. Stern School of Business
MBA, Marketing, Strategy
2006 – 2009
Graduate with Distinction - Class of 2009
Excellence in Management Award - Class of 2009
Stern Scholar - Spring 2008
Activities and Societies: DBi: Australia, Graduate Marketing Association, Management Consulting Association, Wine Cellar
Carnegie Mellon University
MS, Mechanical Engineering
2003 – 2004
Activities and Societies: Alpha Phi Omega, Scotch 'n' Soda Theatre, Activities Board Technical Committee
Carnegie Mellon University
BS, Mechanical Engineering
1998 – 2002
Minor in Robotics
Activities and Societies: Alpha Phi Omega, Scotch 'n' Soda Theatre, American Society of Mechanical Engineers
Kevin Haughwout's Additional Information
- Websites:
- Honors and Awards:
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"Excellence in Management" Award, NYU Stern Class of 2009, Stern Scholar, Six Sigma Green Belt, Engineer-in-Training certificate, Eagle Scout
Contact Kevin for:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
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