Kevin Gaither

Current

Sales Director at Business.com

Past

Account Executive at Brentwood Credit Corp.
Sales Manager at First American Equipment Finance
Senior Account Executive at Oliver Allen

Wholesaler Associate at Franklin/Templeton Mutual Funds

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Education

University of California, Davis

Recommended

34 people have recommended Kevin

Connections

430 connections

Industry

Online Media

Websites

Kevin Gaither’s Summary

Kevin Gaither is a highly motivated, seasoned, hands-on sales executive with a 15+ year track record of consistently exceeding sales goals, building highly motivated, energized and productive sales teams, and excelling at developing new business. Kevin Gaither is a highly independent, assertive, creative and confident self-starter who thrives in a fast-paced and entrepreneurial company. Kevin Gaither has a proven ability to recruit, hire, train, retain and develop top-ranked sales teams by clearly articulating objectives using analytical thinking, reference to facts and best practices. Kevin Gaither has excellent leadership, prioritization, communication and analytical skills. Kevin Gaither has the ability to develop and clearly articulate objectives using both analytical thinking, reference to facts and best practices.

Kevin Gaither’s Specialties:

Compensation Creation, MBO, Sales Trend Analysis, Sales Strategy / Execution, Sales Training, Top Talent Recruiting, Customer Retention, Contract Negotiations, Coaching Systems, Performance Management, Motivational Skills, Sales Force Automation, Revenue Growth, Project Management, Lead Generation Strategies, Change Management, Sales Org Creation, Public Speaking, sales and sales management

Kevin Gaither’s Experience

Sales Director

Business.com

(Privately Held; 51-200 employees; RHD; Online Media industry)

December 2001 — Present (7 years 8 months)

Hand picked by Vice President, Sales to lead and develop the Inside Sales team selling cost per click (CPC) advertising on Business.com and network partners to companies ranging from small businesses to Fortune 1000. Primary decision maker responsible for hiring over 43 salespeople since 2002. At one time, directly supervised 3 Sales Managers, 25 Account Executives and 4 Account Managers (from 6 to 32 people at various times). Responsible for hiring, firing, training, coaching, motivating, scripting, goal setting, designing compensation plans and incentive contests, setting, monitoring and managing to metrics. Instrumental in helping company through start up stages, turning first profits, hitting target revenue goals that eventually led to a successful acquisition by R.H. Donnelley for $350million.

Select Achievement:
• Recruited and trained online team that produced double-digit sales growth each year — generating $12.2MM in 2007; $9.7MM in 2006; $7.7MM in 2005, $3.9MM in 2003.
Account Executive

Brentwood Credit Corp.

(Privately Held; 1-10 employees; Online Media industry)

1999 — 2001 (2 years)

Hired to expand boutique equipment leasing firm’s presence in Northern California within rapidly growing Silicon Valley. Maintained frequent contact and followed up with prospective and existing customers to foster strong relationships by travelling into the territory once every three weeks.
Sales Manager

First American Equipment Finance

(Privately Held; 51-200 employees; Online Media industry)

1997 — 1999 (2 years)

Recruited to start up equipment leasing firm. Started by bringing in new business and quickly began assisting in hiring and training new Account Executives. Created performance management tools to help management assess contact ratios, closing ratios and approval ratios. Laid foundation for company that would be an Inc. 500 company two years in a row (2001 and 2002).
Senior Account Executive

Oliver Allen

(Privately Held; 51-200 employees; Financial Services industry)

November 1994 — 1997 (3 years)

Identified and captured new equipment financing opportunities and provided exceptional service to existing clients. Successfully prospected new customers by assessing equipment finance needs of C-Level decision makers of middle market companies ($20million - $500million in annual revenues). Responsible for all facets of the lease transaction including prospecting, pricing and structuring and account management. Helped train new Account Executives on the team.
Wholesaler Associate

Franklin/Templeton Mutual Funds

(Online Media industry)

1993 — 1994 (1 year)

Kevin Gaither’s Education

University of California, Davis

BS , Design , 1988 — 1993

Activities and Societies:

Zeta Beta Tau Fraternity, Lacrosse Team

Additional Information

Kevin Gaither’s Websites:

Kevin Gaither’s Groups:

Sales Training Drivers
SalesLab
Inside Sales
Independent Recruiters Group
! Sales Best Practices
Zeta Beta Tau
Search Engine Strategies Conference & Expo
eMarketing Association Network
Online Advertising Professionals
thinkLA
Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
The Sales Association
Inside Sales Management
Lead Generation and Nurturing
Online Marketing Network
SalesBlogcast.com
Inside Sales Experts
Digital LA
Sales/Marketing VP's & Directors - Software & Technology
Media Professionals Worldwide
Marketing & Communication Network
Friends of the Funnel
Inside Sales Association
BMA SoCal Chapter
Inside Sales Management Group
Inside Sales Pros
ConnectAndSell
Sales and Marketing Professionals Promoting HighTech and Technology in Los Angeles and its Vicinity
Top Sales Experts International
Inside Sales Professionals
Sales Management Executives
BASE (BAY AREA SALES EXECUTIVES)