Fitness Dude
St Albans, United Kingdom
Fitness Dude
St Albans, United Kingdom
Director of London Kettlebells, a company I set up with my business partner in 2004.
In our third year of operation we hit turnover of over a quarter of a million and that didn't include several areas we are developing such as online and personal training, classes and workshops and corporate sessions. Not bad considering its a part time business run out of our spare rooms!
I have in the trenches experience with online marketing of fitness training, running PPC, affiliate networks and SEO (having reached #2 for our major keyword terms - working on that top spot!)
Currently maintain an ad hoc blog at www.kenliu.co.uk, specialising on marketing theory and real world applications for the fitness industry.
marketing, copywriting, PPC, marketing consultations, business development, personal training, kettlebells
(Retail industry)
February 2004 — Present (5 years 10 months)
(Public Company; 10,001 or more employees; Events Services industry)
November 2006 — November 2007 (1 year 1 month)
(Retail industry)
2002 — 2004 (2 years )
Lets just say the best experience I got from this job was walking out of it
(Public Company; 501-1000 employees; Internet industry)
May 2000 — March 2002 (1 year 11 months)
Training of all helpdesk staff ranging from technical knowledge to customer support skills.
Implemented new training manuals and ongoing staff training.
Computer Science 1991 — 1992
marketing, new technology, gadgets, IT, business development, fitness training, martial arts, kettlebells