Cleveland/Akron, Ohio Area
- Current
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- Communications Specialist at Kelly Ferry
- Past
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- Copywriter (Graphics Communications Specialist) at The Little Tikes Company, MGA Entertainment
- Designer at Time Inc., Time Magazine
- Recommended
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6 people have recommended Kelly - Connections
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- Industry
- Writing and Editing
- Websites
Kelly Ferry’s Summary
Creative and marketing copywriter with strong graphic design background. Able to handle both writing and design of print collateral materials, corporate and individual brand identity and web content.
Kelly Ferry’s Specialties:
Copywriting, design, branding and identity, web copy, ghost writing.
Urban gardening/homesteading writer and mentor.
Kelly Ferry’s Experience
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Communications Specialist
Kelly Ferry
(Writing and Editing industry)
March 2007 — Present (2 years 5 months)
I have merged my background in graphic design and my passion for the written word into this part-time, freelance venture. I write strategic web copy, creative web content and collateral business materials to build brand identity and drive sales for my clients. I bring the added bonus of being able to design the final print or web product, eliminating the need to work with yet another contractor.
• Brochures
• Business Cards
• Letterhead
• Newsletters
• Email Newsletters
• Email Blasts
• Web Copy
• B2B
• B2C
• Blogs
• Web Page Design (not programming) -
Copywriter (Graphics Communications Specialist)
The Little Tikes Company, MGA Entertainment
(Public Company; 1001-5000 employees; NWL; Consumer Goods industry)
August 2006 — October 2008 (2 years 3 months)
Communication Specialist, responsible for writing packaging copy, website catalog copy, print catalogs, as well as preparing sales presentation and marketing materials, direct-to-consumer and internal communications. My task in this job was to bring clarity and consistency to the voice of Little Tikes in all written materials.
I also managed the sell sheet database and worked closely with the Quality Assurance teams in Ohio and in Hong Kong to maintain consistent standards for warnings, cautions, instructions and creative copy. -
Designer
Time Inc., Time Magazine
(Publishing industry)
October 1999 — September 2003 (4 years)
Responsible for art direction (assigned illustrations, worked with photo editor) and layout of the four-page lifestyle section called "Your Time" in the back of the book, as well as the Table of Contents. Prepared all pages for uploading into the QPS system, then worked with editors, photo editors, copy editors and art directors to bring the pages to press.
Additional Information
Kelly Ferry’s Websites:
Kelly Ferry’s Interests:
marketing communications, internet marketing, research, food, garden, narrative nonfiction
Kelly Ferry’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- expertise requests
- reference requests
- getting back in touch
