Ideas That Evoke™
Founder & President
Entrepreneur Magazine’s 2014 Emerging Entrepreneur of the Year Semi-Finalist // President, Ideas That Evoke™
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Founder & President
Kelly Ehlers has built her reputation as a leader and expert in social media for the salon and beauty industry on three solid pillars. Having literally grown up in the industry – her mother was a successful salon owner for 40 years – Kelly took that passion, added in more than a decade of experience building brands for clients ranging from grassroots start-ups to multi-billion dollar businesses, and topped it off with a keen sense of innovation and intuition on digital connectivity and technology.
An award-winning, nationally recognized keynote speaker and social media educator, Ehlers leads a team at Evoke Brands that specializes in providing innovative digital solutions for beauty brands looking to make meaningful connections with their customers in today's 24/7 technology-driven world. Among dozens of other clients Evoke counts major Fortune 50 company Procter & Gamble as well as Elizabeth Arden Red Door Spas among it’s roster.
Previously named one of 10 up-and-coming Women to Watch by the Phoenix Business Journal, in 2011 she was honored as one of the publication’s Top 25 Women in Business. Also in 2011, Kelly formed a strategic partnership with Modern Salon Media as their resident expert blogger and is a regular contributor for The Levo League, a global forum for Gen Y career women.
Every brand has a story, an emotional, underlying reason as to why it exists. In today’s hyper-connected, socially driven world, how is your story being told? That’s where we come in.
At Ideas That Evoke™ we create, narrate and manage brand experiences in the social space. We develop content that connects people to brands and evokes an emotional response in an organic way…but to us, that’s just the beginning.
Our agile, highly responsive team works as an extension of your brand, engaging with and managing your social communities in real-time. We believe social media is a science, one that deserves a high attention to detail and constant, consistent nurturing. It can be fun, interactive and downright silly, but at the end of the day, we know social moves the needle.
Clients include: Proctor & Gamble Salon Professional, Wella Education, Elizabeth Arden Red Door Spas, The Red Door NY, Elizabeth Arden Global, Wella Professional, Sebastian Professional, NIOXIN, Clairol Professional, Kat Burki Luxury Brands, Vocalpoint, Mario Tricoci Salons, TONI & GUY, TONI & GUY Academies, Beauty Systems Group, CosmoProf, San Francisco Giants, Anthem Restaurant Concepts, Modern Salon Media, Wigs for Kids Foundation, Professional Beauty Association.
Brand Experiences: Major League Baseball, Red Bull, Miller/Coors, IKEA USA, Cruz Tequila, Volkswagon, Mayo Clinic Hospitals, MidFirst Bank and Fox Restaurant Concepts
Client Experiences: The Toro Company, RSC Equipment Rental, Avnet, Gowan Companies, Pursell Techologies, NextStudent, The Experience at FarmLinks, Club Car and Novariant Technologies.
Nominated by peers, colleagues and clients, Kelly Ehlers was recognized by the Phoenix Business Journal as one of the "Top 25 Women in Business" in 2011.
Named one of "25 Outstanding Women in Business" by the Phoenix Business Journal - 2011
Named one of 10 “Women to Watch” by the Phoenix Business Journal
LEED® Accredited professional via United States Green Building Council
McDowell Mountain Music Festival Event of the Year 2008 AZTEC award
McDowell Mountain Music Festival, Oddy Award for outstanding PR initiative
McDowell Mountain Music Festival, "Best of" statewide Festival category winner
Society for Marketing Professional Services Presenter/Webinar Series
Public Relations Society of America Copper Anvil Awards; 12 awards since 2003
Developed on-going, strategic partnership with Modern Salon Media as their resident social media expert blogger and editorial contributor.
Board Member, Fundraising Chair, Dress for Success Phoenix Co-Founder, The Giving Girls Auxiliary Board Member, Fresh Start Women's Foundation Corporate Advisory Board, Open Table Communications Chair, US Green Build Conference Communications & Marketing Chair, Habitat for Humanity, Net Zero Home Launch Membership Chair, Urban Land Institute Member, Arizona Association for Economic Development Big Sister, Big Brothers Big Sisters of Central Arizona Member, Valley Partnership Member, NAIOP
IT Business Analyst at Principal Financial Group
Lincoln, Nebraska Area
Kindergarten Teacher at Veritas Classical Christian Academy
Norfolk, Virginia Area
Teacher at Milwaukee Public Schools
Greater Milwaukee Area
General Manager at Salon Terra, LLC
Grand Junction, Colorado Area