Kelli Martin

Current

• Marketing & Membership Assistant at Affiniti Golf Partners

Past

• Marketing & Promotions Intern at Affiniti Golf Partners
• Public Relations Director at Georgia Southern University Theatre & Performance Group
• Marketing and Communications Assistant at Georgia Southern University

• Fashion Assistant and Project Manager at The South Magazine

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Education

• Georgia Southern University

Recommended

3 people have recommended Kelli

Connections

121 connections

Industry

Public Relations and Communications

Kelli Martin’s Summary

I hope to use my education in public relations, communications, marketing, and merchandising to work in an industry that is rewarding to me.

Kelli Martin’s Specialties:

Internal & External Communications, Publicity, Marketing, Website Maintenance, Event Planning, Research, Social Media, Sales

Kelli Martin’s Experience

• Marketing & Membership Assistant

  Affiniti Golf Partners

  (Sports industry)

  July 2009 — Present (5 months)

  Manage promotional activites including drip marketing campaigns, one-on-one email marketing, letter writing campaigns, and event marketing. Created and now organize B2B and Member-to-Member accounts. Oversee social networking accounts and research. Assist in club membership sales; aid in event development; create, coordinate, and execute web and print advertising and promotional campaigns for 10 golf clubs; maintain and update 15 websites; write press releases

• Marketing & Promotions Intern

  Affiniti Golf Partners

  (Sports industry)

  May 2009 — July 2009 (3 months)

  I worked closely with the Director of Marketing & Promotions to oversee print and web advertising and promotional campaigns, maintained and updated 15 websites, conducted social media research, wrote press releases, created print pieces used at courses and at tournaments, produced newsletters, aided in event development, conducted email marketing.
  
  Worked with PING to open the first nFlight fitting center outside of PING headquarters. Pitched to numerous media outlets. Planned media event and member event.

• Public Relations Director

  Georgia Southern University Theatre & Performance Group

  (Educational Institution; Higher Education industry)

  December 2008 — May 2009 (6 months)

  I worked with another student to create media kits for the program and for upcoming performances. We sent the media kits to about 10 media outlets in and around Statesboro, Ga. We worked with a local cable provider to create commercials and with local radio stations to create radio news releases. We generated publicity on-campus, locally and in surrounding communities, resulting in an exponential increase in attendance at each performance.

• Marketing and Communications Assistant

  Georgia Southern University

  (Educational Institution; Higher Education industry)

  July 2008 — December 2008 (6 months)

  I held an unpaid position working with the Marketing and Communications Director for the College of Business Administration. I wrote press releases and created newsletters and flyers to be distributed on campus and to alumni. I also aided in event planning done within the College.

• Fashion Assistant and Project Manager

  The South Magazine

  (Publishing industry)

  November 2007 — January 2008 (3 months)

  The South Magazine is a publication that is distributed to over 30,000 subscribers bi-monthly. I worked with the magazine's Fashion editor and Graphic Designer to design sets for fashion shoots. I recruited models and selected garments and accessories for them to wear during shoots. I also worked on the event planning committee for the anniversary party.

Kelli Martin’s Education

• Georgia Southern University

  B.S. , Public Relations, Minor: Fashion Merchandising , 2006 — 2009

  Activities and Societies:

  Public Relations Student Society of America, Delta Epsilon Iota Honor Society, Society of Communications Scholars, Student Government Association House of Representatives, Communication Arts Peer Advisor

Additional Information

Kelli Martin’s Interests:

event planning, fashion, traveling, golf, baseball, meeting new people

Kelli Martin’s Groups:

Public Relations Society of America
Public Relations Student Society of America
Society of Communication Scholars
Student Government Association House of Representatives

•    Fashion & Life Style Network
•    Sports Marketing and PR Pros
•    eMarketing Association Network
•    Public Relations Professionals
•    LinkedAtlanta
•    Luxury Recruit for Luxury & Lifestyle Professionals
•    Georgia Southern University Alumni and Friends
•    International Fashion & Apparel Association
•    Public Relations (PR)
•    Fashion Connections
•    Business Wise Insiders
•    #PRintern | #EntryPR

Kelli Martin’s Honors:

Dean's List (3.5/4.0 GPA or higher), Public Relations Writing Award, Representative of the Year Award for the Student Government Association's House of Representatives

Kelli Martin’s Contact Settings

Interested In:

• career opportunities
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch