Keith Mander

Current
  • Product Specialist, AdSense EMEA at Google
  • Proprietor at Unrivaled Media (Self-employed)
Past
  • Network Performance Executive at Commission Junction
  • Online Marketing Specialist at Global Interactive Marketing
  • Customer Services Coordinator at Danone
Education
  • University of Bath
Connections
124 connections
Industry
Internet
Websites

Keith Mander’s Summary

Online Marketing

Keith Mander’s Specialties:

online marketing, affiliate marketing, search marketing, ppc, display advertising, product management, project management, web-publishing.


Keith Mander’s Experience

  • Product Specialist, AdSense EMEA

    Google

    (Public Company; 10,001 or more employees; GOOG; Internet industry)

    July 2006Present (2 years 1 month)

    • Collaborate with engineering and product management to develop and launch AdSense products.
    • Analyse customer-driven feedback to drive product change for the needs of EMEA publishers.Development and execution of operation support plans.

  • Proprietor

    Unrivaled Media (Self-employed)

    (Self-Employed; Myself Only; Internet industry)

    2001Present (7 years)

    • Specialisation in paid-search marketing, employing pioneering paid-for-performance remuneration
    model. Clients include blue-chip and SME brands such as Amazon, eBay and Bet365.
    • Acquisition and development of a growing portfolio of niche content web proper• Acquisition and development of a growing portfolio of niche content web properties includingBusSongs.com and Just-Pooh.com. Manage small team of external contractors.

  • Network Performance Executive

    Commission Junction

    (Public Company; 201-500 employees; VCLK; Internet industry)

    March 2005August 2005 (6 months)

    • Publisher and advertiser client support and training, striving to exceed service expectations.lisher and advertiser client support and training, striving to exceed service expectations.
    • Client performance reporting for key accounts including Expedia, Lastminute & First Direct.
    • Periodic analysis and direction provided for unmanaged accounts, aiding UK portfolio growth.
    • eBay program and account management; providing strategic guidance, publisher recruitment, retention and optimisation.

  • Online Marketing Specialist

    Global Interactive Marketing

    (Privately Held; 11-50 employees; Internet industry)

    July 2004September 2004 (3 months)

    • Close collaboration with lead generation clients to optimise advertising campaigns.
    • Lateral thinking and extended research methods to build lists of relevant advertising keywords.
    • Continuous proactive market research to identify new website concepts and opportunities.
    • Intense utilization of pay-for-performance advertising streams (e.g. Google AdWords and Overture).

  • Customer Services Coordinator

    Danone

    (Public Company; 501-1000 employees; ADR; Food Production industry)

    August 2003January 2004 (6 months)

    • Management and control of order capture process.
    • Communicate stock shortage issues, both internally and externally.
    • Respond to customer enquires, providing a high level of customer service to senior supply chain and
    procurement managers of the leading supermarket multiples.
    • Managed stock inventory system during recruitment period (August 2003). Maintained
    administration of CHEP pallet contract.
    • Entry of delivery discrepancy data, processing special deliveries and organising delivery of samples.


Keith Mander’s Education

  • University of Bath

    Business Admin, Business, 20022006

    Rated 2nd best UK business degree in the ‘Independent’s Good University Guide 2009’.


Additional Information

Keith Mander’s Websites:

Keith Mander’s Interests:

Theology, e-Business, Dreaming, Poker & Magic.


Keith Mander’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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