Karin Reemts

Karin Reemts

Director, Client Solutions (Kashi Company) at IRI

Greater San Diego Area

Current
  • Director, Client Solutions (Kashi Company) at IRI
Past
  • Project Manager, Pricing Strategy and Implementation at Discover Financial Services / Morgan Stanley
  • Director of Custom Product Development at efficient market services (ems)
  • Account Director at efficient market services (ems)
  • Account Director at ForceField Marketing Inc
  • Project Manager at Rabin Research Company
Education
  • Keller Graduate School of Management of DeVry University
  • University of Wisconsin-Madison
  • University of Wisconsin-Madison
  • Boylan Central Catholic High School
Connections
500+ connections
Industry
Market Research

Karin Reemts’s Experience

  • Director, Client Solutions (Kashi Company)

    IRI

    (Privately Held; Market Research industry)

    October 2009Present (2 months)

  • Global Product Leadership Manager

    The Nielsen Company

    (Privately Held; Market Research industry)

    November 2007November 2008 (1 year 1 month)

    Developed a strategy for seamless, scalable, and uniform delivery for multiple global BI web-based solutions.

    Release Management
    Created a new release management function to support new products and enhancements for all global Nielsen Answers business intelligence applications. Built team to support new function.

    Testing Programs
    Re-engineered User Acceptance Testing process in four months resulting in optimum process flow for testing Nielsen Answers™ functionality. Achieved and sustained product quality, reliability, performance, and customer satisfaction.

    Product Management/Development
    Developed an eight-stage, end-to-end new product process used to bring new products to market, from ideation through product launch, using existing best practices from across the company.

  • Global Channel Marketing Manager

    Nielsen

    (Privately Held; 10,001 or more employees; Market Research industry)

    November 2006December 2007 (1 year 2 months)

    Developed marketing programs to increase channel sell-through of all global BTS solutions.

    Global Training
    Developed all business-based training programs for global products and services, including onsite training of external clients and internal client service teams, and development of computer based training.

    Global Channel Marketing
    Developed global marketing strategy for launching new products.

  • Marketing Manager

    Discover Financial Services / Morgan Stanley

    (Public Company; DFS; Financial Services industry)

    April 2004November 2006 (2 years 8 months)

    Developed marketing programs to acquire accounts in competitive industry. Generated sources of new accounts by expanding universe of eligible leads, optimizing prospect mix.

  • Project Manager, Pricing Strategy and Implementation

    Discover Financial Services / Morgan Stanley

    (Public Company; 10,001 or more employees; DFS; Financial Services industry)

    September 2002April 2004 (1 year 8 months)

    Led Pricing Strategy Implementation team by executing new initiatives to improve portfolio profitability, including execution of firm’s first ever segmentation-based pricing actions.

  • Director of Custom Product Development

    efficient market services (ems)

    (Consumer Goods industry)

    August 2000September 2002 (2 years 2 months)

    Designed custom reporting solutions for the leader in consumer demand solutions for key customers in the consumer packaged goods industry. Established and directed new team as an answer to evolving needs of clients.

  • Account Director

    efficient market services (ems)

    (Consumer Goods industry)

    June 1997August 2000 (3 years 3 months)

    Implemented customer centric sales process based on analysis of daily, store-level, syndicated data. Provided value-added services while managing relationships with corporate level clients. Signed the firm’s largest contract to date.

  • Account Director

    ForceField Marketing Inc

    (Consumer Goods industry)

    September 1996April 1997 (8 months)

    Designed consumer-driven promotion programs for key clients, including Kraft Foods, General Mills, and Pillsbury.

  • Project Manager

    Rabin Research Company

    (Market Research industry)

    June 1996September 1996 (4 months)

    Conducted key account primary research studies, including forecasting, study design, analysis, client presentations.


Karin Reemts’s Education

  • Keller Graduate School of Management of DeVry University

    MBA , Business Administration , 19982001

  • University of Wisconsin-Madison

    Bachelor of Science , Sociology , 19921996

    * Certification in Criminology/Criminal Justice

    Activities and Societies:
    Alpha Chi Omega
  • University of Wisconsin-Madison

    Bachelor of Science , Psychology , 19921996

    * Concentration in research and statistical methodology

    Activities and Societies:
    Alpha Chi Omega
  • Boylan Central Catholic High School


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