Katie Waller

Katie Waller

Digital Marketing Consultant, Manager, Trainer and Mentor

Brighton, United Kingdom
Marketing and Advertising

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Katie Waller's Overview


500+ connections


Katie Waller's Summary

I'd be very keen to hear from any small business looking to step out into Search Engine Optimisation and Social Media Marketing, who are looking for a supportive, affordable and friendly service.

I am an experienced mentor and very much enjoy working with clients to make the most of their in-house team by introducing new skills and supporting strategy planning.

A creative and diligent digital marketing professional and writer, my background is in journalism, project management, customer service management and sales, having worked in a variety of Blue chip companies and now running my own micro-agency.

As an agency we specialise in the parenting, fashion and ecommerce markets.

I'm always happy to connect with Brighton Businesses, Social Media and SEO Consultants and Child-Centric Businesses and Services.

Specialties: Strategy Planning, Social Media, Copywriting, Project Management, SEO, Web Design, Graphic Design, PR, Digital Media, Digital Marketing,

Katie Waller's Experience

Managing Director and Founder

I Say! Digital Ltd

Privately Held; 1-10 employees; Marketing and Advertising industry

September 2010Present (4 years 1 month) Brighton, United Kingdom

I Say! Digital are your Search Marketing Superstars. We are a full service micro agency serving Small Businesses, Sole Traders and Corporations, and we are a professional outsourcing solution to International Digital Agencies.

We are experts in Social Media Management, Design and Engagement, have a team of talented copywriters and offer a full range of SEO services including Paid Search (PPC). We have recently added affordable web design and graphic design to our service offering.

We are members of the Federation of Small Businesses and Wired Sussex.

Young Ambassador

The Prince's Trust

Nonprofit; 501-1000 employees; Nonprofit Organization Management industry

January 2012February 2013 (1 year 2 months) Brighton, United Kingdom

I visit The Princes Trust on a monthly basis to speak on their Enterprise Programme. I also conduct the social media training session.

I attend public events to raise awareness of the work of The Princes Trust and represent the charity in the South East

SEO Co-ordinator

Content Lobby

Privately Held; 11-50 employees; Marketing and Advertising industry

January 2011November 2011 (11 months)

Copywriting for SEO, Linkbuilding, Consulting, Research

Digital marketing manager

Fatpoppadaddys Ltd

January 2011October 2011 (10 months)

I was responsible for the Nationwide social media and digital marketing campaigns, including SEO and copywriting.

Residential Lettings Property Manager

Kinetic Residential

July 2008June 2010 (2 years)

Team Leader

American Express

Public Company; 10,001+ employees; AXP; Financial Services industry

January 2008July 2008 (7 months)

Promotion to Acting Team Leader ­ Corporate Card Servicing ­ American Express
January 2008 ­ July 2008
· Responsible for a team of 18 inbound call centre agents, dealing with high profile cardmembers
· Creating and analysing team and individual performance results
· Accountability for achieving KPIs as a team, managing productivity and efficiency
· Goal setting, coaching and development planning
· Chair meetings, minute taking and participating in regular daily, weekly and monthly management
meetings and conferences
· Identifying training needs and arranging relevant training courses
Monitoring and promoting call quality
Recruiting internally and externally

Senior Telemarketing Representative

American Express

Public Company; 10,001+ employees; AXP; Financial Services industry

February 2006January 2008 (2 years)

Early Engagement Team ­ American Express
February 2006 ­ December 2007
· Training and coaching new and existing team members
· Implementing, supporting and reviewing new marketing campaigns
· Recruiting new team members
· Raising the profile of the team to other areas of the business, and cross training other departments

Katie Waller's Projects

  • Beautiful Facebook Pages

    • January 2013 to Present
    Team Members: Katie Waller, Thomas Jones

    As a team, I Say! Digital create beautifully designed, visually enticing Facebook pages for business. No matter what the topic, we can bring a page to life with graphic design and meaningful relevant content.

Katie Waller's Honors and Awards

  • Prince Trust Young Ambassador

    The Princes Trust
    • June 2012

    I have been chosen as an ambassador to the Princes Trust due to the success of my business. The Princes Trust supported me in creating a business plan and developing it in to the business I Say! Digital that I am proud to be Managing Director of today. .

    I attend fundraising events along with other Young Ambassadors and represent the Trust alongside celebrity patrons. This is an extremely important role for the trust and one that many applied for. My work as an Ambassador has included press and television appearances, and public speaking at President Clinton's Global Entreptreneurship Gala Dinner.

  • Sussex Business Awards Finalist 2012

    Sussex Business Awards
    • December 2012

    Shortlisted for Sussex Business Person of the Year 2012

  • Young Ambassador of the Year Regional Finalist

    The Princes Trust
    • December 2013

    After completing my full year of assignment as a Princes Trust Young Ambassador, I was nominated and became a regional finalist for the prestigious title of Young Ambassador of the Year. This was in recognition of the amount of effort that I had put in to fundraising events, including speaking at President Clinton's Gala dinner at Global Entrepreneurship Week and appearing on television and radio to speak on behalf of the charity. I have also supported and worked with young unemployed people throughout my time of involvement with the trust, at the same time as working full time on my own business.

Katie Waller's Skills & Expertise

  1. SEO copywriting
  2. Keyword Research
  3. Social Media
  4. Social Media Marketing
  5. Social Marketing
  6. Local Search
  7. Search Engine Positioning
  8. Copywriting
  9. Copy Editing
  10. Website Copy
  11. Facebook
  12. Twitter
  13. Link Building
  14. Web Services
  15. Blogging
  16. Digital Marketing
  17. Competitive Analysis
  18. SEO
  19. Social Networking
  20. Promotions
  21. Research
  22. Online Marketing
  23. Email Marketing
  24. Marketing Strategy
  25. Google Analytics
  26. Public Relations
  27. Writing
  28. Marketing Communications
  29. PPC
  30. E-commerce
  31. Wordpress
  32. SEM
  33. Web Analytics
  34. Digital Media
  35. Mentoring
  36. Account Management
  37. Customer Relations
  38. Coaching
  39. Press Releases
  40. Editing
  41. Customer Service
  42. Team Leadership
  43. Google Adwords
  44. Start-ups
  45. Retail
  46. Microsoft Office
  47. SMO
  48. Online Advertising
  49. Website Development
  50. Small Business

View All (50) Skills View Fewer Skills

Katie Waller's Education

Manchester Open Learning College

Diploma, Higher Education


NFOPP Technical award in Residential Lettings and Property Management

University of Brighton

DipHe, Primary Education


Activities and Societies: Drama club

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