Katie Fox

Current

Co-Founder at Blooming Footprint
Social Media & Customer Support Specialist at Ustrive2

Past

Director of Business Development at The Confluence Group
Marketing Coordinator at MoBoogie.net
Marketing Director at SpaandSalonJobs.com

Membership Director at DMB SportsClubs
Membership Director at Jewish Community Center Scottsdale

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2 more...

Education

University of Kansas
Shaker Heights High School

Recommended

13 people have recommended Katie

Connections

348 connections

Industry

Marketing and Advertising

Websites

Katie Fox’s Summary

My experience is in planning, developing and implementing PR, marketing and Social Media strategies.

My goals are to constantly grow my network, create strategic partnerships and find vertical markets.

Bands, Brands and Sites:
http://bloomingfootprint.com/
http://blvdsource.com/
http://www.cartfly.com/
http://gaberichesson.com/
http://www.familyfantasysports.com/
http://www.fijinewyears.com/
http://www.sellit.com/
http://souleyesounds.com/
http://www.warriorwithindesigns.com/

Katie Fox’s Specialties:

Networking, strategic partnerships, social media, marketing, branding, management and budgeting.

Katie Fox’s Experience

Co-Founder

Blooming Footprint

(Marketing and Advertising industry)

May 2009 — Present (7 months)

HELPING YOUR BRAND GROW...
A FOOTPRINT is everything your organization creates both on and off-line that is available for the public to view including logos, websites, social networks, blogs and even messaging. Through the use of dynamic content, social media strategies, campaigns and untraditional outreach, we are able to help your FOOTPRINT BLOOM based on your business's individual needs and goals.

• Helping brands grow with the creation of dynamic websites & content, social media strategies and marketing collateral to increase traffic, awareness and retail conversions.
• Copywriting and content development for all materials and websites we create.
• We offer logo development, CMS strategies, shopping cart options, website branding, SEO & site optimization.
• Serve as the social media voice for many of our brands, maintaining their blogs, Twitter accounts and email newsletters.

Our Network...
http://bloomingfootprint.com/
http://twitter.com/BloomgFootprint
http://bloomingfootprint.blogspot.com/
Become a Fan on Facebook: http://bit.ly/Smb4N
Social Media & Customer Support Specialist

Ustrive2

(Internet industry)

June 2008 — Present (1 year 6 months)

Ustrive2, the makers of Cartfly.com and the Sellit.com, incubate new and innovative e-commerce technologies.

Plug your shop in everywhere with the first social media marketing platform for sellers. Deliver goods and products through multiple channels, including social networks, microblogs and targeted searches. Sellit technology has been designed to work seamlessly with existing e-commerce providers and marketplaces like Etsy, Yahoo!, CafePress and more. Why limit your store to one location, when you can have hundreds?

Responsibilities:
• Create all outward facing content and drive traffic to website, blogs and other online outlets for our two e-commerce websites.
• Serve as the primary point of contact and evangelist to promote and drive social media programs to maintain and grow external enthusiasm and users.
• Measure and communicate the impact of web community/social media strategies and tactics.
• Serve as an expert in any and all online content - forums, blogs, discussion sites – to help reach targeted passive prospects.

http://cartfly.com
http://twitter.com/cartfly
http://cartfly.typepad.com/
http://sellit.com
http://twitter.com/sellit
http://sellit.typepad.com/
Director of Business Development

The Confluence Group

(Marketing and Advertising industry)

June 2008 — June 2009 (1 year 1 month)

Marketing firm assisting brands to effectively reach their target customers through advancing brand awareness.

Responsibilities:
• Create and distribute original content for website, blog, press releases and social media outreach that promotes brand awareness.
• Develop and maintain good working relations with the media, including local and national newspapers, magazines and radio.
• Respond to requests for information from the media.
• Navigate and leverage social media strategy and outreach to all online platforms.

http://www.theconfluencegroup.com/
Marketing Coordinator

MoBoogie.net

(Music industry)

July 2007 — June 2008 (1 year )

The VIDEO social network for the good people who dig live music!

• Directly responsible for day-to-day social networking.
• Responsible for monthly marketing plan, SEO plan, ongoing web 2.0 campaigns, and user acquisition.
• Managed daily search engine optimization, blog writing, database management and on-going affiliate marketing programs.
• Developed a database of strategic partners to approach for our vertical markets for sponsorship procurement.
Marketing Director

SpaandSalonJobs.com

(Privately Held; 1-10 employees; Staffing and Recruiting industry)

January 2007 — February 2008 (1 year 2 months)

SpaandSalonJobs.com is an internet recruitment site/job board catering to those in the spa, day spa, medical spa, salon, resort, hotel and leisure industries.
• Directly responsible for recruiting spas and salons who need staff nationwide.
• Manage daily search engine optimization, blog writing, database management and on-going affiliate marketing programs.
• On-going customer service and research for vertical markets.
Membership Director

DMB SportsClubs

(Privately Held; 51-200 employees; Health, Wellness and Fitness industry)

1999 — 2006 (7 years )

Arizona Athletic Club
DC Ranch Village Health Club and Spa
• Conducted pre-sale of memberships before club opened.
• Directly responsible for department budget and monthly sales goals. Assisted Marketing Director with monthly direct mail campaign, member referral program, collateral materials and creative.
• Directly managed sales staff and club accountant while conducting on-going sales and customer service training.
• Had personal sales goals to reach as well as help my team hit their numbers.
• Attended on-going service trainings and had weekly Manager on Duty shifts.
Membership Director

Jewish Community Center Scottsdale

(Government Agency; 11-50 employees; Non-Profit Organization Management industry)

2001 — 2003 (2 years )

• Conducted pre-sale of memberships & developed monthly direct marketing campaigns.
• Directly responsible for department budget, monthly sales goals and collateral marketing materials. Created and implemented monthly marketing plan including direct mail campaign, referral program and ongoing sales effort.
• Directly managed sales staff, Activities Desk and Front Desk.
• Appointed staff member on the Scholarship Committee.
• Attended and participated in monthly Board of Directors meetings.