Katie Fox

Katie Fox

Social Media Strategist & Publicist

Phoenix, Arizona Area

Current
  • Co-Founder at Blooming Footprint
  • Social Media & Customer Support Specialist at Ustrive2
Past
  • Director of Business Development at The Confluence Group
  • Marketing Coordinator at MoBoogie.net
  • Marketing Director at SpaandSalonJobs.com
  • Membership Director at DMB SportsClubs
  • Membership Director at Jewish Community Center Scottsdale
Education
  • University of Kansas
  • Shaker Heights High School
Connections
345 connections
Industry
Marketing and Advertising
Websites

Katie Fox’s Summary

My experience is in planning, developing and implementing PR, marketing and Social Media strategies.

My goals are to constantly grow my network, create strategic partnerships and find vertical markets.

Bands, Brands and Sites:
http://bloomingfootprint.com/
http://blvdsource.com/
http://www.cartfly.com/
http://www.familyfantasysports.com/
http://www.fijinewyears.com/
http://www.sellit.com/
http://souleyesounds.com/
http://www.warriorwithindesigns.com/

Katie Fox’s Specialties:

Networking, strategic partnerships, social media, marketing, branding, management and budgeting.


Katie Fox’s Experience

  • Co-Founder

    Blooming Footprint

    (Marketing and Advertising industry)

    May 2009Present (7 months)

    HELPING YOUR BRAND GROW...
    A FOOTPRINT is everything your organization creates both on and off-line that is available for the public to view including logos, websites, social networks, blogs and even messaging. Through the use of dynamic content, social media strategies, campaigns and untraditional outreach, we are able to help your FOOTPRINT BLOOM based on your business's individual needs and goals.

    Our Network...
    http://bloomingfootprint.com/
    http://twitter.com/BloomgFootprint
    http://bloomingfootprint.blogspot.com/
    Become a Fan on Facebook: http://bit.ly/Smb4N

  • Social Media & Customer Support Specialist

    Ustrive2

    (Internet industry)

    June 2008Present (1 year 6 months)

    Ustrive2, the makers of Cartfly.com and the Sellit.com ShopBOT, incubates new and innovative e-commerce technologies.

    Our latest products are free store solutions created to dramatically increases the opportunities for online retailers to sell their merchandise. Why limit your store to one location, when you can have hundreds?

    Responsibilities:
    • Create content and drive traffic to website, blogs and other online outlets.
    • Serve as the primary point of contact and evangelize, promote and drive social media programs to maintain and grow external enthusiasm.
    • Measure and communicate the impact of web community/social media strategies and tactics.
    • Serve as an expert in any and all online content - forums, blogs, discussion sites – to help reach targeted passive prospects.

    http://cartfly.com
    http://twitter.com/cartfly
    http://cartfly.typepad.com/
    http://sellit.com
    http://twitter.com/sellit
    http://sellit.typepad.com/

  • Director of Business Development

    The Confluence Group

    (Marketing and Advertising industry)

    June 2008June 2009 (1 year 1 month)

    Marketing firm assisting brands to effectively reach their target customers through advancing brand awareness.

    Responsibilities:
    • Create and distribute original content for website, blog, press releases and social media outreach that promotes brand awareness.
    • Develop and maintain good working relations with the media, including local and national newspapers, magazines and radio.
    • Respond to requests for information from the media.
    • Navigate and leverage social media strategy and outreach to all online platforms.

    http://www.theconfluencegroup.com/

  • Marketing Coordinator

    MoBoogie.net

    (Privately Held; 1-10 employees; Music industry)

    July 2007June 2008 (1 year )

    The VIDEO social network for the good people who dig live music! Directly responsible for day-to-day social networking. Managed daily search engine optimization, blog writing, database management and on-going affiliate marketing programs. Developed a data base of strategic partners to approach for our vertical markets for sponsorship procurement.

  • Marketing Director

    SpaandSalonJobs.com

    (Privately Held; 1-10 employees; Staffing and Recruiting industry)

    January 2007February 2008 (1 year 2 months)

    SpaandSalonJobs.com is an internet recruitment site/job board catering to those in the spa, day spa, medical spa, salon, resort, hotel and leisure industries.
    • Directly responsible for recruiting spas and salons who need staff nationwide.
    • Manage daily search engine optimization, blog writing, database management and on-going affiliate marketing programs.
    • On-going customer service and research for vertical markets.

  • Membership Director

    DMB SportsClubs

    (Privately Held; 51-200 employees; Health, Wellness and Fitness industry)

    19992006 (7 years )

    Arizona Athletic Club
    DC Ranch Village Health Club and Spa
    • Conducted pre-sale of memberships before club opened.
    • Directly responsible for department budget and monthly sales goals. Assisted Marketing Director with monthly direct mail campaign, member referral program, collateral materials and creative.
    • Directly managed sales staff and club accountant while conducting on-going sales and customer service training.
    • Had personal sales goals to reach as well as help my team hit their numbers.
    • Attended on-going service trainings and had weekly Manager on Duty shifts.

  • Membership Director

    Jewish Community Center Scottsdale

    (Government Agency; 11-50 employees; Non-Profit Organization Management industry)

    20012003 (2 years )

    • Conducted pre-sale of memberships & developed monthly direct marketing campaigns.
    • Directly responsible for department budget, monthly sales goals and collateral marketing materials. Created and implemented monthly marketing plan including direct mail campaign, referral program and ongoing sales effort.
    • Directly managed sales staff, Activities Desk and Front Desk.
    • Appointed staff member on the Scholarship Committee.
    • Attended and participated in monthly Board of Directors meetings.


Katie Fox’s Education

  • University of Kansas

    BA , Exercise Physiology , 19931998

  • Shaker Heights High School

    19891993


Additional Information

Katie Fox’s Websites:

Katie Fox’s Interests:

Anything social media related, creating strategic partnerships, vacationing, seeing live music, camping, hiking, biking, yoga.

Katie Fox’s Groups:

JCC, Spa Networking, The Village, Chippewa Ranch Camp

  •    Inbound Marketers - For Marketing Professionals
  •    InternetRetailing - for leaders in e-commerce and multichannel retail
  •    The Pro Report
  •    Startup Specialists
  •    e-Commerce Solutions
  •    Retail Industry Professionals Group
  •    Digital Marketing
  •    Social Media Today
  •    Social Media Marketing
  •    Green
  •    Ecommerce and Online Marketing Experts
  •    Social Media Mafia
  •    Paperwork Reduction Network
  •    Tweeple
  •    Social Media Club
  •    Marketers on twitter

Katie Fox’s Honors:

DMB SportsClub Manager of the Year 2000 & 2001


Katie Fox’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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