Enterprise Web 2.0 consultant (Sparking businesses online)
Washington D.C. Metro Area
- Current
-
- Partner at Intellicore Design Consulting
- Past
-
- Principal at Freelance consulting
- Director of Operations at The Green Group
- Principal at Big Cat Chronicles (Sole Proprietorship)
- Director of Marketing and Channel Sales at CMS GlobalSoft (formerly CMS Consultants)
- Manager, Operation Programs & Services at Kewill Solutions
- Channel Program Manager at Kewill Solutions
- National Sales Manager at Kewill Solutions North America
- Sales Representative at Kewill Solutions
- Principal at Word Magician (Sole Proprietorship)
- Exploration Geophysicist at American Exploration
- Financial Analyst at ExxonMobil
- Senior Exploration Geophysicist, Exploration Geophysicist at ExxonMobil
- Junior Geophysicist at ARCO Exploration
- Education
-
- University of Houston
- Virginia Polytechnic Institute and State University
- Recommended
-
5 people have recommended Kathy - Connections
-
321
connections
- Industry
- Information Technology and Services
- Websites
Kathy Herrmann’s Summary
FOLLOW ME ON TWITTER: @KathyHerrmann
CONNECT WITH ME ON FACEBOOK: KathyHerrmann
I'm a partner in a consulting company in offering companies an array of services designed to extend their businesses online. Our services center on developing and implementing customer-facing, collaborative and community software solutions and the systems that extend their value.
My diverse background spans more than 25 years, with 16 years expert experience in sales, marketing and operations. Specialities include implementing change management and strategic initiatives, marketing communications, emarketing, B2B marketing (corporate, product, and program), and channel sales management and initiatives.
Kathy Herrmann’s Specialties:
Business automation.
Collaboration.
Implementing change.
Strategic initiatives.
Project managment.
Account management.
Marcom.
Emarketing initiatives (SEO & SEM).
Corporate marketing.
Product branding,
Program marketing.
Channel sales.
Kathy Herrmann’s Experience
-
Partner
Intellicore Design Consulting
(Privately Held; Information Technology and Services industry)
July 2008 — Present (1 year 5 months)
Intellicore Design Consulting offers companies an array of services designed to extend their businesses online. Our services center on developing and implementing customer-facing, collaborative and community software solutions and the systems that extend their value.
Our services and solutions offer companies:
1. Web design.
2. Social media.
3. Enterprise Information architecture.
4. Business automation.
5. Software development.
My client focus centers on defining strategy and requirements for business and user needs relative to customer- and partner-facing solutions, as well as their back-office support solutions. -
Principal
Freelance consulting
(Marketing and Advertising industry)
November 2007 — July 2008 (9 months)
I provided a range of consulting services centered on marketing communications, emarketing, B2B marketing (corporate, product, and program), channel sales management and initiatives, and implementing change management and strategic initiatives.
-
Director of Operations
The Green Group
(Privately Held; 1-10 employees; Internet industry)
2007 — 2007 (less than a year)
A privately-owned Internet retailer, selling through eBay, Amazon, and web storefronts.
Recruited to play a strategic role during the company’s transition from a multimillion-dollar small entrepreneurial to enterprise firm. Directed operations of a 5,000+ square-foot distribution center with an annual shipping budget of ~$250,000.
Managed and trained customer service and warehouse teams of four combined, applying appropriate service levels for multi-channel sales, while ensuring profitability.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes. -
Principal
Big Cat Chronicles (Sole Proprietorship)
(Sole Proprietorship; Myself Only; Internet industry)
2004 — 2006 (2 years )
An online magazine.
Orchestrated the company’s start-up. Created content, web design, and affiliate ads.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes and to see samples from her marcom and writing portfolio. -
Director of Marketing and Channel Sales
CMS GlobalSoft (formerly CMS Consultants)
(Privately Held; 11-50 employees; Computer Software industry)
2004 — 2005 (1 year )
A logistics management systems integrator and software developer servicing organizations globally.
Developed & executed innovative marketing initiatives to grow & elevate the company to a recognized industry provider. Spearheaded identification of marketing trends, product definition/positioning/pricing, and lead generation.
Managed agency relations, supported new product development, and created business cases. Authored product benefit paper, launched a monthly customer newsletter and press releases, and secured site/blog to virtualize product communication and awareness.\
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes and to see samples from her marcom and writing portfolio. -
Manager, Operation Programs & Services
Kewill Solutions
(Public Company; 501-1000 employees; KWL; Computer Software industry)
2001 — 2004 (3 years )
The North American division of a UK-based, publicly traded company specializing in shipping, order management, and supply chain software/services.
Directed transformation efforts during corporate mergers. Oversaw a budget of ~$600,000 and managed a staff of three. Conducted cost/benefit analyses on new business opportunities, supporting revenue growth, new product development, and change management. Introduced training strategies, simplified complex processes, implemented new systems, and increased automation.
Led the organization's Fulfillment Group and served as a key member of the Business Practice Initiative Team. Acted as a corporate expert in customer data mining.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes. -
Channel Program Manager
Kewill Solutions
(Public Company; 501-1000 employees; KWL; Computer Software industry)
February 2000 — November 2001 (1 year 10 months)
The North American division of a UK-based, publicly traded company specializing in shipping, order management, and supply chain software/services.
Chosen to devise new sales channels focused on differentiating premium resellers, boosting sales revenues, and overcoming pre-merger (reseller) contractual limitations following corporate merger.
Cultivated trusting and productive relationships with resellers. Stimulated sales within various channels through the creation of incentive, co-marketing, and revenue sharing programs with corporate partners as well as a strong developer network.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes. -
National Sales Manager
Kewill Solutions North America
(Public Company; 11-50 employees; Computer Software industry)
1999 — 2000 (1 year )
The North American division of a UK-based, publicly traded company specializing in shipping, order management, and supply chain software/services.
Spearheaded multimillion-dollar technical sales operations. Delivered strategic channel guidance focused on expanding revenues through reseller base growth. Forged key alliances and managed a talented sales and administrative team of four before and throughout corporate transformation during Aristo’s merger with Kewill.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes. -
Sales Representative
Kewill Solutions
(Public Company; 201-500 employees; Computer Software industry)
1997 — 1999 (2 years )
The North American division of a UK-based, publicly traded company specializing in shipping, order management, and supply chain software/services.
Provided channel sales support to indirect sales channel. Created marketing pieces.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes. -
Principal
Word Magician (Sole Proprietorship)
(Sole Proprietorship; Myself Only; Public Relations and Communications industry)
1993 — 1997 (4 years )
A provider of marketing communications consulting services.
Managed start-up operations. Created marketing materials, ads, and PR copy.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes and to see samples from her marcom and writing portfolio. -
Exploration Geophysicist
American Exploration
(Public Company; 1001-5000 employees; Oil & Energy industry)
1992 — 1993 (1 year )
Researched, evaluated, and compiled extensive amounts of seismic & well log data for investment viability of geologic prospects within the Onshore Gulf of Mexico.
-
Financial Analyst
ExxonMobil
(Public Company; 10,001 or more employees; Oil & Energy industry)
1990 — 1991 (1 year )
Performed expense and capital budget forecasting; consolidation of monthly/quarterly financial statements; financial model software development and automation; cost/benefits analysis.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes. -
Senior Exploration Geophysicist, Exploration Geophysicist
ExxonMobil
(Public Company; 10,001 or more employees; Oil & Energy industry)
1985 — 1990 (5 years )
Served in various exploration geophysicist positions with increasing responsibility.
Researched, evaluated, and compiled extensive amounts of seismic & well log data for investment viability of geologic prospects within the Offshore Gulf of Mexico. Recommended land lease opportunities to executive management, impacting investments valued at $1 million to $30 million per project. Also recommended wildcat and other exploratory wells valued at $10 million to $30 million per well.
Evaluated economic potential of geologic prospects.
Prepared technical reports on reserve parameters, methods of discovery, etc for Offshore Gulf of Mexico portfolio. Results consolidated into Exxon’s financial reports and SEC submissions.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes. -
Junior Geophysicist
ARCO Exploration
(Public Company; 10,001 or more employees; Oil & Energy industry)
1981 — 1985 (4 years )
Researched, evaluated, and compiled extensive amounts of seismic & well log data for investment viability of geologic prospects within the Offshore Gulf of Mexico. Recommended land lease opportunities to executive management, impacting investments valued at $1 million to $30 million per project. Also recommended wildcat and other exploratory wells valued at $10 million to $30 million per well.
Visit www.kathyherrmann.com to learn more about some of Kathy's specific successes.
Kathy Herrmann’s Education
-
University of Houston
MBA , Concentration in Finance
-
Virginia Polytechnic Institute and State University
BS , Geophysics
