Kathleen Lyons
President at FastNet Media
- Location
- Barnstable/Yarmouth, Massachusetts Area
- Industry
- Internet
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Kathleen Lyons's Overview
- Current
-
- President at FastNet Media
- Principal at FastNet Travel
- Principal at Textile Travel
- Past
-
- IT Consultant, Trainer & Performance Support Specialist at FastNet Media, Consultant to state and federal IT departments
- Education
-
- Framingham State College
- University of Massachusetts at Amherst - Isenberg School of Management
- University of Massachusetts, Boston
- Connections
-
70 connections
- Websites
Kathleen Lyons' Summary
Performance support for small businesses in online branding, web presence and growth. Helping business owners define and promote their products and services through online channels and events.
A multi-talented entrepreneur with over twenty years' experience in client education and staff training for the IT, hospitality and public health sectors.
Specialties
--Adult Learning and Training
--Content Management Systems & web presence design & maintenance, particularly Wordpress
--Social marketing for small businesses
--Travel planning for individuals and niche groups
Kathleen Lyons' Experience
President
FastNet Media
Privately Held; 1-10 employees; Internet industry
1997 – Present (15 years)
FastNet Media began as an online learning consulting firm that built on my experience as a staff trainer for small and large organizations.
With the maturity of the Internet both as a learning platform and a client-engagement space, the scope of FastNet Media has broadened to bring principles of adult learning and performer support to the development of the small business web presence. Consulting services include needs assessment, content development, hosting account setup, programming for web sites, owner and staff training, and ongoing site maintenance and content writing as required.
We also design communication tools and social media strategies, review current business and marketing plans, assist with goal setting, execution and maintenance of visibility programs, building and monitoring traffic and statistical data.
Principal
FastNet Travel
1996 – Present (16 years)
FastNet Travel is a full-service travel agency offering travel counseling and booking services for independent and group travel. We can recommend land-based and cruise vacation itineraries for any size group going anywhere in the world, and we will soon be booking seats on Virgin Galactic to the stratosphere!
We particularly like to book sustainable travel, family reunions and tours of Ireland and the UK. We also lead groups of fiber lovers on adventures worldwide through our subsidiary, Textile Travel (http://www.textiletravel.com).
Principal
Textile Travel
April 1994 – Present (18 years 2 months)
Textile Travel is the fiber-obsessed division of FastNet Travel.
Each year, we craft an agenda of travel exploration, shopping, dining and textile appreciation and learning, geared toward knitters, crocheters, embroiderers, quilters and sewers. Each adventure is custom-crafted to bring together a congenial group of obsessed people who like to learn, share and laugh in the presence of their chosen textiles.
IT Consultant, Trainer & Performance Support Specialist
FastNet Media, Consultant to state and federal IT departments
July 1991 – June 2006 (15 years)
Designed and installed online learning, reporting and performance support software for statewide distribution.
Designed physical plant, purchased hardware and created curricula for a statewide Learning Center for public health program staff.
Traveled throughout the state to conduct IT installations, train staff and troubleshoot performance issues.
Kathleen Lyons' Skills & Expertise
- Wordpress Design
- Social Networking Strategies
- Branding Campaigns
- Training Plans
- Slideshows
- Search Engine Submission
- Traffic Building
- Editorial Strategy
- Multimedia Project Management
- Publications Management
- Training Course Development
- SEO copywriting
- Online Writing
- Online Identity
- Google Analytics
- Google Webmaster Tools
- Image Optimization
- Social Bookmarking
- Microblogging
- New Media Consulting
- Social Branding
- Vacation
- Cruises
- Leisure Travel
- Travel Technology
- Online Travel
- Conversion Optimization
- Landing Page Optimization
- Hobbies
- Crochet
- Knitting
- Sustainable Tourism
- Ecotourism
- Adventure Travel
- Camping
- Hiking
- Social Media
Kathleen Lyons' Education
Framingham State College
M.S., Public Health/Nutrition
1980 – 1983
University of Massachusetts at Amherst - Isenberg School of Management
B.S., Hospitality & Tourism Management
University of Massachusetts, Boston
Instructional Design & Adult Learning
Kathleen Lyons' Additional Information
- Websites:
- Interests:
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Training, travel, sustainable living, renewable energy, interactive media, fiber, needlework and textiles of all kinds
- Groups and Associations:
-
NESEA: Northeast Sustainable Energy Association International Ecotourism Club Ravelry - Moderator of Travelry and Texile Travel groups
Contact Kathleen for:
- career opportunities
- consulting offers
- expertise requests
- business deals
- reference requests
- getting back in touch
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