Kate Barrett

Kate Barrett

Lead Designer at Kanjoya, Inc

San Francisco Bay Area
Online Media

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Kate Barrett's Overview

  • Senior Design Manager at Kanjoya, Inc
  • UI Designer at Kanjoya, Inc
  • Freelance Design + Communication Consultant at Self Employed
  • Senior Visual/Graphic Designer at j.logan design
  • Graphic Designer at j.logan design

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Kate Barrett's Summary

Multi-faceted lead designer and manager currently working at Kanjoya, a tech startup in San Francisco whose goal is to achieve human understand through technology.

My work and passion revolves around creating delightful, useful, and creative online user experiences that also meet company, business and user needs. I am an experienced manager that can execute and lead a team across many design disciplines, including UX, UI, IxD, mobile, and brand/communication design.

Kate Barrett's Experience

Lead Designer, Product Design Manager

Kanjoya, Inc

Privately Held; 11-50 employees; Internet industry

February 2014Present (8 months) San Francisco Bay Area

I lead the product design efforts for our two products. Experience Project is an anonymous social networking property used by 15 million unique users each month. Our enterprise-level business offering, Perception, is a web app analytics tool for Fortune 500s that illuminates the root cause of behavior and offers rich insight for enriching customer experience. I also direct the brand strategy and creative of the Kanjoya brands.

• Product design, UI, UX, interaction design
• Wireframing, rapid prototyping, personas and usecasing
• Collaborate cross-functionally with product, engineering, sales, and executive teams to create delightful and useful online and mobile experiences
• Advocate for the user's interests while aligning to business goals and objectives
• Orchestrate all visual, creative and brand efforts

Senior Design Manager

Kanjoya, Inc

Privately Held; 11-50 employees; Internet industry

February 2012January 2014 (2 years) San Francisco Bay Area

UI Designer

Kanjoya, Inc

Privately Held; 11-50 employees; Internet industry

March 2010January 2012 (1 year 11 months) San Francisco Bay Area

Freelance Design + Communication Consultant

Self Employed

June 2009February 2010 (9 months)

Assisted clients independently with projects involving brand strategy and visual identity development, web development, retail packaging, marketing, and advertising:

Notable Clients:
Schulzies Bread Pudding
• logo and identity design, brand development, custom illustration and packaging.
True Fabrications
Oregon Chai (Kerry Food & Beverage)
AddictedToScrapbooking.com (which has since been acquired)
• Instrumental in improving home page and navigation of all RSM brands.
• Refinement of brand messaging and demographic appeal
• Conception and develop of compelling national advertising campaigns
• Design of promotional e-blasts, web advertising, and weekly sale ads

Senior Visual/Graphic Designer

j.logan design

January 2007December 2008 (2 years) Seattle, WA

Provided full service communication, graphic and brand services specializing in food & beverage packaging, logo development, print, brand development, and custom illustration.

• Participated directly with Principal and Lead Design Manager to define project scope and coordinate client presentations
• Quick hand-sketch ideation and custom illustration
• Managed and assisted in art direction of product photography shoots for packaging, catalogs, and other printed material
• Produced comprehensive visual programs in areas of retail branding, packaging, collateral, advertising and multi-media
• Major projects included design of collateral, store displays, and consumer packaging for Snapware, a home storage and container company with product in such stores as Target and the Container Store. Brand campaigns, advertising, and point of sale material for such beverage clients as Oregon Chai and DaVinci Gourmet Syrups
• Attended press checks
• Managed operational, financial, quote/bid, and administrative functions

Graphic Designer

j.logan design

December 2005December 2006 (1 year 1 month) Seattle, Wa

Kate Barrett's Volunteer Experience & Causes

  • Volunteer Experience

    • Student Mentor, Volunteer, Designer

      Youth in Focus
      • Arts and Culture
      September 2007 September 2009 (2 years 1 month)

      I was involved as a one-on-one student mentor to teenage photography students at Youth in Focus. I also worked pro bono with YIF Board of Directors to design and produce printed marketing collateral.

      I spearheaded a quarterly zine project designed for and by the students, and which acts as a community builder and marketing tool for the program—a chance for the students, mentors, teaching artists, and staff to showcase their artwork in a collaborative manner.

Kate Barrett's Certifications

  • Mobile UX Design Intensive Certificate

    • San Francisco State University
    • November 2013

Kate Barrett's Skills & Expertise

  1. User Experience
  2. Art Direction
  3. Interaction Design
  4. User Interface Design
  5. Product Design
  6. Web Design
  7. Graphic Design
  8. Brand Development
  9. Product Development
  10. Branding & Identity
  11. Start-ups
  12. Mobile Design

Kate Barrett's Education

California Polytechnic State University-San Luis Obispo

Bachelor of Arts, Art & Design


Kate Barrett's Additional Information

Contact Kate for:

  • career opportunities
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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