Katheline Jean-Pierre

Katheline Jean-Pierre

Directrice principale, e-Marketing at Deloitte Canada

Montreal, Canada Area

Current
Past
  • Head of Flickr, Yahoo! Canada/ Sr. Product Manager at Yahoo!
  • Product manager, Communication & Communities at YAHOO! Canada
  • Advisory Marketing Director, Wireless products & services at Ilesansfil.org
  • President (owner) at Skatmusic Promotion in assoc. with MontReal Records
  • Online Campaign Account Manager at Canoe.ca
  • Web Administration & Project Management at Quebecor.com
Education
  • Université de Montréal - HEC Montréal
  • Université de Montréal - HEC Montréal
  • Université de Montréal
  • College Jean-de-Brébeuf
Connections
500+ connections
Industry
Internet
Websites

Katheline Jean-Pierre’s Summary

-Overall eBusiness Marketing, online marketing management Social Media Strategy.

Katheline Jean-Pierre’s Specialties:

-Product management: product life cycle management, product strategy, product marketing, localization, production, implementation, benchmarking.
-Web analytics: performance management, benchmarking. Comscore, compete, alexa, webtrends & google analytics.
-Communities platform development: Ratings & reviews, groups, blogging & social media intelligence.
-Promotion: media placement, guerrilla marketing, underground music development, business development and strategy.


Katheline Jean-Pierre’s Experience

  • Directrice principale nationale/ Sr. e-marketing Manager

    Deloitte

    (Partnership; Management Consulting industry)

    November 2008Present (1 year 1 month)

    Manage the online marketing team and projects.

  • E-Commerce Consultant

    HEC Montreal - E-Commerce Master of Science

    (Educational Institution; 201-500 employees; Higher Education industry)

    February 2005Present (4 years 10 months)

    As part of my E-Commerce Master Degree, I had to hold many Case Studies for Startups, Small, Medium, Large Internet Businesses as well as Mobile and Brick and Mortar enterprises.

  • Head of Flickr, Yahoo! Canada/ Sr. Product Manager

    Yahoo!

    (Public Company; 10,001 or more employees; YHOO; Internet industry)

    June 2007November 2008 (1 year 6 months)

    -National Product Manager for Flickr at YAHOO! CANADA
    -National Business Development and sales Manager for Flickr at YAHOO! CANADA

    -Product Manager for Community Products at YAHOO! QUÉBEC
    -Project management, Strategy, Marketing, Branding & PR Lead.
    -Social Media Monetization Strategist.
    -API Integration evangelist to Web & Media agencies.

  • Product manager, Communication & Communities

    YAHOO! Canada

    (Public Company; 10,001 or more employees; YHOO; Internet industry)

    April 2006November 2008 (2 years 8 months)

    Proactively manage a wide porte-folio of Web products: flickr, yahoo mail, Messenger, Ratings and reviews.
    Strong Product positioning, Product strategy & product marketing skills. Organization of Public Relations events to uniquely promote the products and the brand.

  • Advisory Marketing Director, Wireless products & services

    Ilesansfil.org

    (Telecommunications industry)

    June 2007June 2008 (1 year 1 month)

    -Île Sans Fil is a non-profit Community devoted to providing free public Wireless internet access to mobile users in public spaces throughout Montreal, Canada.
    -Under my tenure, Ile Sans Fil negociated a deal with the City of Montreal and is currently working on achieving a 3 year strategic project plan and vision.
    -We believe that technology can be used to bring people together and foster a sense of community.
    -In pursuit of that goal, Ile Sans Fil uses it's free public access points to promote interaction between users, show new media art, and provide geographically- and community-relevant information.
    -Ile Sans FIl is a leader in its category.

  • President (owner)

    Skatmusic Promotion in assoc. with MontReal Records

    (Public Relations and Communications industry)

    January 2001December 2006 (6 years )

    -Freelance event planning, prospecting & developement of niche markets in the music and artistic industry.

  • Online Campaign Account Manager

    Canoe.ca

    (Privately Held; 201-500 employees; Internet industry)

    February 2006May 2006 (4 months)

    -Brand marketing and portal strategy.
    -Campaigns management & performance tracking via Ad Server Double clic.
    -Cyberletter revamp planification & strategy.
    -Special guests/artists interviewing.

  • Web Administration & Project Management

    Quebecor.com

    (Public Company; 10,001 or more employees; Media Production industry)

    February 2005March 2006 (1 year 2 months)

    -Making wise decision in purchasing technology tools (CMS).
    -Maintaining excellent relationships with vendors.
    -Management of internet and intranet websites.
    -Project management.


Katheline Jean-Pierre’s Education

  • Université de Montréal - HEC Montréal

    Master of Science , E-Commerce , 20072008

    e-Business, Electronic Commerce, Web Strategy, Wireless Internet development, Scrum Methodology, Agile methodologies, XP programming, SQL, Ajax, Service Marketing, electronic Marketing, Management & Leadership, Web Editing, Community development, Grassroot movements.

    Activities and Societies:
    Réseau HEC, Brebeuf Alumni Association, DESG - Association of Students in Managament at HEC, Ile Sans Fil (Montreal's Wireless network)

    >Worked full time while completing this Master of Science degree.
  • Université de Montréal - HEC Montréal

    Graduate - DESS , E-Commerce , 20052007

    Transfered in 2007 to the masters Degree.

    Activities and Societies:
    >Worked full time while completing this Master of Science degree.
  • Université de Montréal

    Undegraduate Certificate , Media & Journalism , 20042005

    Activities and Societies:
    Press, Web, Video & TV journalism studies.
  • College Jean-de-Brébeuf


Additional Information

Katheline Jean-Pierre’s Websites:

Katheline Jean-Pierre’s Interests:

e-Business, Electronic Commerce, Web Strategy,Scrum Methodology, Agile methodologies, XP programming, Project management, Product management, SQL, Service Marketing, electronic Marketing, Management & Leadership, Web Editing, Community development, Grassroot movements, snow boarding, surfing, traveling.

Katheline Jean-Pierre’s Groups:

Member of the board at Association Marketing de Montréal et Publicité Club de Montréal (AMM-PCM), Réseau HEC, Brebeuf Alumni Association, Association of Students in Managament at HEC, Ile sans fil, Yul Biz, Yul Blog, Apéro du Jeudi.

  •    Web 2.0
  •    Interactive Advertising Bureau of Canada
  •    Online Advertising Professionals
  •    Deloitte.
  •    Deloitte employees and alumni
  •    Search Engine Land
  •    STARTUP ENTREPRENEURS NETWORK
  •    Yahoo Employees
  •    Fans of Mashable
  •    Yulbiz.org
  •    Yahoo Employees and Alumni Group
  •    Social Media Today
  •    Flickr
  •    HEC Montréal - Official group -
  •    INFOPRESSE
  •    momomo (mobile monday montreal)
  •    TechnoMontréal
  •    Web 3.0 Applications
  •    Montreal NewTech Meetup Group
  •    3e mardi Third Tuesday Montreal
  •    Deloitte GTA Consulting Alumni
  •    Financial Markets Recruitment
  •    Thought Leadership Marketing Mastermind Group
  •    Content Marketing
  •    Montreal Web Video
  •    Marketing par contenu
  •    RBC Canadian Woman Entrepreneur Awards
  •    lesaffaires.com

Katheline Jean-Pierre’s Honors:

The Gazette Montreal 2007 YUL Geek of the Year.
Q208 Individual Performance of the Quarter Award, Europe
Yahoo! SuperStar Award 2008


Katheline Jean-Pierre’s Contact Settings

Interested In:

  • career opportunities
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  • new ventures
  • job inquiries
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  • reference requests
  • getting back in touch

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