Karl Gomes karl.gomes@gmail.com

Current

• National Creative Director - Digital at Rediffusion - Y&R

Recommended

19 people have recommended Karl

Connections

500+ connections

Industry

Marketing and Advertising

Websites

• My Website

Karl Gomes karl.gomes@gmail.com’s Summary

Karl brings with him over 14 years of experience in the advertising industry with extensive knowledge of interactive and emerging media. A true pioneer in the digital medium, he is not just insightful but shows the right mix of maturity and ambition. Today, while he specializes in new and emerging Media, he is excited about buzz marketing and integrated marketing solutions.

At 30, Karl has already worked on a lot of exciting brands in the digital space and not just delivered intelligent strategic thinking but excellent creative work that has won numerous international awards such as Cannes, Webbys, One Show, New York Festivals, Asia Pacific Adfest and national awards like the Abby and AAAI.

Some of his recent acheivements are :
• 1st Indian Cyber Shortlist at Cannes 2006 for an online campaign on Timesjobs.com, which also helped make Timesjobs the number 1 Job portal in less than a year.
• 1st Indian Webby award for a simple and intutive multilingual portal enabling 170 million policy holders to pay premium and access insurance related information for Life Insurance Corporation of India.
• 2nd Indian Shortlist at Cannes 2007 and 2nd Indian Webby award for MTV India’s Online Campaign to get users to protect themselves on World Aids Day.
• 1st Bronze Cyber Lion at Cannes 2008 for an Online campaign “highlighting whats important” on various online portals for Luxor Highlighters.

Karl has had the privilege to be on the Cannes Cyber Lions jury and Asia Interactive Awards jury this year.

Karl Gomes karl.gomes@gmail.com’s Specialties:

Specialize in New and Emerging Media, Interactive Marketing, Buzz marketing and Integrated Marketing Solutions.
Solving business and marketing challenges while innovating along the way.
Understanding popular cultures, patterns and emerging trends in society.
Blending Advertising + Content + Entertainment + Actions

Karl Gomes karl.gomes@gmail.com’s Experience

• National Creative Director - Digital

  Rediffusion - Y&R

  (Marketing and Advertising industry)

  November 2008 — Present (9 months)

  A mandate to create an environment and mentor a team that will offer comprehensive Digital solutions to all Rediffusion – Y&R clients across the board - be it in terms of a specific digital requirement for a particular group company or collaborating with various teams and help create a model which integrates rather than separates. Digital will thus not be a separate entity but a critical part of a brand's footprint.

Additional Information

Karl Gomes karl.gomes@gmail.com’s Websites:

• My Website

Karl Gomes karl.gomes@gmail.com’s Groups:

•    Online Advertising Professionals
•    Revedia Group - Internet Retailer, Interactive Media, Online Brand Marketing Professionals Only.
•    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
•    Tribal DDB Alumni
•    Media Professionals Worldwide
•    FWA
•    Conspiracy to Change Advertising
•    Web Standards Design + Development
•    Internship
•    OpenTeams.com : Organization 2.0 and Collaboration
•    Brand Ad Network India
•    CellStrat Executive Forum

Karl Gomes karl.gomes@gmail.com’s Honors:

1 Bronze – Cannes Cyber Lion 2008 (Global)
Finalist – Cannes Cyber Lion 2007 (Global)
Finalist – Cannes Cyber Lion 2006 (Global)
Finalist – One Show 2007 (Global)
Finalist – New York Festival 2006 (Global)
Peoples Voice - Webby awards 2007 (Global)
Peoples Choice – Webby awards 2006 (Global)
1 Silver and 2 Bronze – Asia Pacific Advertising Festival 2006 (Asia - Pacific)
1 Gold, 1 Silver and 2 Bronze – Goafest AAAI 2006 (India)
1 Silver - Goafest AAAI 2007 (India)
1 Gold , 4 Bronze and 2 finalists – Goafest AAAI 2006 (India)
1 Silver - Abby Awards 2006 (India)

Karl Gomes karl.gomes@gmail.com’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch