Karawynn Long

Current

• Principal at Viridian City Media

Past

• Art Director at ING DIRECT / ShareBuilder
• Director of Art and Marketing at Per Aspera Press
• Senior Designer at Trusted Media Networks

• Art Director at The Cobalt Group
• Associate Producer at Fox News Internet

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Education

• Columbia College Chicago
• Missouri State University

Recommended

4 people have recommended Karawynn

Connections

75 connections

Industry

Graphic Design

Websites

• My Portfolio

Karawynn Long’s Summary

13 years in graphic design (print, web, software, animation)

5 years in an art director/managerial role

Karawynn Long’s Specialties:

Deep interdisciplinary design knowledge, including user experience, information architecture and design, motion design, interface design, hierarchical composition, color theory, and typography.

Expert in Photoshop, InDesign, Illustrator, Flash, Dreamweaver, Acrobat, XHTML, CSS. Proficient with JavaScript and ActionScript.

Creative problem-solver, quick learner, and expert communicator. Highly organized and passionately self-motivated.

Karawynn Long’s Experience

• Principal

  Viridian City Media

  (Design industry)

  2003 — Present (6 years )

  Designed original logos, corporate identities, book covers and interiors, flyers, and web sites. Incorporated JavaScript, PHP, CSS, and MySQL databases. Created digital illustrations and Flash animations.
  
  Prototyped user interfaces for web-based software tools. Consulted on information architecture and user experience. Integrated usability test data into approach. Evaluated content and wrote copy for improved SEO.
  
  Worked solo, in collaboration, and directed small teams; clients ranged from sole proprietors to Fortune 100 companies.

• Art Director

  ING DIRECT / ShareBuilder

  (Public Company; 51-200 employees; ING; Banking industry)

  February 2006 — October 2008 (2 years 9 months)

  Developed identity for Small Business division materials. Translated marketing objectives into creative strategies.
  
  Directed all creative projects, estimated project timelines and scheduled deliverables. Communicated effectively with development, marketing, and product management representatives.
  
  Trained, directed, and evaluated junior designers. Managed staff and freelance resources.
  
  Designed and produced comprehensive marketing sites, including IA and UX. Created original illustrations and animations. Designed print marketing collateral and trade show displays.
  
  Collaborated with internal clients to develop marketing copy; provided detailed editing and proofreading for all marketing materials.
  
  Researched and documented standards for design and code. Studied best practices for lead conversion and incorporated learning, contributing to increased product sales. Initiated adoption of technological improvements such as tracking analysis and site search.

• Director of Art and Marketing

  Per Aspera Press

  (Partnership; 1-10 employees; Publishing industry)

  2003 — 2005 (2 years )

• Senior Designer

  Trusted Media Networks

  (Internet industry)

  June 2003 — July 2004 (1 year 2 months)

  Provided all web and print design needs for software start-up. Designed trade show collateral, company web site, and a series of interactive technology demos. Collaborated to produce crossplatform scripted media players. Improved usability of Windows-based software client with detailed evaluation and feedback.

• Art Director

  The Cobalt Group

  (Privately Held; CBLT; Internet industry)

  March 1999 — November 2000 (1 year 9 months)

  Managed teams of up to eight people to create extensive Flash-based sites and demos for online training division. Mentored junior designers in all aspects of design, code, and production.
  
  Directed design and implementation of web sites for Saab, Subaru, Volkswagen, and other clients; led initial implementation of template product. Responsible for project estimates, client consultations, team scheduling, and design deliverables.

• Associate Producer

  Fox News Internet

  (Public Company; 1001-5000 employees; Broadcast Media industry)

  1996 — 1997 (1 year )

Karawynn Long’s Education

• Columbia College Chicago

  BA , Liberal Arts , 1989 — 1992

• Missouri State University

  1988 — 1989

Additional Information

Karawynn Long’s Websites:

• My Portfolio

Karawynn Long’s Groups:

•    GetRichSlowly - Turtles, not Hares
•    VTM: Web Design Alumni

Karawynn Long’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• reference requests
• getting back in touch