Saurabh Kanwar

Current

• VP, Content & Communication at Channel V
• Visiting Faculty: Service Marketing at Jamnalal Bajaj Institute of Management Studies

Past

• Head of Marketing at Radio City
• Head of Sponsorship Marketing at Walt Disney Television
• Associate Director, Marketing at MTV Networks

2 more...

Education

• Jamnalal Bajaj Institute of Mgmt Studies
• VESIT

Connections

328 connections

Industry

Broadcast Media

Saurabh Kanwar’s Summary

Educated as an engineer-MBA, Saurabh Kanwar missed the tech boom because he thought media was the future. Even a stint at Wipro Infotech failed to open his eyes.

So as the world figured out stock options, Kanwar figured out ways to convince his family that money wasn't everything, and marketing at MTV was spiritually enriching.

As the need to pay his EMIs became more urgent, he sought greener pastures, with Walt Disney Television, and then as head of marketing at Radio City.

But with interest rates soaring, he's hoping that as Head of Content & Communication at Channel [v], he can con some banker to waive off his debts in exchange for a chance to be a VJ or something. Not very bright, but he is desperate.

Saurabh is thankfully married to a doctor, so he at least has easy access to fake medical certificates when he shirks work. They have 2 children, ages 4 and 2, whom Saurabh is already training for careers in investment banking.

Saurabh can be reached at his email address, for donations. He accepts Visa and Mastercard, as well as Paypal.

Saurabh Kanwar’s Specialties:

Media brand & content strategy, creative youth marketing, management by 'trusting your judgement', motivating creative teams

Saurabh Kanwar’s Experience

• VP, Content & Communication

  Channel V

  (Privately Held; 1001-5000 employees; Broadcast Media industry)

  July 2006 — Present (3 years 5 months)

• Visiting Faculty: Service Marketing

  Jamnalal Bajaj Institute of Management Studies

  (Educational Institution; 51-200 employees; Education Management industry)

  July 2004 — Present (5 years 5 months)

  Visiting Faculty for the 2nd year of the MMS course.
  Teaching brand management with an emphasis on Services.

Saurabh Kanwar’s Education

• Jamnalal Bajaj Institute of Mgmt Studies

  MMS , Marketing , 1996 — 1998

• VESIT

Additional Information

Saurabh Kanwar’s Groups:

•    VESIT Alumni
•    MarketingExperiments Optimization
•    Jamnalal Bajaj Institute of Management Studies (JBIMS)

Saurabh Kanwar’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch