
Content Development Manager
San Francisco Bay Area

Content Development Manager
San Francisco Bay Area
My focus is search, content & communications:
* mining the internet
* reading between the lines
* writing documents that make sense to humans: content, language & layout
* writing documents that make sense to machines: keywords, structured data fields, links & organic SEO strategies
Search & Research | Interviewing, Writing, Editing & Content Development | Website Design & Production | Search Engine Optimization (SEO) | Social Media Optimization (SMO) | Resource Management | Collaborative Tools & Best Practices | Educational Technology | linguistic & cultural localization, foreign languages (French, German, Hebrew)
(Privately Held; Media Production industry)
October 2008 — Present (10 months)
a multiplatform initiative of filmmakers, scientists and change agents creating a public television series about sustainability
* research and author the social media strategy for Green21
* write & edit web content, proposals and other documents
* project manage development for the green21.org website
* contribute to online product strategy
* research and implement online and collaborative tools
(Privately Held; Internet industry)
January 2008 — October 2008 (10 months)
one of the top social networks worldwide, with over 50 million uniques and 18 billion page views per month
* led the search for internet product managers, marketing managers, interaction designers, online ad professionals, localization managers and software engineers
* wrote job descriptions and promotional copy about hi5
* participated on relevent forums and blogs to raise the visibility of hi5 engineering initiatives
(Privately Held; Staffing and Recruiting industry)
November 2006 — December 2007 (1 year 2 months)
* evaluated, implemented, documented and managed research resources
* managed research budget, negotiated contracts with HotJobs, Monster, LinkedIn etc.
* found candidates through boolean search of databases and the internet
* filled openings at internet firms such as Gracenote, Open Table and Telephia/Nielsen Mobile
* created and maintained company intranet to document resources and best practices
(Privately Held; Computer Software industry)
March 2005 — November 2006 (1 year 9 months)
* represented a language-learning program for sales and demonstrations
* developed core skills of negotiating, closing and ensuring customer satisfaction
* acquired deeper, visceral appreciation of plays such as "Death of a Salesman" and "Glengarry Glen Ross"
(Online Media industry)
September 1999 — June 2004 (4 years 10 months)
Based in New York City, built websites, developed web content and curriculum for clients including AOL/Time Warner, Scholastic Inc., the American Museum of Natural History, the New School for Social Research, and Applied Research & Consulting LLC (Market Research)
For resume and writing samples, see:
http://www.turnus.com/resume
(Non-Profit; 51-200 employees; Education Management industry)
February 1997 — July 1999 (2 years 6 months)
* served as principal onsite advisor to the Media Academy at Taft High School, Bronx NY
* worked with teachers & their classes to integrate media & technology projects
* designed & taught workshops on new media skills & issues for teachers at other New York City public high schools
* assisted schools with strategic planning relating to hardware, software, networks & training
MS , Interactive Telecommunications Program (ITP) , 1994 — 1996
B.A. , Literature, Languages, Linguistics , 1980 — 1985
writing, content development, search, online video, social media optimization, sustainability