New York University
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Strategic UX consultation to management level stakeholders
Usability resource at level of the Team, the Group, and the Enterprise
Educate, evangelize, collaborate programmers, marketing, creative
I solve workflow-intensive challenges. "The fewest clicks to Satisfaction." Creative and insightful. Strong analytical and communication skills. Experienced. Technically astute.
• Seasoned leadership: Self directed, team guidance, group process, executive advocacy, colleague mentoring
• Excellent skills: “dirt-under-the-fingernails” implementation, mobile, BI, responsive design, clickable demosites, HTML5, CSS3, behavioral code
• Client trust: Return engagements, self-managed, remote work, highly recommended
Doing - you know - That UX Thing.
Will elaborate ...
Workflow and process-oriented redesign of customer-facing B2C service. In addition to producing a nice brochureware site, our focus was on making Peter's underlying business process easier to manage.
HP Curran Appraisals actually serves two very different business audiences – Arts & Antiques and “Building Deconstruction”. We designed a personalized, targeted online experiences for each, while offering a seamless environment for both.
This Thai kickboxing martial arts (“the Art of Eight Limbs”) training camp website really needed a makeover. Edited their collateral, reorganized it, and re-skinned it, adding mobile capability.
Usability analysis and design for a suite of business solution products oriented to the commercial transportation (trucking) industry.
NBC TVROCS is a "heavy lifting" workflow application used for analyzing Nielsen market data.
Challenges: Very complex, workflow-oriented and largely undocumented. The legacy app was often confusing and cumbersome.
Solutions: High-level reorganization and layout of existing functionality with an eye towards usage. Implement best practices, propose features and improvements to UI.
* Educate self on jQuery tools
* Develop more robust social media presence & integrate across LinkedIn, FaceBook, Google, YouTube
* Upgrade my site w/ HTML5, CSS3 + "under the hood" semantic improvements
* Produce & integrate several "mini-presentation" videos and animations into my site & across social media
* Finetune "StyleSwitcher" feature on my site
* Actively participate in professional discussion threads & initiate polls on LinkedIn
* Contribute UX services to health info-oriented product (WorldVistA)
Leading UX on a pharma project: content strategy, site redesign, mobile, social networking
Addressing UxP "portal", usability, IxD, workflow, best practices, design standards, integration issues across a range of products.
A major advertising agency turned to us when they needed someone to guide their Content Strategy in redesigning Employer, Broker and Member websites for United Healthcare.
Leading re-engineering of UX on kpmg.com on SharePoint platform: Focused on CSS, Accessibility compliance, Best Practices, Infrastructure & Process.
Merkley +Partners (also our agency client in 2008) asked us to guide their redesign this public-facing self-service health site, a partnership between the EPA and the Ad Council. We simplified the UI, spoke to the target audience (Moms), gave it a social networking edge, and focused on immediate “calls to action”.
Information Builders wanted a sophisticated template and styling system that would allow non-technician customers to easily customize the presentation of the Business Information-based reports that they created through IBI's WebFocus 8 product.
Surety bonding governs the fulfillment of contractual liabilities for the building and construction market. It is a complex set of interlinked business processes that involve bonds, contracts and multiple parties. We integrated across Chubb's internal business surety process.
Design of enterprise-oriented social networking and collaboration platform with a focus on messaging and tagging. Focus on componentized "webparts", seamless integration, enhancement of usability through styling, icons, FAQ's, behaviors, introductory welcome page, targeted messaging. Contributed to internal strategic presentation and professional White Paper.
Ingersoll-Rand had acquired Trane and needed to integrate and reorganize their corporate presence onto a common Sharepoint platform.
Design agency Merkley +Partners wanted some help in assessing an interactive touchscreen that had been created by a major automotive retailer for use as a "point of sale" presentation system in their dealership showrooms.
Design group Multimedia Solutions brought me in to help analyze their client's huge international portal B2B and B2C site and provide design solutions & guidance.
West Point will be unveiled its new library building soon. They want their online library site to be a fitting showcase for the new facilities - and to approach library services in a new way. TCS provided a functional and presentational makeover with an eye towards servicing Cadet Students, Faculty, Library Administrators and Visitors.
“From-the-ground-up” design of a national intranet at construction risk management-oriented insurance company - as a front-end to SharePoint platform.
UI makeover for management applicaton in support of High Net Worth audience at major financial company
As the Senior Colleague on the Interaction Design Team, I worked closely with Business Team stakeholders to craft cohesive design solutions for a new product.
Provided complete visual & functional makeover for an advertising contact management application. Look & feel, continuity, workflows.
Senior Consultant with well-established design firm Modem Media, assisting our client - an energy utility company - to make over their employee services intranet site.
I sub-contracted thru Business Edge Solutions to work with client, focusing on high net worth market niche. Assisted in crafting stakeholder presentations, strategic white papers, website analysis, identifying customer personas and service opportunities.
Worked with agency Stein Rogan & Partners to design a compelling 35-page mini-site designed to showcase a new financial service being offered by the client, a large international banking institution. The primary challenge was to turn dull, legalistic brochureware print collateral into accessible web-enabled information.
In this total redesign of a customer-facing insurance aggregator website I worked directly with the CIO and Marketing Director to deliver a 70-page targeted, customer-centric site that generates viable sales leads. The makeover site is simpler & friendlier, offering attractive, personalized presentation, service-oriented structure, client outreach, leveraging the strengths of the business. http://www.niagroup.com/
Intergrate and redesign website for online service providing educational performance monitoring, teacher support, management tools and learning standards compliance.
Led design team in creating a UI model for rules-engine-driven financial portfolio advisor site. Overcame numerous issues within an aggressive delivery schedule, provided documentation leadership.
Strategic redesign of legacy B2B websites for residential mortgage lending divisions. Developed strong brand identity, migrate to a common, integrated platform and roll out the web-based service as a private label that provide a re-brand-able business front-end for strategic partners.
Improved usability, add functionality, competitive analysis, customer support.
Design leadership for a complex intranet-based internal commodity trading application for this major international firm. Reworked legacy interface to focus on user experience: Provide best practices, functionality, navigation, consistency and ease of use and integration across multiple divisions.
This international copier/printer company needed to make their web-based Dealer Order Management System both usable and competitive. Redesigned legacy interface.
Site design services for client "Slim-Fast". Analyzed the existing site and its features. Evaluated usability and the customer's experience.Developed a full set of wireframes for the focal areas of the website. Provided design consultation on navigation structure, search tools and cross-marketing techniques.
Design leadership for a complex web-based Time and Payroll Management application used by 200,000 city employees at 80 city agencies. Integrateed services across multiple agencies. Provide an efficient interface, best practices, functionality, navigation and ease of use. Translated workflows from multiple agencies into a common vision based on user experience.
Usability engineer and interaction designer for Global Equity Research website and intranet preferences management fulfillment system. Integrated branding across the banks' international corporate sites. Enable cross-selling of enterprise services. Implemented substantial new competitive functionality.
Usability champion and interaction design architect for flagship Equity ResearchLink client-facing website, which pushes equity research to Morgans institutional investor client base. Focused functionality on search, customer profiling & preferences and fulfillment. Liaised to Business Unit with weekly presentations & consultation. Redesigned a problematic legacy interface for industry data analysis tool. ClientLink/Onelook working group on enterprise-wide standards.
Creative and technical writing, documentation, interactive design and strategic consulting on implementation for range of internal Ernst & Young initiatives:
Documentation & Help for Tax Processing training / reference system and training modules for Human Resources. Designed navigation, UI and help system for HR Career Self-Management intranet site and Notes-based site for Documentation Management Strategy.
Lead "human factors" expert, usability analyst and interaction designer at this corporate-oriented internet service bureau design shop. Attracted and brought in corporate clients. Led web e-commerce initiatives. Pioneered the Customer Experience practice. Instrumental in closing and defining the majority of major new client projects: including Paine Webber, T Rowe Price, EquiServe, Bank One.
Tools: Visual Basic, style guidelines, Erwin, documentation, RoboHelp, Unix
BT&R - Redesigned highly complex international talent payment system.
PostalWorks - Packaged functioning prototype of an integrated Web-delivered email Direct Marketing Campaign Manager tool.
AT&T Labs - Interactive Voice Response (IVR) design for Customer Call centers. Project Lead on writing $850,000 proposal for cutting edge Natural Language Speech Recognition.
Sumitomo Bank - Documented mainframe processes, technical specifications & runtime scripting for mission-critical financial transactions processing development group.
CD-Now - Prototyped a "wireframe model" for improving usability of customer interface for music-oriented consumer Web service.
NBC Market Research - Redesigned the UI for a legacy client-server application enabling marketing staff to research, analyze, strategize and report on Nielsen TV viewership data.
Supervised user experience and documentation practice for e-commerce Transactions Development Group (TDG). Primary client contact in developing all aspects of UI design and analysis. Defined best practices. Implemented full range of System Develpoment Life Cycle documentation and processes for Windows and Web environments.
Projects: Electronic trading, foreign exchange, commercial paper and decision support, involving live market data feeds and custom databases ; Developed "Design Resource Center" platform for the entire group
Interface Design expert for the Order Management System (OMS), Instinet's flagship electronic online stock trading and portfolio management service. Also provided a central pool of design resources and usability engineering to software development groups throughout the enterprise.
Responsible for integration and compliance with performance standards. Championed Usability Testing and Analysis at Reuters Usability Lab. Established common branding and best practices across the enterprise. Created enterprise-wide Design Resource Center online database. Designed and produced majority of the content on corporate intranet site.
Designed and developed Electronic Sales Assistant (ESA), a cutting-edge interactive online sales presentation and marketing self-service support system. Enabled the NAA to effectively support the Sales and Marketing staffs of more than 100 member newspapers across the US.
Established and successfully operated one of the first user interface design / usability service bureaus in the country, providing services and successful computer software products to Fortune 500 and international clients (1981-1990):
• Bank of America
• Booz-Allen & Hamilton
• Dun & Bradstreet
• Indiana University
• Information Industry Association
• Pacific Bell
• Prime Computer
• RCA Engineering
• Sony Corporation
• Southern New England Tel.
• Texas Instruments
• Welles, Rich & Green
Been contracting and on staff since 1990 (see other positions).
* Pioneered usage of Telidon/NAPLPS "frame creation terminal" software; analyzed capabilities; evaluated features & functionality
* Developed page templates and animations for WETA Teletext Field Trial
Built and operated one of the first local video production and "Live Injection Points" for Manhattan Cable TV.
Managed staff of 6 as we built and operated the first community-operated cable TV station in the United States (Somerville, MA).
Created cartoon sequences for ABC Network children's weekly program "Make a Wish"
As a community member, in 2005 I volunteered to help redesign the existing Lake Parsippany Property Owners Association (LPPOA) website with an eye towards both service and outreach.
So I started working with our local Cub Scout Pack a little while back - and in so doing soon rediscovered some of my community service roots (harking waaaay back to video documentaries and cable TV activism in the 70's). This is a neat little solution for a volunteer community service website.
In the 1960's inventor, architect, engineer, mathematician, poet and cosmologist Buckminster Fuller proposed a “great logistics game” and “world peace game” (later shortened to simply, “the World Game”) that was intended to be a tool that would facilitate a comprehensive, anticipatory, design science approach to the problems of the world.
In the summer of 1979 I produced multimedia documentation of the 3-day international conference and workshop that focused on creating housing solutions.
I worked with local community groups from 1973 to 1980, documenting community organizing around the issues "liveable spaces", sweat equity, urban homesteading and advocacy in both Somerville, MA and New York City.
Technical Director; creative productions with Paik-Abe videosynthesizer, assisted in arts productions working with area artists (dance, performance, documentary). Led field video research laying groundwork for a cross-cultural children's program.
Sometimes we see a discontinuity between the "form" of screen pages and the interactive "function" of the service itself. Perhaps this lack of integration between style and content is partly a result of the metaphors we use in describing the Web environment.
Bell Labs (Alcatel-Lucent)
Design of enterprise-oriented social networking and collaboration platform with a focus on messaging and tagging. Focus on componentized "webparts", seamless integration, enhancement of usability through styling, icons, FAQ's, behaviors, introductory welcome page, targeted messaging.
Merkley +Partners (our agency client in 2008) asked us to guide their redesign this public-facing self-service health site, a partnership between the EPA and the Ad Council. We simplified the UI, spoke to the target audience (Moms), gave it a social networking edge, and focused on immediate “calls to action”.
Brought onboard by ad agency Grey Group to lead UX for their pharma client Pradaxa. Delivered UX analysis, design recommendations, and demosite solution models for legacy website, mobile site, unbranded site, and co-pay calculator. Also extensive content strategy (audience themes and acquisition paths), integration of social networking, and design solution for targeted “caring influencer” microsite.
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