High-tech Copywriter / Message Strategist
Greater Atlanta Area
- Current
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- Senior Writer / Message Strategist / SEO Specialist at Carabiner Communications
- Freelance writer / photographer at TechJournal South
- President / Editor / Co-founder at TechPedia Atlanta
- Past
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- Writer / Account Executive at The Content Factor
- Technology / Energy Reporter at Atlanta Business Chronicle
- Government Reporter at Marietta Daily Journal
- Aerospace Control & Warning Specialist at U.S. Air Force
- Education
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- The University of Georgia
- Recommended
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2 people have recommended Justin - Connections
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- Industry
- Marketing and Advertising
- Websites
Justin Rubner’s Summary
I'm a corporate writer and message strategist with a knack for boiling down complex business-to-business issues into meaningful language.
For seven years, I was a journalist. I spent five years as a technology reporter at Atlanta Business Chronicle and have covered hundreds of early-stage companies as well as Fortune 500s. Why is this important? I approach all projects with a reporter’s and a marketer’s mind. That equates to messaging that informs and persuades.
I work extensively with Carabiner Communications, an Atlanta-based PR and marketing firm focused on early-stage technology companies. At Carabiner, I help tech start-ups and nonprofits with everything from public relations strategy and search engine optimization (SEO) to whitepapers and Web content.
I'm also a social media advocate and am president and a co-founder of TechPedia Atlanta, the nation's first geographically- and industry-focused wiki.
Come stop by my site, www.justinrubner.com.
Justin Rubner’s Specialties:
Message development, copywriting, SEO analysis, Web copy, whitepapers, case studies, press releases, Op-Eds, speeches, sales letters, ad copy, communications strategy, social media strategy, editing.
Justin Rubner’s Experience
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Senior Writer / Message Strategist / SEO Specialist
Carabiner Communications
(Marketing and Advertising industry)
November 2008 — Present (9 months)
Carabiner Communications is a PR and marketing firm focused on early-stage technology companies.
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Freelance writer / photographer
TechJournal South
(Writing and Editing industry)
October 2008 — Present (10 months)
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President / Editor / Co-founder
TechPedia Atlanta
(Online Media industry)
March 2008 — Present (1 year 5 months)
TechPedia Atlanta is a wiki-style site that will let anyone create or edit encyclopedic entries about the Atlanta technology scene. To my knowledge, no other site like this exists that combines geography and industry.
Scheduled launch date: March 2, 2009. -
Writer / Account Executive
The Content Factor
(Marketing and Advertising industry)
February 2008 — November 2008 (10 months)
TCF is a marketing and copywriting firm focused on content creation.
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Technology / Energy Reporter
Atlanta Business Chronicle
(Privately Held; 51-200 employees; Newspapers industry)
October 2003 — January 2008 (4 years 4 months)
• Delivered high-impact news, investigative reporting and features to some of the most successful business leaders in Atlanta.
• Cultivated and maintained a network of business leaders and entrepreneurs in the technology field.
• Covered in-depth stories about issues – from legislation and venture capital to energy – affecting business in the Atlanta area.
• Wrote a weekly technology column focusing on inside news about university research, large enterprises and the city’s many promising startups.
• Have covered EarthLink, Georgia Tech, state and city governments, Georgia General Assembly, Internet Security Systems, Scientific Atlanta, Wipro Technologies, The Home Depot, The Coca-Cola Co. and many others. -
Government Reporter
Marietta Daily Journal
(Privately Held; 11-50 employees; Newspapers industry)
2002 — 2003 (1 year)
• Covered issues affecting Marietta: government, land use, military affairs, aerospace, eminent domain and legislation.
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Aerospace Control & Warning Specialist
U.S. Air Force
(Government Agency; 10,001 or more employees; Aviation & Aerospace industry)
1992 — 1998 (6 years)
• Provided counter-drug radar surveillance in Panama and California.
• Monitored live-fire airspace at the Nellis Range Complex in Las Vegas, Nev., using radar and communications equipment.
• Developed live UNIX air sortie databases — the blue print for aerial warfare -- in support of the United Nation's no-fly zone over Iraq.
Justin Rubner’s Education
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The University of Georgia
Journalism , Newspapers, media, geography , 1999 — 2001
Served as a Geographic Information Systems intern at the Northeast Regional Development Center.
- Activities and Societies:
- News editor, science writer and columnist at The Red & Black, an independent student-run publication serving UGA.
Additional Information
Justin Rubner’s Websites:
Justin Rubner’s Interests:
Technology, social media, marketing, copywriting, entrepreneurship, politics, Buffalo Bills, playing tennis and flag football, outdoors activities. Guitar.
Justin Rubner’s Groups:
TechPedia Atlanta, Technology Association of Georgia, CEO High-tech Council, Start-Up Council.
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Atlanta Interactive Marketing Association -
brandhackers -
Atlanta Web Design
Justin Rubner’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
