Julie Roehm

Current

• Strategic Advisor at Mylatch, Inc.
• Marketing Consultant and Advisory Board Member at Ad Safe
• Marketing Consultant at Touchstorm Marketing

• Marketing Consultant at MJM Creative Services
• Marketing Consultant at Media6Degrees
• Chief Client Officer and Consultant at Market and Madison
• Marketing Consultant at World Market Center
• Contributor at Fox Business News
• Marketing Consultant at Acxiom
• Marketing Consultant at Backslash Meta
• CMO - consultant at Biap
• Board Member at BIAP Systems, Inc.
• Board Member at Band of Angels

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Past

• Marketing Consultant at Time Inc.
• Marketing Consultant at Sports Illustrated
• Talent, Jingles at Mark Burnett Productions

• Marketing Consultant at Credit Suisse
• SVP Marketing Communications at wal-mart
• SVP Marketing Communications at Wal-Mart Stores, Inc
• SVP Marketing Communications at Walmart.com
• Client at Visible World
• Marketing at DaimlerChrysler
• Client at Hypnotic
• Client at BBDO Detroit
• Director, Marketing Communications at DaimlerChrysler Corporation (Chrysler Group)
• Director, Marketing Communications at Chrysler Motors
• Director, Marketing Communications at DaimlerChrysler
• Client\ at BBDO
• Director, Marketing Communications at Chrysler
• Client at GlobalHue
• Client at Fusion 5
• Marketing Communications Manager at Ford Motor Company
• Client at JWT
• Marketing Communications Manager at Ford
• Director, Marketing Communications at Visteon Automotive Systems
• Client at Ogilvy & Mather

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Education

• Harvard Business School
• The University of Chicago - Booth School of Business
• University of Chicago

• Purdue University

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Recommended

10 people have recommended Julie

Connections

500+ connections

Industry

Marketing and Advertising

Websites

• Julie Roehm website
• Julie Roehm Leigh Bureau
• Julie Roehm DishyMix Interview

Julie Roehm’s Summary

Julie Roehm is a marketing consultant with experience in all facets of the business strategy and marketing execution. Julie Roehm's experience includes work for automotive, retail, financial services, telecommunications, start-ups, private equity and VC's, media companies and agencies.

Julie Roehm’s Experience

• Strategic Advisor

  Mylatch, Inc.

  (Privately Held; Internet industry)

  September 2009 — Present (4 months)

  Mylatch connects job seekers and employers by leveraging Branding, Video Technologies and Social Networks. It is a unique platform that integrates social networks with the most sophisticated online tools to help job seekers and employers create the best matches while significantly reducing recruitment costs. It facilitates the evaluation process from initial contact through to the interview process. So if you are a job seeker looking for the next big opportunity or an employer looking for a mover & shaker, you have both found your ultimate stop. We invite you to take a look inside Mylatch, completely risk free.

• Marketing Consultant and Advisory Board Member

  Ad Safe

  (Marketing and Advertising industry)

  August 2009 — Present (5 months)

• Marketing Consultant

  Touchstorm Marketing

  (Marketing and Advertising industry)

  August 2009 — Present (5 months)

• Marketing Consultant

  MJM Creative Services

  (Public Company; WPPGY; Marketing and Advertising industry)

  May 2009 — Present (8 months)

• Marketing Consultant

  Media6Degrees

  (Privately Held; Internet industry)

  May 2009 — Present (8 months)

• Chief Client Officer and Consultant

  Market and Madison

  (Marketing and Advertising industry)

  May 2009 — Present (8 months)

• Marketing Consultant

  World Market Center

  (Privately Held; Furniture industry)

  March 2009 — Present (10 months)

  Providing marketing strategy advice and agency management.

• Contributor

  Fox Business News

  (Marketing and Advertising industry)

  January 2009 — Present (1 year )

  Periodically contribute to various segments (such as the Brian Sullican Show and Happy Hour) from a marketing, brand and consumer behavior perspective. Here is a recent interview <embed type='application/x-shockwave-flash' src='http://foxnews1.a.mms.mavenapps.net/mms/rt/1/site/foxnews1-foxbusiness-pub01-live/current/videolandingpage/fullPlayer/client/embedded/embedded.swf' id='mediumFlashEmbedded' pluginspage='http://www.macromedia.com/go/getflashplayer' bgcolor='#000000' allowScriptAccess='always' allowFullScreen='true' quality='high' name='undefined' play='false' scale='noscale' menu='false' salign='LT' scriptAccess='always' wmode='false' height='275' width='305' flashvars='playerId=videolandingpage&playerTemplateId=fullPlayer&categoryTitle=Search&referralObject=3770016&referralPlaylistId=search' />

• Marketing Consultant

  Acxiom

  (Public Company; ACXM; Information Technology and Services industry)

  December 2008 — Present (1 year 1 month)

• Marketing Consultant

  Backslash Meta

  (Privately Held; 1-10 employees; Marketing and Advertising industry)

  2007 — Present (2 years )

• CMO - consultant

  Biap

  (Marketing and Advertising industry)

  2007 — Present (2 years )

• Board Member

  BIAP Systems, Inc.

  (Privately Held; Computer Software industry)

  January 2007 — Present (3 years )

• Board Member

  Band of Angels

  (Philanthropy industry)

  January 2006 — Present (4 years )

• Marketing Consultant

  Time Inc.

  (Publishing industry)

  September 2008 — April 2009 (8 months)

• Marketing Consultant

  Sports Illustrated

  (Public Company; TWX; Publishing industry)

  April 2007 — April 2009 (2 years 1 month)

• Talent, Jingles

  Mark Burnett Productions

  (Privately Held; Entertainment industry)

  June 2008 — August 2008 (3 months)

  http://tvlistings.zap2it.com/tv/jingles/EP01050132

• Marketing Consultant

  Credit Suisse

  (Public Company; CS; Banking industry)

  March 2008 — July 2008 (5 months)

• SVP Marketing Communications

  wal-mart

  (Public Company; WMT; Retail industry)

  2006 — December 2006 (less than a year)

• SVP Marketing Communications

  Wal-Mart Stores, Inc

  (Public Company; 10,001 or more employees; wmt; Retail industry)

  February 2006 — December 2006 (11 months)

• SVP Marketing Communications

  Walmart.com

  (Public Company; Marketing and Advertising industry)

  2006 — 2006 (less than a year)

• Client

  Visible World

  (Marketing and Advertising industry)

  2001 — February 2006 (5 years )

• Marketing

  DaimlerChrysler

  (Public Company; DCX; Automotive industry)

  2001 — January 2006 (5 years )

• Client

  Hypnotic

  (Privately Held; Entertainment industry)

  2001 — 2006 (5 years )

• Client

  BBDO Detroit

  (Public Company; OMC; Marketing and Advertising industry)

  2001 — 2006 (5 years )

• Director, Marketing Communications

  DaimlerChrysler Corporation (Chrysler Group)

  (Marketing and Advertising industry)

  2001 — 2006 (5 years )

• Director, Marketing Communications

  Chrysler Motors

  (Marketing and Advertising industry)

  2001 — 2006 (5 years )

• Director, Marketing Communications

  DaimlerChrysler

  (Public Company; 10,001 or more employees; dcx; Automotive industry)

  May 2001 — January 2006 (4 years 9 months)

• Client\

  BBDO

  (Marketing and Advertising industry)

  2001 — 2006 (5 years )

• Director, Marketing Communications

  Chrysler

  (Marketing and Advertising industry)

  2001 — 2006 (5 years )

• Client

  GlobalHue

  (Marketing and Advertising industry)

  2001 — 2006 (5 years )

• Client

  Fusion 5

  (Marketing and Advertising industry)

  1999 — 2001 (2 years )

• Marketing Communications Manager

  Ford Motor Company

  (Public Company; 10,001 or more employees; f; Automotive industry)

  June 1995 — May 2001 (6 years )

• Client

  JWT

  (Marketing and Advertising industry)

  1995 — 2001 (6 years )

• Marketing Communications Manager

  Ford

  (Marketing and Advertising industry)

  1995 — 2001 (6 years )

• Director, Marketing Communications

  Visteon Automotive Systems

  (Marketing and Advertising industry)

  1995 — 2001 (6 years )

• Client

  Ogilvy & Mather

  (Marketing and Advertising industry)

  1995 — 1999 (4 years )

Julie Roehm’s Education

• Harvard Business School

  Executive Development , Business Strategy and Innovation , 2002 — 2002

• The University of Chicago - Booth School of Business

  MBA , Marketing , 1993 — 1995

• University of Chicago

  MBA , Business , 1993 — 1995

• Purdue University

  BS , Civil Engineering , 1988 — 1993

Additional Information

Julie Roehm’s Websites:

• Julie Roehm website
• Julie Roehm Leigh Bureau
• Julie Roehm DishyMix Interview

Julie Roehm’s Honors:

The University of Chicago Graduate School of Business bestowed their Distinguished Alumni Award on Julie Roehm in 2006

In 2005 Julie Roehm received an initiation into the AAF Advertising Hall of Achievement for outstanding performance in the field of marketing and advertising to executives under 40 years old.

Julie Roehm was inducted into the Automotive Hall of Fame in 2005.

Julie Roehm was awarded the honor of Top 100 Most Influential Women in the Automotive Industry in 2005.

In November of 2005, Chrysler was named Interactive Marketer of the Year by Ad Age, under Julie Roehm's leadership.

In August of 2004, Julie Roehm was named as the Marketing All-Star for 2004 by Automotive News.

In October 2004, Julie Roehm was named Automotive Marketer of the Year by Brandweek.

Julie Roehm has also been awarded Working Mother’s Top 25 Women of 2004.