Julie Qiu

Current

• Brand Linkage Account Executive at Euro RSCG

Past

• Account Executive at Euro RSCG
• New Business Intern at Lowe Worldwide
• Interactive Media Intern at Donahoe Purohit Miller

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Education

• Carnegie Mellon University

Connections

314 connections

Industry

Marketing and Advertising

Websites

• My Company
• My Blog
• My RSS feed

Julie Qiu’s Summary

Account executive experienced in managing 360 integrated campaign launches and corporate branding. Automotive, luxury, and pharmaceutical industry exposure. Qualitative research, strategic planning and new business development knowledge. Freelance graphic and web design experience. Passionate about communication design, new media, social science, entrepreneurship and food. Sponge for all ideas that are buzzworthy, unprecedented and cool.

Julie Qiu’s Specialties:

Qualitative research planning, branding program management, interactive creative and production management

Julie Qiu’s Experience

• Brand Linkage Account Executive

  Euro RSCG

  (Public Company; HAVS.PA; Marketing and Advertising industry)

  June 2008 — Present (1 year 7 months)

  Account Executive dedicated to managing the ExxonMobil Brand Linkage initiative, acting as a hybrid account/strategy resource
  
  Facilitates discussions and work sessions between several of the client's lines of business and partner agencies
  
  Involved in qualitative research design and global research stimuli development
  
  Attended 70+ focus groups in 13 international cities; managed discussion logistics and monitored for in/consistencies

• Account Executive

  Euro RSCG

  (Public Company; 51-200 employees; HAVS; Marketing and Advertising industry)

  June 2006 — June 2008 (2 years 1 month)

  Experienced as a cross-discipline, cross-market AE; involved in Global and US communications
  
  Executed integrated Jaguar XF launch and pre-launch campaigns; utilized film, print, online, direct, out of home, and collateral
  
  First joined Euro RSCG as Account Management intern (June 06) and hired full-time as AAE on Jaguar (August 06)
  
  Promoted as agency's first cross-discipline AE working on offline and interactive branding communications for Jaguar Cars North America (June 07 - Feb 08)

• New Business Intern

  Lowe Worldwide

  (Public Company; 10,001 or more employees; Marketing and Advertising industry)

  June 2005 — August 2005 (3 months)

  AAAA Multicultural Advertising Intern Program participant

• Interactive Media Intern

  Donahoe Purohit Miller

  (Privately Held; 11-50 employees; Marketing and Advertising industry)

  June 2003 — August 2003 (3 months)

Julie Qiu’s Education

• Carnegie Mellon University

  BS , Business Administration, Marketing Track, Communication Design Minor , 2002 — 2006

  University Honors

  Activities and Societies:

  Business Opportunities Conference '05 Co-Chair, Delta Delta Delta Social Chair, Computing Skills Workshop Instructor, Dance Marathon Communications Chair, Student Affairs Greek Life Designer

Additional Information

Julie Qiu’s Websites:

• My Company
• My Blog
• My RSS feed

Julie Qiu’s Interests:

new media, emerging social trends, sustainable and responsible design, travel, food photography

Julie Qiu’s Groups:

AAAA Multicultural Advertising Intern Program, Taproot Foundation

•    Advertising Professional
•    MAIP Alumni Association
•    Delta Delta Delta
•    Future Trends