Julie Delaforce

Digital PR: Online & Communities Specialist

Sydney Area, Australia

Current
  • Online & Communities Specialist at Network Communications
Past
Education
  • Charles Sturt University
  • Charles Sturt University
Connections
36 connections
Industry
Public Relations and Communications
Websites

Julie Delaforce’s Summary

Girl geek who loves anything to do with the internet and social media in particular. I especially enjoy social networking and online communities. I have a keen interest in design and user experience.

Currently working in Digital PR and love getting involved with online communities and social networking. I get great satisfaction from customising social media plans for clients and helping them to understand the social media landscape.

I have a strong personal interest in anything online, and especially like trying out new social media tools and anything to do with mobile/web convergence.

My favourite blogs are:
http://mashable.com/
http://www.web-strategist.com/blog/

The Social Networks I subscribe to include: Flickr, Photobucket, Digg, Delicious, StumbleUpon, Twitter, Flickr, Facebook, YouTube.

Julie Delaforce’s Specialties:

Social media marketing
Digital PR
Online Research & Insights
Facebook for business
Community Management
Awareness of Social Media etiquette
Online Media Production: HTML, Dreamweaver, Photoshop, Video, Design
Expertise and interest in: Facebook Applications, Plurk, Twitter, Flickr


Julie Delaforce’s Experience

  • Online & Communities Specialist

    Network Communications

    (Public Relations and Communications industry)

    May 2008Present (1 year 3 months)

    Industry experience: FMCG, Food & Wine, Travel, Entertainment, E-commerce

    Vertical experience: Female lifestyle, health and wellbeing, family and children

    Expertise in: Facebook for business, online communities, project management, event management, social media marketing, virtual product launches, online strategy, online PR, SEO

    Achievements:
    Delivered successful social media marketing campaign for a boutique Australian winery. Included:
    *Social media and social networks mentoring & education
    *Online community creation and management
    *Creative concepts for widgets/Facebook applications, managing relationships with widget developers
    *Blogger and online community/forum outreach
    *Online word of mouth
    *Sourcing opportunities for interviews & features with online media

  • Production Assistant - Ninemsn

    MSN

    (Public Company; 10,001 or more employees; MSFT; Online Media industry)

    October 2006February 2008 (1 year 5 months)

    Experience in: Entertainment, Travel, Female lifestyle, Teen Lifestyle and Shopping Verticals.

    Traffic Reporting using Nielsen and Omniture.

    Skills in: CMS, HTML coding, Photoshop, SEO, writing for the web, event management, project management

  • Business Operations Co-ordinator

    Defence Force Recruiting

    (Partnership; Marketing and Advertising industry)

    February 2003July 2006 (3 years 6 months)

    National business support
    Creation of systems for compliance auditing
    Mentoring & traing of senior admin staff
    Supervision of junior office staff
    Office management
    Facilities management
    Asset management
    Senior EA support
    Target management - involved extensive tracking and reporting on job fill rates


Julie Delaforce’s Education

  • Charles Sturt University

    Bachelor of Media Communication , Design, Advertising , 20072010 (expected)

  • Charles Sturt University

    Bachelor of Communication (Media Production , 19992000

    Subjects covered all areas of Audio & Video Production, Stage Production and Digital Media production as well as Professional Writing, Qualitative and Quantitative research.

    Activities and Societies:
    Assistant Stage Manager - Pulse Productions (University performance group) - 1999

Additional Information

Julie Delaforce’s Websites:

Julie Delaforce’s Groups:

  •    Women 2.0
  •    Inbound Marketers - For Marketing Professionals
  •    Australian New Media
  •    ninemsn alumni
  •    Social Media Today
  •    Tweeple
  •    Sydney Media People
  •    Girl Geek Dinners Sydney
  •    Online Travel Marketing (OTM)
  •    Digital Media Group - Australia and New Zealand
  •    Marketing Directions Networking Group
  •    Digital PR Australia

Julie Delaforce’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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