Judy Asman

Marketing Consultant / Publisher

Greater Los Angeles Area

Current
  • Marketing Consultant / Publisher at Judy Asman Communication
Past
  • Desk Assistant at Potomac News Bureau
  • Field Producer / Intern at C-SPAN
  • Marketing / Executive Assistant at Fattal & Collins
  • Disc Jockey, Promotions Director, Music Director at KUSF-FM 90.3
Education
  • American University
  • University of San Francisco
Connections
79 connections
Industry
Marketing and Advertising
Websites

Judy Asman’s Summary

Judy's media career started in the late 1980s, when she was a college disc jockey and promotions director for KUSF-FM, San Francisco. She earned her Master’s in journalism and public affairs at American University in Washington, D.C. and served as a producer for Potomac News Bureau and C-SPAN’s “America and the Courts.”

Currently, Judy is the publisher of The Astute Recorder, a startup online-magazine focusing on politics, leisure and news, which appeals to a global audience from a multicultural perspective.

Judy Asman’s Specialties:

Broad range of media and communication experience. Developing employee communication programs, community relations, training, broadcast and marketing.


Judy Asman’s Experience

  • Marketing Consultant / Publisher

    Judy Asman Communication

    (Marketing and Advertising industry)

    May 2005Present (4 years 3 months)

    Modern marketing services, writing and editing, Web development and marketing. Sports and political columnist, blog producer.

  • Senior Communications Specialist

    Southern California Edison

    (Public Company; 10,001 or more employees; Utilities industry)

    August 2002May 2005 (2 years 10 months)

    Wrote and edited company communication materials, designed and implemented large-scale communication plans. * Primary story coverage included transmission, distribution and regulatory issues. * Managed all of these areas including technology communication projects affecting employee audiences of 4,000 - 15,000.

  • Communication Specialist

    Ricoh Electronics, Inc.

    (Public Company; 1001-5000 employees; Electrical/Electronic Manufacturing industry)

    October 2000April 2002 (1 year 7 months)

    Managed and edited four employee publications. * Reported on the U.S. manufacturing operations of Ricoh Company Ltd., Japan. Stories appeared in the parent company’s internal publications, which were widely distributed to subsidiaries throughout the world. * Wrote news releases to publicize the company’s environmental and community service projects. Represented the organization to the media.

  • Freelance Writer / Broadcast Journalist

    Judy Asman (Self-employed)

    (Self-Employed; Myself Only; Writing and Editing industry)

    September 1996July 1998 (1 year 11 months)

    Stories ranged from land use debates to human interest stories and aired on Native America Calling—an internationally syndicated radio program—and KUNM-FM, Albuquerque, N.M. * Information gathering relied on face-to-face interviews for compelling audio clips. * The listening audience represented the diversity of New Mexico—considered to be a “minority majority” state because of its high Native American, Chicano and Mexican populations.

  • Desk Assistant

    Potomac News Bureau

    (Privately Held; 11-50 employees; Broadcast Media industry)

    May 1996September 1996 (5 months)

    Supported the assignment editor and reporters with on-site field production, story assignments and general bureau support during Campaign '96.

  • Field Producer / Intern

    C-SPAN

    (Non-Profit; 201-500 employees; Broadcast Media industry)

    August 1995December 1995 (5 months)

    Researched court cases for "America and the Courts."

  • Marketing / Executive Assistant

    Fattal & Collins

    (Marketing and Advertising industry)

    19921994 (2 years)

  • Disc Jockey, Promotions Director, Music Director

    KUSF-FM 90.3

    (Non-Profit; 1-10 employees; Broadcast Media industry)

    December 1986December 1990 (4 years 1 month)

    Coordinated on-air promotions to enhance listenership and generate audiences for small to mid-size concerts in the San Francisco Bay area. Led a team of volunteer staff to design and implement relevant, creative and entertaining promos for alternative music fans.


Judy Asman’s Education

  • American University

    M.A. , Journalism, Public Affairs , 19951996

  • University of San Francisco

    19861990


Additional Information

Judy Asman’s Websites:


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