
Experienced Marketing Executive, Marketing Manager
Greater Atlanta Area

Experienced Marketing Executive, Marketing Manager
Greater Atlanta Area
One of the true experts in personal branding. Jeffrey Scott Sherman speaks to groups almost every week about the ways to truly create a personal brand tied to a business or for themselves. Jeffrey Scott Sherman while the VP of Marketing for KiS Business, Inc. worked with the founders of Digital University John Posey and Barry Sermons on numerous projects, which eventually led to KiS Business, Inc becoming the technical arm of Digital University and Jeffrey Scott Sherman speaking about personal branding for Digital University at their events.
Some of the notable groups that Jeffrey Scott Sherman has spoken to are the Atlanta Chapter of the ADJA, and the Georgia Mobile DJ Association. He has also given talks at Kennesaw Business 2 Business Expo with them helped put together a program for holding seminars at the annual Business 2 Business Expos. This will be the second year in a row that Jeffrey Scott Sherman has had the opportunity to lead a discussion and seminar at the Expo to help local businesses grow.
As the President of JSS Consulting, Jeffrey Scott Sherman is concentrating on making sure that personal branding is utilized correctly for both individuals and businesses.
Broadcasting: Analog and Digital Boards, Carts, Maestro, 2 yrs. w/ 100,000 watt station in North GA
Marketing : Paid Marketing Public Speaker, Branding, Social Media Expert
Consulting : Human Resources, Management, Network
IT : Network Troubleshooting, Technology Audits, Network Installation and wiring (5 Volt or less)
(Self-Employed; Marketing and Advertising industry)
May 2008 — Present (1 year 8 months)
This company speaks and trains companies and individuals how to maximize personal branding to create a truly unique asset. How to market one's self in the search for a position at a company or for a specific college or simply to control the information that is out there on you. These are not tricks these are not back doors. When he is done you will be able to maintain it all yourself. There is no pitch and no products sold. This is training and coaching.
(Computer Networking industry)
October 2006 — Present (3 years 3 months)
* Managed team of 10 marketing employees and multiple marketing internships
* Created marketing internship program with Kennesaw State University
* Increased revenue for two consecutive years by 66.2% in 2007 and 62.3% in 2008
* Decreased marketing bottom line two consecutive years by 53.4% in 2007 and 51.6% in 2008
* Developed and initiated cross marketing relationships with IBM, Apple, HP and Lenovo
* Project Manager for 7 new product and service line launches
(Human Resources industry)
September 2002 — September 2006 (4 years 1 month)
* Provided project layout and management of all collateral material for sales department
* Crafted overall company marketing plan
* Grew market awareness for 4 consecutive years
* Guided marketing initiatives leading to $250,000 annually in revenues
* Developed new marketing initiatives targeted towards clubs and bars
(Internet industry)
January 1998 — August 2002 (4 years 8 months)
* Built brand awareness for companies web development program
* Structured branding of products and services for initial public offering
* Increased brand revenues from 1998 to 2000 by 213%
* Formed strategic branding partnership with BellSouth Small Business Resources
* Managed three new product launches and brand creation
BA , Communication , 1995 — 1999
Multiple Speaking Awards around the Southeast, President of the Chess Club
College Prep , 1991 — 1995
Cobb Chamber of Commerce, Kennesaw Business Association, Acworth Business Association, Cobb County Republican Party, Kennesaw SBDC, Carceron/Foundation Partner, Club 29, Basement Politicians, College Bowl/Trash Tournaments