Jason Pamental

Current

Web Strategist, Designer, Technologist at thinkinginpencil.com

Past

director, interactive/technology at (add)ventures
Director of Web Services at North Sails
CEO & Creative/Technology Director at Bathysphere Digital Media Services

Creative Director at IMG / TWI Interactive
Director of Internet Development at Temple Games

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Education

Rhode Island College

Recommended

3 people have recommended Jason

Connections

147 connections

Industry

Design

Websites

My Blog

Jason Pamental’s Summary

In the fall of 2009 I stepped out on my own as a web strategy and design consultant. During my career I have been responsible for directing all aspects of interactive projects, integrating marketing, design, and business processes into a comprehensive solution. From shaping the initial project vision and developing the information architecture, to providing creative direction for the visual design and managing the implementation, I have overseen both the creative and technical aspects of interactive projects.

Recently I've become a passionate advocate of web standards and accessibility, finding benefits in usability, access for a broader audience and significant gains in stability and maintainability of projects overall. Coupled with the emerging prominence of social media and the interoperability of various web application technologies, the industry has become more exciting than ever. It opens whole new worlds for innovation in the corporate environment, not to mention how people and information systems interact in daily life. Keeping eyes wide open when approaching any new project has yielded surprising and significant new opportunities, both for users and the client.

I have more than 15 years experience in designing and developing interactive projects for clients ranging from local businesses to the Fortune 25. Prior to launching my consulting practice I have served as Director of Interactive/Technology for (add)ventures, Director of Web Services for North Sails, was Chief Executive Officer and founder of Bathysphere Digital Media and served as Creative Director for TWI Interactive.

Jason Pamental’s Specialties:

Background in graphic design and over a decade's experience in print and online design, HTML, CSS, XML, XHTML, Javascript, numerous development platforms (.NET, PHP, Witango and others). Extensive experience in usability and information architecture. Have designed and developed numerous websites, eCommerce applications, complex web-based applications and complete hardware/software solutions for end users and within data centers.

Jason Pamental’s Experience

Web Strategist, Designer, Technologist

thinkinginpencil.com

(Design industry)

2009 — Present (less than a year)
director, interactive/technology

(add)ventures

(Marketing and Advertising industry)

November 2007 — 2009 (2 years )

• Increased revenue nearly 300% for interactive projects year-to-year

• Lead client interaction during sales process, needs-assessment and solution development

• Research and implement social media, web 2.0 technologies, design and strategy for interactive projects

• Clients: CVS Caremark, Johnson & Wales University, Marriott & Renaissance Hotels

• Manage multiple development partners on simultaneous projects, while expanding full-time interactive team

• Incorporated social media aspects into strategy plans, proposals and ongoing projects. Includes corporate blogs, user commenting on publication sites, SMS-based voting in employee-engagement campaigns, sharing and syndication options for content

• Standardize hosting and content management platforms, realizing significant new revenue streams while reducing project development time and increasing resource sharing between development partners

• Manage client hosting with 24-hour monitoring & network security
Director of Web Services

North Sails

(Privately Held; Sporting Goods industry)

January 2005 — November 2007 (2 years 11 months)

• Responsible for all Internet/intranet projects for company worldwide

• Led team developing web-based applications to run companies’ day-to-day functions

• Responsibilities included system architecture, interface wireframes and style guidelines, .NET programming and custom PDF generation for dynamic sail quote creation

• Designed and managed development of multi-site, multilingual CMS for all public websites

• Created internal discussion forums utilized by sail design staff world-wide

• Specified server and storage products, data center hosting and management services
CEO & Creative/Technology Director

Bathysphere Digital Media Services

(Design industry)

April 2001 — January 2005 (3 years 10 months)

• Developed content management, e-commerce and print-on-demand systems for Dennis Conner’s America’s Cup syndicate, North Sails, the Battery Park City Authority and others

• Launched first live-commentary race coverage application during the 2003 America’s Cup

• Created North Sails’ intranet, used to share over 200,000 design files with sail design staff world-wide. System designed to handle all file security, notifications and workflow sharing

• Launched North Sails’ first web-based sail quoting system. Offered dynamically generated Flash-based print-on-demand product sheets customized to the individual boat and sail configuration. Had significant impact on customer engagement during the sales process

• Created multi-tier video recording, processing and serving system that included specifying a portable setup of video recording stations, local server, network server and suite of applications with a recording client, automated video encoding, compression and transfer from the local network to the Internet-facing video server
Creative Director

IMG / TWI Interactive

(Marketing and Advertising industry)

2000 — 2001 (1 year )

• Responsible for overall creative direction, information architecture and visual design for Internet development, new business presentations, corporate identity and collateral

• Supervised hiring and management of design teams and worked closely with Technical Director to manage Internet projects and presentations

• Clients included the N.E. Patriots, Tiger Woods, Wimbledon, and the NFL

• Created fan site, CDROM content, paid enhanced access for the Patriots’ ‘Digital Gold Club’
Director of Internet Development

Temple Games

(Internet industry)

September 1998 — January 2000 (1 year 5 months)

• Responsible for all aspects of Internet development for a Providence online game developer

• Led the design and development of Dennis Connor’s Stars & Stripes site for the 2000 America’s Cup, with game site for 3D sailing simulator game Virtual Cup. Handled millions of page views and over 100,000 games played online

• The game site supported over 10,000 users with live chat, forums, results and rankings

• During Cup produced a co-branded sister-site for the game launched on official Louis Vuitton Challenger Series website, leading to the company’s eventual acquisition by TWI Interactive