Elymar Apao

Current

Manager, User Experience (UX) at US Auto Parts
Business and Marketing Consultant at Various Companies (Self-employed)

Past

Web Marketing Director at Amphiltech/ SEO-WebMarketing.com
Environmental Database Administrator at Lasallian Institute For The Environment (LIFE), La Salle Greenhills
Marketing at WebCast Technologies

Education Consultant at EduQuest Inc.

see less...

1 more...

Education

Ateneo de Manila University
UP Open University

Recommended

8 people have recommended Elymar

Connections

217 connections

Industry

Internet

Websites

Elymar Apao’s Summary

Applied John Boyd's OODA (Observe-Orient-Decide-Act) military strategic concepts.

Partially adopted Ricardo Semler's workplace democracy processes.

Practiced the game of GO (Weiqi/Baduk) in real life.

Result? A small team that gets things done and brings in profits.

Elymar Apao’s Specialties:

User Experience(UX), Usability, Search Engine Optimization, Web Marketing, Pay Per Click Management, Business Management

Elymar Apao’s Experience

Manager, User Experience (UX)

US Auto Parts

(Public Company; Automotive industry)

September 2007 — Present (2 years 3 months)

Conceptualizes the design of income-generating websites which are implemented and completed within 2-3 months.

Manages the deployment of Pay-Per Click (PPC Marketing) and Comparison Shopping Engine (CSE) driven niche sites that instantly generate up to 2% conversion rates with at least 50-100 sales per day.

Handles the team that monitors customer feedback and ratings on products.
Business and Marketing Consultant
Various Companies (Self-employed)

(Self-Employed; Marketing and Advertising industry)

August 2005 — Present (4 years 4 months)

Conceptualized and helped implement a networked computer solution for a dormitory (Dormitoryana, in front of Miriam College).The system generated income and made ROI in one year.

Managed the technical aspects of an online store using an open-source shopping cart (Php/MySQL). The store had payment integration with 2Checkout and automatically adjusting (to Forex rate) peso-priced products.

Handled the IT administration and set-up of a start-up company (MySchoolCares) that sold mobile-applications targeted to schools and educational institutions. Initially helped market the app as well.
Web Marketing Director

Amphiltech/ SEO-WebMarketing.com

(Marketing and Advertising industry)

March 2006 — August 2007 (1 year 6 months)

Gained recognition for the company by winning 7th place for the first Philippine Search Engine Optimization (SEO) contest – despite knowing little practical knowledge on Search Engine Marketing.

Provided web marketing services to a newly launched online store called ZenPC – the site topped organic search results for niche keywords – including one that allowed customers to purchase a $1000 Viewsonic computer monitor.
Environmental Database Administrator

Lasallian Institute For The Environment (LIFE), La Salle Greenhills

(Information Technology and Services industry)

2003 — 2005 (2 years )

Implemented a Geographic Information database for the Laguna Lake watershed. Used MapInfo as a software system for collecting and managing GIS data.

Created, from scratch and using Visual Basic, an automatic data-collection mechanism that integrates with the MapInfo database system.

Helped gather and compile the only available environmental map data for Lumban, Laguna.
Marketing

WebCast Technologies

(Privately Held; Information Technology and Services industry)

2001 — 2003 (2 years )

Provided Geographic Information Systems (GIS) solutions to clients including GPS-based fleet tracking and SMS enabled security systems.

Provided client consultation and training for SMART, Solid Cement Corporation and CTK armored van services.
Education Consultant

EduQuest Inc.

(Information Technology and Services industry)

1998 — 2001 (3 years )

Taught elementary and High School teachers how to use educational software tools. Consistently topped consultation evaluation ratings from clients.

Helped implement various educational software systems for schools – including Lotus Learning Space, IBM software.