Joyce Schwarz

Joyce Schwarz

New Company/Product Launch Coach & Author 310-822-3119

Greater Los Angeles Area

Current
  • Biz Dev -For-Hire & Launch Strategy at JCOM Consulting
  • Author/Speaker, The Vision Board book at Ihaveavision.org
Past
  • CIO Chief Innovation Officer at Mayday Interactive
  • President at PROMOTE National Promotions
  • Sr. Vice President at Foote Cone & Belding
Education
  • University of Southern California
  • University of San Francisco
  • Ohio University
Connections
500+ connections
Industry
Entertainment
Websites

Joyce Schwarz’s Summary

Contact me directly at joycecom@aol.com, www.joycecom.com
310-822-3119 --More than 1500 connections on Linked In with network of almost 6 million linked in users!

Joyce Schwarz firm JCOM offers the ultimate TRIPLE PLAY 1) Biz Dev --including client acquisition/partnerships, 2) Marketing & Launch strategy including partners for proof of concepts & trials for new tech 3) Corporate and CEO positioning in press and in the Silicon Valley/Hollywood/Madison Ave communities and beyond. .

Since 1990 Joyce has launched more than 75 funded start-ups and helped her clients raise more than $200 million!

Joyce uses her more than 20 years background as an exec at such major ad agencies at Foote Cone & Belding and her USC Masters Degree in Film and production experience to launch your firm.

She has launched scores of new products for such major firms as: Revlon, Sheraton Hotels, ITT, Kraft, Clorox, Pfizer, AT&T, PacBell, Bank of America, British Airways, Levi's, Disney & more.

What does Joyce really do? She does biz-dev-for-hire combined with brilliant corporate marketing partnerships and company & CEO positioning.

Joyce set up an astounding number -- 239 meetings at EVP level or higher in 2008 plus intros to VIP Press and analysts. These include: US Army, Electronic Arts, Nokia, AOL, Intel, Microsoft, Sony Playstation, Intel, Creative Labs, Linden Lab (Second Life), Google, Yahoo, Reuters, Tribune Media, OMD, Disney, EMI, Ericsson, Cisco & more.

For a complete list phone me at 310-822-3119 and I'll give you more details and talk with you about your project. Have room for a very limited number -- 2 or 3 max new clients for 2008!

She works on a monthly retainer and will consider projects of 3 months or longer. Getting ready for a launch at CES, NATPE , NAB or Digital Hollywood, DEMO ot other trade shows or ready to go to market--we'll make you a star!

Joyce Schwarz’s Specialties:

new product launches, advertising, marketing, strategy, branding, promotion, wireless, entertainment, Internet, ITV, television, film, retail, hospitality, tourism, travel, multimedia, business development, partnerships, sponsorships, alliances, Hollywood, trade shows


Joyce Schwarz’s Experience

  • Biz Dev -For-Hire & Launch Strategy

    JCOM Consulting

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    July 1986Present (23 years 5 months)

    TRIPLE PLAY SERVICES -- 1) business development (we actually set up the meetings for you/your firm to attend --with EVP or higher partners, potential clients and corporate investors 2) corporate & CEO positioning -- we get you seen/visible by opinion leaders, high level press (if you wish) and start the buzz, 3) Marketing -- we work with you on getting your first proof of concept, pilot program, co-venture & clients & help you market it to potential investors, alliances & the vertical you're in.

  • Author/Speaker, The Vision Board book

    Ihaveavision.org

    (Think Tanks industry)

    February 1986Present (23 years 10 months)

    Joyce Schwarz is the best-selling of five books and more than 200 articles. She is writing THE VISION BOARD: Unlock the Secret to An Extraordinary Life, Harper Collins Publishing, Collins Design, fall, 2008. Spirituality, visioneering, design, images & finding your purpose in life & LIVING it. As seen on Oprah, LARRY KING & more Vision Board is your key to living your dream reality.

  • CIO Chief Innovation Officer

    Mayday Interactive

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    August 1998July 2001 (3 years )

    Business to business, new company launches for firms in the areas of internet, portals, emerging entertainment, set top boxes, registered email, and more. Clients ranged from Sanrio (HELLO KITTY) to RPost.com to MyDestinations.net to Eveo.com to projects for MGM, NBC and AOL. Services included: turnkey trade show exhibitions (from collateral to trade show in 6 weeks), to press and sales promo kits, to digital and viral video campaigns (from start-to finish in weeks not months) to marketing strategy and launch plans and roll-outs for dozens of start-ups and venture funded firms.

  • President

    PROMOTE National Promotions

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    September 1988March 1990 (1 year 7 months)

    National promotions firm specializing in matching packaged goods firms with corporate sponsors for such clients as Frito Lay, Grammy(R) Awards, Sprint, Mountain Dew (Pepsi). Community outreach and street marketing campaigns ranging from the Largest Skateboard Tournament In the World to NATPE launch of South Pacific Adventures television show and THE NEW HOME SHOW (www.thenewhomeshow.com) on PBS in 200 cities. Joyce has raised more than $200 million in sponsorship funds for client projects and public/private programs ranging from the MISSING KIDS ON THE MILK CARTON campaign to the MADD Celebrity Teen Calendar.

  • Sr. Vice President

    Foote Cone & Belding

    (Public Company; 1001-5000 employees; Marketing and Advertising industry)

    June 1979July 1982 (3 years 2 months)

    Senior Vice President in charge of Travel/Tourism and New Business Development for Hawaii and Pacific Rim. Clients included: Revlon, Sheraton Hotels, Finance Factors (Bank), Bank of Hawaii, Sitmar Cruises and many more. Was #3 at $100 million agency division-- ran most of Pacific Rim with other colleagues. Colleagues later merged into what became Ogilvy & Mather Pacific Rim


Joyce Schwarz’s Education

  • University of Southern California

    MPW , Masters in Film , September 1982June 1984

    Activities and Societies:
    President USC Cinema/Television Alumni Association.
  • University of San Francisco

    MBA , Management Studies , January 1976September 1979

  • Ohio University

    BSJ , Bachelor of Science in Journalism

    Activities and Societies:
    Theta Sigma Phi, president, Journalism Honorary Society; Campus Editor, Ohio University Post (daily newspaper -- paid position), Homecoming Chairman and BEST Homecoming Float award, Miss University Club finalist, MPA (Magazine Publishers Assn) national intern (one of 12 selected nationally to go to NYC and work on McCalls Magazine and Reader's Digest).

Additional Information

Joyce Schwarz’s Websites:

Joyce Schwarz’s Interests:

Business writer, columnist and editor for such publications as Business2.0, Digitrends.net, Converge, LA Times, NY Daily News & more than 50 other publications. See current articles at www.imediaconnection.com and do search for "Joyce Schwarz" for top 25 articles in past 6 months.

Joyce Schwarz’s Groups:

Technology director, Pacific Rim Chamber of Commerce, Chairman, Asia, for GSAM, ABWA Boss of the Year, Women in Film, Women in New Technology, Rotary International Honorary Membership, Board Career Education Corp, Past President, USC Cinema Television Alumni Association, HCT Theatre Board, Hawaii Visitor's Bureau, Board of Directors, Mayor's Workforce Council. Mayor's Committee on the Status of Women., Women in Games, linked in, linked in, Mobile mondays

  •    socalTECH
  •    LinketInterims
  •    National Speakers Association (NSA)
  •    Start-Up Phase Forum
  •    OU Alumni (6,000+ members)
  •    SpeakerMatch
  •    The Futurist Group
  •    Latinos in Social Media
  •    Digital Hollywood Content Summit
  •    TRUSTe
  •    iBreakfast

Joyce Schwarz’s Honors:

2006 BUSINESS WOMAN OF YEAR, National Small business Advisory Council. Time Life Citation for Direct Mail, Who's Who in the World, Who's Who in Entertainment, Who's Who of Women, Who's WHo in Industry, Outstanding Young Woman of the Year, ABWA Boss of the Year, National Endowment for the Arts Grant, California Arts Council Grant, ACPRA Awards for College Publishing & Promotion (12 awards) Telly Award for public service advertising, AAAA Award for advertising campaigns & more.

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