Joshua Johnson

Joshua Johnson

Award Winning Digital Media and Strategy Expert

Location
Greater Atlanta Area
Industry
Marketing and Advertising

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Joshua Johnson's Overview

Current
  • AT&T Senior Marketing Manager - Retail Media and Strategy at AT&T
Past
  • Founding Partner & Lead Digital Marketing Director at SecureandCharge.com
  • Account Manager / Lead Technology Event Manager at The Marketing Arm (TMA - Omnicom Agency)
  • Program Director / Sales Manager at Ogden Design and Creative Services
  • Lead Event Sales Manager at BellSouth / Cingular Wireless
Education
Connections

241 connections

Websites

Joshua Johnson's Summary

Experienced, creative and self motivated digital media marketing strategist who has managed numerous award winning projects for multiple high profile retailers, sporting events and venues.

Specialties:

- Digital Media Project Management (Mobile Apps, Digital Signage, Retail Media and Online)

- Omni-Channel Strategy and Integration

- Retail / Event Digital Signage Strategy & Deployment

- Interactive Kiosks and Displays

- Experiential Marketing

- Event Ideation, Management and Logistical Execution

- Social Media Marketing

- Website Development (HTML 5, CSS and Adobe Suites CS6)

- UX Strategy

- Database Implementation

- Analytic and ROI Measurement

Joshua Johnson's Experience

AT&T Senior Marketing Manager - Retail Media and Strategy

AT&T

Public Company; 10,001+ employees; T; Telecommunications industry

June 2012Present (2 years 5 months) atlanta, georgia

- 2014 Retail and Multi-Platform Content of the Year Gold Award Winner from DSE.

- Directly report to Karin Fazzio (12 time Telly Award Winner, 5 time Davey Award Winner and 2012 AFA Silver Medalist)

- Currently assist with day-to-day marketing strategy and digital media content development for AT&T's Flagship Store on Chicago's Michigan Avenue.

- Tasked with managing 2012 and 2013 AT&T retail holiday digital signage content development and deployment.

- Current lead digital project manager for AT&T's Store of the Future.

- Managed numerous retail media projects with top agencies including Maxmedia, EWI, NWO and Razorfish.

Founding Partner & Lead Digital Marketing Director

SecureandCharge.com

March 2011June 2012 (1 year 4 months) marietta, ga

Secure and Charge, LLC specializes in developing some of the world's fastest and easy to use mobile device charging stations and app displays. Our clients include AT&T, Coca-Cola, Hyatt Regency, CSE and TXU Energy.

Account Manager / Lead Technology Event Manager

The Marketing Arm (TMA - Omnicom Agency)

Public Company; 201-500 employees; Marketing and Advertising industry

April 2008March 2011 (3 years) Dallas, TX

2010 Winner of Creative Marketing Agency of the Year by Promo Magazine – The Marketing Arm, a promotions and events agency that helps build brands through entertainment, sports, multicultural, and experiential marketing.

Responsibilities included developing, implementing, and managing event marketing programs for AT&T clients around major sport and event sponsorships. Specific focus on utilizing new technology to enhance consumer experience during sponsored activities.

Highlights Include:

- Implemented new digital signage and consumer interactives for the AT&T client at Yankees Stadium, AT&T Center, AT&T Park, The Masters, AT&T National Pro-Am and World Cup Mobile Tour.

- Successfully sold and executed of over 45 marketing programs.

- Developed highly successful B2C sales program that has sustained 15%+ ROI growth from 2008 - 2011.

- Have directly managed day-to-day operations for over 120+ field staff and managers.

- Created and successfully managed multiple $1 million+ program budgets.

- Developed multiple digital program management, reporting and event measurement tools.

Program Director / Sales Manager

Ogden Design and Creative Services

March 2004April 2008 (4 years 2 months)

Ogden Design specializes in mobile marketing and creative services for Fortune 100 companies (BellSouth, Home Depot, AT&T, Cingular, and Coca-Cola Corporation).

Highlights Include:

- Created and successfully directed Ogden Creative Sales and Staffing Division.

- Grew sales growth by over 43% in five year period, generating over $5+ million value to client programs.

- Hired, trained, and manged over 55 field sales managers and product specialists.

- Event management and logistical execution of over 300+ sports sponsorship events.

- Successfully executed 20+ on-field promotions.

- Worked hand-in-hand with over 23+ major universities on fulfilment of client sponsorships.

Lead Event Sales Manager

BellSouth / Cingular Wireless

April 2001May 2005 (4 years 2 months)

Hired, trained and managed a dedicated sales event team for BellSouth Sports Marketing client focused on generating on-site consumer sales during sponsored sporting, mobile tour, and retail events. In the course of five year as lead sales manager, successfully grew on-site event sales of BellSouth residential products by an average of 23% each year.

Joshua Johnson's Honors and Awards

  • AT&T Brand Experience Store Appreciation Award

    Paul Roth - President AT&T
    • December 2012

    Personally presented award from Paul Roth (President of AT&T) for my individual contributions to creating the AT&T Brand Experience Store.

  • Special Merit Award for Innovation in Customer Experience & Technology

    Retail Design Institute
    • January 2013

    Senior manager on the AT&T retail team which won the 2012 Retail Design Institute international award for innovation. "AT&T Flagship Store has completely reinvented the traditional sales experience, changing it from transaction to “interaction.”

  • 2014 Content of the Year Gold Award Winner

    Digital Signage Expo
    • February 2014

    2014 Gold Content of the Year Award Winner - Retail & Multi- Platform Catagories



  • 2014 Communicator Silver Award - In Store Video

    Academy of Interactive & Visual Arts
    • June 2014

    The Communicator Awards is the leading international awards program recognizing big ideas in marketing and communications. The Communicator Awards is sanctioned and judged by the Academy of Interactive & Visual Arts, an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative and marketing firms. AIVA members include executives from organizations such as Airtype Studio, Big Spaceship, Conde Nast, Coach, Disney, The Ellen Degeneres Show, Estee Lauder, Fry Hammond Barr, Lockheed Martin, MTV Networks, Pitney Bowes, rabble+rouser, Sotheby's Institute of Art, Time, Inc, Victoria's Secret, Wired, and Yahoo!

Joshua Johnson's Projects

Joshua Johnson's Skills & Expertise

  1. Experiential Marketing
  2. Event Marketing
  3. Event Management
  4. Technical Writing
  5. HTML + CSS
  6. HTML5
  7. Graphic Design
  8. Digital Marketing
  9. Digital Signage
  10. Sales Management
  11. Flash Video
  12. PHP
  13. Website Development
  14. Website Management
  15. Social Media Marketing
  16. Social Media Development
  17. MS Office Suite
  18. Digital Video
  19. Mobile Marketing
  20. Account Management
  21. Interactive Development
  22. Relationship Marketing
  23. Social Media
  24. Strategy
  25. Leadership
  26. Event Planning
  27. Mobile Devices
  28. Marketing
  29. Digital Strategy
  30. Retail Technology
  31. Analytics
  32. Integrated Marketing
  33. Management
  34. Sales
  35. Marketing Communications
  36. Project Management
  37. Adobe Creative Suite
  38. Marketing Management
  39. Social Networking
  40. Interactive Marketing
  41. Marketing Strategy
  42. Retail

View All (42) Skills View Fewer Skills

Joshua Johnson's Education

Southern New Hampshire University

BS Marketing, Social Media Marketing Concentration

20142016 (expected)

Kennesaw University

Bachelor of Science, Information Systems 2005

20002005

Joshua Johnson's Additional Information

Websites:
Interests:

Website development, tennis, and being a devoted father and husband.

Groups and Associations:

Directly managed marketing campaigns for the following clients: AT&T Mobility, AT&T Digital Life, BellSouth, Cingular, Home Depot, Coca-Cola, Amazon, Google, Motorola, Facebook, Samsung, HTC, Nokia, LG, San Antonio Spurs, New York Yankees, The Masters, Boston Marathon, San Francisco Giants, Atlanta Braves, AT&T Pebble Beach Pro-Am, and over 15 Division One College Football Programs.

Honors and Awards:

2010 Kiosk Con National Award Winner For Self Serve Kiosk: AT&T Fan Zone Prize Redemption Kiosk (Served on project development team)

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