Idea Engineer
Greater Minneapolis-St. Paul Area
- Current
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- Client Engagement at Bannerpalooza
- Idea Engineer at Hello Viking
- Consultant at Skip Wisconsin
- Director at .extendr.com
- Director at Citrus Innovation
- Past
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- Experience Strategy Intern at Popular Front
- Designer / Business Intern to CEO at Foss Swim School
- Creative at Apple, Inc.
- Education
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- Minneapolis College of Art and Design
- Bethel University
- Bethel University
- Recommended
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7 people have recommended Joseph - Connections
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307
connections
- Industry
- Design
- Websites
Joseph Rueter’s Summary
Joseph was raised in a contractor’s home where, even as a child, he developed a fascination for discovery and a deep appreciation for the creation process. He has a great attitude towards all things innovative – for the process of innovation as well as the innovative product.
His credentialed studies include such vast areas as: Theology, Philosophy and Graphic Design. Beyond his education, Joseph has had a diverse set of experiences in high leverage roles, such as: a successful entrepreneur, a project manager, an executive intern, a head coach, a software instructor, a strategist and an information architect.
His education and experience set has equipped Joseph with a rounded and holistic approach to opportunities.
As an Idea Engineer, Joseph has focused on the intersection of creativity and pragmatism.
He's a Qualified Google Advertising Professional and holds certifications in Final Cut Pro, Motion and DVD Studio Pro.
Joseph Rueter’s Specialties:
Design Thinking, Strategy, Contextual Analysis, Opportunity, Marketing Innovation, Graphic Design, Construction, Negotiation and Fierce Window Washing Skills.
Joseph Rueter’s Experience
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Client Engagement
Bannerpalooza
(Design industry)
September 2008 — Present (1 year 3 months)
Bannerpalooza makes video banners, standard flash banners, branded canvases (you know, those ads that appear in on-line commercial breaks), expanding banners, take-overs, in-ad games, and rich media units. If the media can be bought, we can produce it!
My role is a mish-mash of creative, strategy and production. Let's chat. -
Idea Engineer
Hello Viking
(Privately Held; Marketing and Advertising industry)
August 2008 — Present (1 year 4 months)
I work in a new kind of ad agency—one that believes conversation is the new advertising. I really enjoy what I do. I am passionate about solving business and marketing problems with words, images and technology. I do so as an Innovation Engineer with a focus on the intersection between business and design.
I have the pleasure of working with our clients to evolve and express their brands. I do this by helping them act on their opportunities in new and exciting ways that capture and add vale. -
Consultant
Skip Wisconsin
(Design industry)
August 2008 — Present (1 year 4 months)
Uncovering insights, sharing them on http://www.skipwisconsin.com and consulting on your innovation projects.
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Director
.extendr.com
(Consumer Services industry)
June 2008 — Present (1 year 6 months)
My role is part isolating and contextualizing opportunity and part executing and deigning .extendr's vision of being the best solution for a link to rule all links.
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Director
Citrus Innovation
(Privately Held; 11-50 employees; Marketing and Advertising industry)
2006 — Present (3 years )
I engage in research for the purpose of innovation for clients interested in isolating and capitalizing on company specific opportunities. I isolate underlying patterns of thinking, behavior and values by interacting, researching, observing and teaming with executives, employees and clients to find new and better ways to create user centered value and therefore bottom line results.
I specialize in integrative thinking and am most interested in the mortar between the two bricks of business and design. -
Experience Strategy Intern
Popular Front
(Privately Held; 11-50 employees; Online Media industry)
June 2008 — August 2008 (3 months)
I analyzed and defined client business objectives and contributed to the strategic problem solving processes to meet those objectives through the development of content strategy, research, strategic plans, site architecture, navigation systems and site functionality.
I created and/or contribute to strategy briefs, audience profiles, content analysis, content strategies, and information architecture documentation (structure charts, flow charts, and wire frames). -
Designer / Business Intern to CEO
Foss Swim School
(Privately Held; 1001-5000 employees; Electrical/Electronic Manufacturing industry)
1998 — 2007 (9 years )
As designer I developed Foss’ email campaign with great results and supported their in-house design initiatives that include print and web design. My daily duties were also focused on supporting the work of the CEO.
Further, I researched, managed, designed and executed a complete redesign and deployment of a new instructor training program. On many occasions I had great opportunities to work actively with a diverse group of internal and external teams including lawyers of many kinds, swim instructors, managers, CEO’s, venture capitalists, and bankers. -
Creative
Apple, Inc.
(Public Company; 10,001 or more employees; AAPL; Computer Hardware industry)
2005 — 2006 (1 year )
I supported and actualized Apple’s vision of educating and enabling end users to create their own digital media through group presentations and one-on-one personal training.
Simply, I taught people how to use software to do anything they wanted with their computers. Further, I lead customers through their buy cycles, ushering them from initiation to decision.
Joseph Rueter’s Education
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Minneapolis College of Art and Design
Certificate , Graphic Design , 2007 — 2008
Learned the visual tools for communicating ideas.
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Bethel University
MA , Philosophical Theology , 2002 — 2007
Acquired and honed the tools of analysis and critique.
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Bethel University
BA , Biblical Studies / Greek / Communication , 1998 — 2002
Acquired and honed the tools of contextual research.
Additional Information
Joseph Rueter’s Websites:
Joseph Rueter’s Interests:
My Wife, Travel, Opportunity, User Research, Design, Building, Prototyping, Snowboarding, Running, Strategy, Learning.
Joseph Rueter’s Groups:
AIGA, MIMA
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Bethel University Alumni -
Minnesota Interactive Marketing Association (MIMA) -
Apple - Current and Former Employees -
AIGA | the professional association for design -
MCAD Alumni and Students
Joseph Rueter’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
