Jorge Martinez

Jorge Martinez

Art Director

Greater New York City Area

Current
  • Interactive Design Portfolio at DesignVault.com
Past
  • Interactive Art Director at R/GA
  • Senior Art Director / Interactive Group Leader at Agent 16
  • Creative Consultant at AdClip Networks
Education
  • State University of New York at Albany
Connections
125 connections
Industry
Graphic Design
Websites

Jorge Martinez’s Summary

I began my career as a print designer in the late 90’s. In 2000, I jumped at the opportunity to work as a creative consultant for an Internet start-up in Silicon Alley. That experience helped fuel my interest for digital media and its potential to change the way we live our lives. Open source and social media have given everyday individuals the ability to innovate, be creative and make wiser decisions. I embrace this and support its growth as we continue to fade the lines between our online and offline worlds.

In 2006, I joined R/GA—the award winning Digital Agency in New York. During my three years there, I had the opportunity to work as an Art Director with many talented designers, copywriters and developers as well as a number of great clients including Johnson & Johnson and Nokia. For a look into some of my work, including the launch of Zyrtec.com and Verizon’s FiOS, check out my design portfolio then download my resume.

Today, I find sites like Twitter, Facebook and Linkedin essential to building my brand online. You can follow me on Twitter under the handle @Pixelbug. There, you'll often see me having conversations about advertising, interactive design, mobile trends and social media. Facebook has also evolved into a great tool to grow your presence online. I'm currently using Facebook fanpages to build a community for iLoveChocolate.com, a personal project I'm working on. iLoveChocolate.com is a destination site for foodies who love working with (and of course eating) chocolate. Become a fan at http://Facebook.com/ChocolateFans.

Qualifications:

Seasoned designer / art director with an eye for detail.

Experienced group leader able to mange concurrent tasks and deliver high-end design executions through team collaboration.

Well versed in social media for marketing and increasing online visibility through the use of applications like Facebook and Twitter.

Jorge Martinez’s Specialties:

Art Direction, Interactive Design, UI/UX, Information Architecture, Social Media, Online Advertising, Integrated Campaigns, Print Design, Graphic Design


Jorge Martinez’s Experience

  • Interactive Design Portfolio

    DesignVault.com

    (Design industry)

    April 2009Present (8 months)

  • Interactive Art Director

    R/GA

    (Public Company; IPG; Marketing and Advertising industry)

    May 2006April 2009 (3 years )

    As an Art Director, I oversaw the design and development of Zyrtec.com. Since its launch in late 2008, it has helped boost sales by educating allergy sufferers while providing them with a more affordable OTC solution.

    While on the Verizon account, I designed and led a team through a redesign of Verizon.com across their three lines of business— Home, Wireless and Business.

    Delivered designs and concepts for a modern day, social-based Intranet experience for Johnson & Johnson.

    Provided art direction and visual design for websites, touch-screens and web applications.

    Proposed mobile technology as part of our solution on many of our client’s campaigns.

    Worked with people of many disciplines on multiple client pitch assignments.

  • Senior Art Director / Interactive Group Leader

    Agent 16

    (Privately Held; Marketing and Advertising industry)

    January 2004April 2006 (2 years 4 months)

    Helped develop the interactive department by introducing solutions for more sophisticated web design and development.

    Art directed, designed and produced strategic solutions for clients such as Avis, Brooklyn Navy Yard, Dupont, R.J. Reynolds and Toshiba.

  • Creative Consultant

    AdClip Networks

    (Internet industry)

    19992001 (2 years )

    Joined a group of entrepreneurs and developers to create a digital advertising solution that was ahead of its time. We had many ideas on how to take on online advertising but one of the best to come out of AdClip was SkyClip—a product that would send a consumer a text message when in proximity of a brick and mortar retailer within the AdClip Network. This was my first taste for mobile technology and I've been hooked ever since.


Jorge Martinez’s Education

  • State University of New York at Albany

    19931997


Additional Information

Jorge Martinez’s Websites:

Jorge Martinez’s Interests:

Advertising, Design, Interactive Design, UI, UX, Gesture Interfaces, Mobile Technology, Mobile Trends, Digital Media, Social Media, Facebook, Twitter, Domain Names.

Jorge Martinez’s Groups:

  •    Interaction Design Association
  •    MobilOpen :: the mobile business group
  •    IMM 2.0 - Intelligent Mobile Marketing (+10000 members) Join now!
  •    ATO, University at Albany
  •    South By Southwest (SXSW)
  •    Social Media Marketing
  •    User Experience
  •    Creative Social
  •    AIGA | the professional association for design
  •    R/GA
  •    Creative Intensive Network - For All Advertising Creatives
  •    Trendwatchers - 360° Product Design Trends
  •    NetParty Business and Social Networking for Young Professionals
  •    Gov 2.0 Events
  •    Social Good

Jorge Martinez’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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