Jon Samsel

Global Marketing Strategist, Author & Speaker

Location: Singapore
Industry: Internet

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Jon Samsel's Overview

Current

Chief Marketing Officer at DocDoc.com
Co-Founder & Advisor at Heardable, Inc.

Past

Senior Vice President, Digital Marketing at Bank of America
Managing Director at RoadLoans, a division of Ford Motor Company
Sr. Consultant, Digital Media at Cognitiative Inc.

Consultant, Worldwide Developer Program at Apple Inc.
Co-Founder and Head of Marketing at The Carronade Group

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Recommendations

23 people have recommended Jon

Connections

500+ connections

Chief Marketing Officer

DocDoc.com

Privately Held; 11-50 employees; Health, Wellness and Fitness industry

December 2012 – Present (6 months) Singapore

DocDoc is the #1 Pan-Asia healthcare appointment portal.

DocDoc's angel investors include influential business leaders, venture capital firms and doctors from both Asia and Silicon Valley, including Mr Koh Boon Hwee (former chairman of DBS bank, Singtel, and Singapore Airlines), 500 Startups (leading Silicon Valley VC led by Dave McClure, formerly with PayPal and Facebook), and Jungle Ventures (a Singaporean VC, backed by the Singapore Government's NRF program).

Co-Founder & Advisor

Heardable, Inc.

Privately Held; 1-10 employees; Internet industry

July 2010 – Present (2 years 11 months) Offices in Singapore and Southern California

Heardable is a big data analytics platform and the standard for measuring online brand performance. Small business owners and marketers can create stunning competitive marketing reports in less than 5 minutes. Heardable API: http://heardable.com/api.php

Senior Vice President, Digital Marketing

Bank of America

Public Company; 10,001+ employees; BAC; Banking industry

February 2004 – April 2010 (6 years 3 months)

Managing Director

RoadLoans, a division of Ford Motor Company

Public Company; 10,001+ employees; F; Automotive industry

September 1999 – October 2003 (4 years 2 months)

I founded and was the Managing Director for RoadLoans.com, a web-based direct-to-consumer division of Ford Motor Company, that purchased $1 billion in new auto loans annually. The company was sold to Santander, one of the world's largest banks.

Sr. Consultant, Digital Media

Cognitiative Inc.

April 1998 – August 1999 (1 year 5 months)

Consultant, Worldwide Developer Program

Apple Inc.

Public Company; 10,001+ employees; AAPL; Consumer Electronics industry

December 1996 – March 1998 (1 year 4 months)

Co-Founder and Head of Marketing

The Carronade Group

February 1993 – November 1996 (3 years 10 months)

Dead Ahead: The Web Dilemma and the New Rules of Business
- Allworth Press
- January 9, 1999
Authors: Jon Samsel

The visionary strategy set forth in this dynamic guide defines and helps resolve the key challenges that all companies face as the Web becomes an integral part of doing business.
The Killer Content Workbook
- Apple
- November 1, 1997
Authors: Jon Samsel

An interactive guide for exploring creativity, creative development, and business development issues for the interactive media developer. It was the first multimedia PDF workbook ever commissioned by Apple.
How to Write Books That Sell
- Allworth Press
- January 1, 1999
Authors: Jon Samsel

Novice writers can depend on this straightforward guide to tell them exactly how to create and move their book ideas from proposal stage to published page.
Writing for Interactive Media: The Complete Guide
- Allworth Press
- December 1, 1998
Authors: Jon Samsel

The complexities of interactive writing are explained in this lucid guide covering Internet soap operas, educational kiosks, web-based training, and global gaming narratives.
How to Write Articles That Sell
- Allworth Press
- May 1, 1999
Authors: Jon Samsel

This handbook guides aspiring writers as well as seasoned pros through the mysteries of researching, writing, and selling freelance articles for magazines, newspapers, and Internet zines. It gives a complete overview of various types of articles and their potential markets, and explains how to write and pitch articles to editors in each market successfully.
Interactive Music Handbook
- Watson-Guptill Publications
- May 1, 1998
Authors: Jon Samsel

The definitive resource that teaches you everything you need to know about creating an interactive music title; from working with a record company, to designing, and distributing your own product.
Interactive Writer's Handbook
- Carronade Group
- January 15, 1996
Authors: Jon Samsel

The definitive guide for writers of multimedia stories, edutainment, interactive fiction, and business interaction design.
Going Global: Marketing and Distribution of Multimedia
- Carronade Group / Multimedia Development Group (MDG)
- September 3, 1995
Authors: Jon Samsel

This research report is a comprehensive study of global opportunities for multimedia development, localization, marketing and distribution, covering multimedia markets and technology trends in over 25 countries across Europe, Asia, Africa and North America. It is designed to be used as a contact and statistical resource for developers, investors and marketers interested in selling multimedia products and services overseas.