Information Architect and New Media Entrepreneur
San Francisco Bay Area
Information Architect and New Media Entrepreneur
San Francisco Bay Area
I make websites and online applications easier to use.
usability, information architecture, interaction design, interface design, elementary education, certification, credentialing
(Privately Held; 51-200 employees; Marketing and Advertising industry)
May 2008 — Present (7 months)
(Information Technology and Services industry)
October 2007 — Present (1 year 2 months)
(Privately Held; Myself Only; Food & Beverages industry)
March 2006 — Present (2 years 9 months)
•Manage team of 12 critics for review website garnering over 100,000 visits each month
•Designed site structured, taxonomies, categories, and rating system for easy accessibility of over 400 product reviews
•Featured in Real Simple Magazine
(Non-Profit; 11-50 employees; Education Management industry)
January 2007 — October 2007 (10 months)
•Developed information architecture for eCommerce system integration
•Coordinated content needs for stakeholders, including eight departments, policymakers, and 3,000 certification candidates
•Designed structure, page layout, and navigation for performance-centered candidate portfolio system
•Developed use cases, personas, and workflows based on task analysis, business requirements, and contextual inquiry
•Nominated by Vice President of Business Administration for Women in Technology Rising Star Leadership Award. Finalist for award.
(Government Agency; 1001-5000 employees; Mining & Metals industry)
August 2006 — May 2007 (10 months)
•Developed a SCORM and Section 508-compliant online training system for underground coal mine supervisors
•Defined taxonomies, controlled vocabularies, and naming conventions for learning system
•Developed information architecture plans, including proces models, wireframes, and navigation standards
•Reviewed prototypes for accessibility, learning outcomes, and quality of user experience
•Developed private beta-testing plan for evaluation of system in classroom, home, and coal mine settings
(Non-Profit; Information Technology and Services industry)
January 2005 — December 2006 (2 years)
•Reviewed prototypes, beta items, and launched products for accessibility and quality of user experience
•Planned and participated in user-centered design processes, conducted usability research and testing
•Provided technical support for certification portal users
•Developed Quality Assurance procedures for online portfolio system and tested functionality of system
(Educational Institution; 51-200 employees; Primary/Secondary Education industry)
July 2002 — June 2004 (2 years)
-Served in Teach For America, a national corps of college graduates committing 2 years to teaching in under-resourced communities
-Utilized and updated custom online database in tracking student progress
-Created mirrored bilingual website for students and parents
-Developed and implemented curricula suited to the needs of English Language Learners
-Coordinated and presented technology workshops for faculty, literacy workshops for parents
M.Ed., Instructional Design and Development, 2006 — 2007
BA, Art History, September 1998 — June 2002
BayCHI, Information Architecture Institute, Usability Professionals Association